FUN FORMULA PTE
For casual gamers seeking fast-paced, one-handed survival shooters with roguelite progression depth.
Zombie Waves-shooting game
Snapshot
Who is FUN FORMULA PTE?
Providing casual gamers with high-intensity, accessible survival experiences through streamlined roguelite mechanics.
Target audience
Portfolio
Free 1Last updated
Zombie Waves-shooting game
v4.5.6
3mo ago
Publisher DNA
What defines FUN FORMULA PTE?
Publisher DNA
Primary focus
Mobile games · Roguelite survival shooters
Scale
indie
Target audience
Casual gamers seeking fast-paced, one-handed survival shooters with roguelite progression depth.
Signature Patterns
- •Specialization in roguelite skill systems and progression
- •Accessible one-handed control schemes for action gameplay
- •Freemium monetization model with consistent content updates
- •High-frequency update cadence (approx. monthly) for live-ops maintenance
Portfolio momentum
Maintaining an active development cycle with 6 updates in the last 6 months for their flagship title, indicating a heavy focus on live-ops.
Portfolio
What does FUN FORMULA PTE ship?
Apps
1 app analysed
A Doomsday 3D Roguelike Shooting game——Be the survivor in "Zombie Waves"!
One-handed control scheme lowers entry barriers
- Fast-paced zombie shooter mechanics provide an addictive and entertaining time-killing experience for casual players
- Aggressive pay-to-win monetization walls force players to spend significant money to progress past mid-game levels
Distributed across 9 markets, strongest in Europe.
Based on 1 of 1 app with localized market data · last scanned .
Americas (3)
- Brazil1 / 1
- Mexico1 / 1
- United States1 / 1
Europe (4)
- France1 / 1
- Germany1 / 1
- Portugal1 / 1
- Spain1 / 1
Asia-Pacific (2)
- Japan1 / 1
- South Korea1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
35/100
Avg sentiment score
Rivals
Who does FUN FORMULA PTE compete with?
The rivals identified
Nemeses(1)
Dominates the roguelike survivor genre with massive scale and a proven, high-velocity content update cycle.
Contenders(1)
Directly targets the same zombie-survival roguelike niche with a similar core gameplay loop.
Same space(3)
Shares the zombie-apocalypse theme but focuses on 4X strategy rather than roguelike shooting mechanics.
Adjacent category competitor utilizing high-frequency updates to maintain a massive, diverse user base.
A direct sub-genre peer that focuses on hyper-casual accessibility within the survivor roguelike space.
The Analyst's Read
The bottom line on FUN FORMULA PTE
Bottom line
FUN FORMULA is a disciplined indie studio that has achieved significant market fit within the roguelite shooter niche. Their heavy investment in live-ops for a single title demonstrates a 'quality over quantity' approach that distinguishes them from high-volume hyper-casual publishers.
Frequently asked questions
How many apps does FUN FORMULA PTE publish?
What kind of apps does FUN FORMULA PTE make?
What is FUN FORMULA PTE's top app?
In how many countries are FUN FORMULA PTE's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 0
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- no