ImgBase
For social media creators and Gen Z users focused on vertical video, custom Live Wallpapers, and Android UI customization.
Snapshot
Who is ImgBase?
Equipping social media creators with specialized tools to transform static media into dynamic content and personalized mobile interfaces.
Target audience
Portfolio
Free 13Last updated
intoLive - Live Wallpapers
v4.3.5
11mo ago
Publisher DNA
What defines ImgBase?
Publisher DNA
Primary focus
Media conversion and UI personalization tools
Scale
studio
Target audience
Social media creators and Gen Z users focused on vertical video, custom Live Wallpapers, and Android UI customization.
Signature Patterns
- •Dual-platform strategy: High-engagement Photo & Video tools on iOS vs. high-volume Personalization packs on Android.
- •Focus on 'format-specific' editing (GIFs, Live Photos, Vertical Video) rather than general-purpose suites.
- •Transitioning monetization from free assets to subscription-based creative utilities.
- •Increasing integration of AI-powered features like auto-captions and background removal.
Portfolio momentum
The publisher maintains an exceptionally high development cadence with 30 updates across 12 active apps in the last 6 months, including a major release within the last week.
Portfolio
What does ImgBase ship?
Apps
13 apps analysed
Analysis in progress
Distributed across 10 markets, strongest in Europe.
Based on 2 of 13 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- United States2 / 2
- Brazil1 / 2
- Mexico1 / 2
Europe (5)
- France1 / 2
- Germany1 / 2
- Italy1 / 2
- Portugal1 / 2
- Spain1 / 2
Asia-Pacific (2)
- Japan1 / 2
- South Korea1 / 2
Core markets (2/2 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
35/100
Avg sentiment score
Rivals
Who does ImgBase compete with?
The rivals identified
Nemeses(1)
Both apps target social media creators needing mobile-first video editing tools, with InShot capturing the broader editing market while intoLive focuses on the specific Live Photo conversion niche.
Contenders(10)
Both apps target social media creators seeking to produce video content for mobile platforms, creating direct competition for the user's time and device storage.
Both apps target social media creators needing mobile video editing tools, with Splice capturing the professional-grade segment while intoLive focuses on the specific niche of lock screen customization.
CapCut competes by offering a broader video editing suite that includes the same core video-to-content transformation capabilities as intoLive, while capturing the same social media creator audience through a viral template-driven distribution loop.
Both apps target mobile-first content creators within the Photo and Video category, competing for time spent on short-form media production.
Both apps target mobile content creators, with Videoleap capturing the broader video editing market while intoLive focuses on the niche of Live Photo conversion for lock screens.
PicJointer provides a focused collage utility that serves the same casual social-sharing demographic as intoLive.
Both apps target social media creators seeking to produce short-form video content for mobile platforms, creating a direct overlap in the creator-focused video editing market.
Both apps compete for the same social media creator audience by offering mobile-first tools to produce visual content, forcing users to choose between intoLive's media conversion utility and Unfold's design-focused template suite.
Both apps target social media creators needing short-form video tools, with Vids AI capturing the audience seeking automated production workflows that intoLive currently lacks.
Both apps target social media creators, but Zoomerang captures the short-form video market through viral templates and AI-driven animation, while intoLive focuses on lock screen customization.
Same space(17)
Photoshop Express offers professional-grade imaging tools that appeal to users requiring higher fidelity than basic video-to-Live Photo conversion.
Live Wallpaper Maker directly competes in the lock-screen customization space by offering a parameter-based editor.
known for
Video to Live Wallpaper
Video to Live Wallpaper is a direct competitor that offers a privacy-focused, offline alternative for creating custom animated lock screens.
Canva serves as a comprehensive creative platform that captures users seeking broader design capabilities beyond simple live wallpaper conversion.
PicCollage provides a template-driven editing environment that captures the same casual creator segment seeking quick visual assets.
Dynamic Island: Wallpapers 4K offers a broader personalization suite that includes live wallpapers alongside other screen customization tools.
InstaSize provides specialized resizing and collage tools that address the same social media formatting needs as intoLive.
PhotoGrid targets the same casual collage market with a template-heavy approach that overlaps with intoLive's creative user base.
ISM competes for casual users by focusing on one-tap aesthetic upgrades that simplify the editing process.
Prequel serves the same aesthetic-focused creator audience, offering motion-graphics tools that extend beyond basic wallpaper conversion.
Runway provides high-end AI video generation tools that represent the professional evolution of the media conversion tasks intoLive performs.
Node Video offers professional-grade video editing tools that serve as a high-end alternative for creators needing more than simple conversion.
Tezza targets the same aesthetic-conscious creator audience by offering curated film-style editing tools.
VideoToLive is a direct functional substitute for intoLive, offering video-to-Live Photo conversion for lock screen customization.
LiveCollage competes for the same casual creator audience by offering a massive template-driven environment for visual storytelling.
Wallpaper Maker- Icon Changer focuses on the same lock-screen and home-screen personalization market as intoLive.
Meitu offers an all-in-one suite that overlaps with intoLive's audience by providing AI-assisted retouching and editing.
The Analyst's Read
The bottom line on ImgBase
Bottom line
ImgBase is a disciplined developer that dominates specific media conversion niches. Their shift toward AI-integrated video editing suggests a move to capture higher LTV from the creator economy, leveraging a proven track record of high-rated utility apps.
Frequently asked questions
How many apps does ImgBase publish?
What kind of apps does ImgBase make?
What is ImgBase's top app?
In how many countries are ImgBase's apps available?
What fed this analysis
- Apps analyzed:
- 12
- With full intel:
- 1
- With overview:
- 12
- Website scraped:
- yes
- Social presence:
- yes