WhoLiked? - Guess Who Liked it icon

IRL Apps

For young adults and social groups seeking interactive, high-drama icebreakers for parties or remote hangouts.

1app4.3(7K)Games

Snapshot

Who is IRL Apps?

Transforming social media behavior into interactive party games for young adults to facilitate group discovery and icebreaking.

Target audience

Young adultsSocial groups seeking interactiveHigh-drama icebreakers for parties or remote hangouts

Top rival

Amber Lee

Other rivals

Portfolio

Free 1
1
app
Games1

Last updated

WhoLiked? - Guess Who Liked it

v1.3.0

8mo ago

Intense

Publisher DNA

What defines IRL Apps?

Publisher DNA

Primary focus

Social-discovery party games

Scale

indie

Target audience

Young adults and social groups seeking interactive, high-drama icebreakers for parties or remote hangouts.

Signature Patterns

  • •Core gameplay centered on third-party social media data (TikTok likes/reposts)
  • •Freemium monetization model utilizing weekly subscriptions and one-time party passes
  • •High-frequency update cycle focused on technical integration and bug fixes
  • •Focus on high-drama, interactive icebreaker experiences for group settings
Intense

Portfolio momentum

Maintained an intense development pace with 11 releases in the last 6 months to support their single active title.

Last release 18d agoActive apps 1

Portfolio

What does IRL Apps ship?

Apps

1 app analysed

WhoLiked? - Guess Who Liked it icon
WhoLiked? - Guess Who Liked it

Fun party group game together

4.3(7K)
  • The core social guessing mechanic provides genuine entertainment value when playing with friends in real time
  • TikTok account integration fails to recognize valid activity, locking users out of game modes incorrectly

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

1

Negative apps

15/100

Avg sentiment score

Rivals

Who does IRL Apps compete with?

The rivals identified

Same space(20)

Amber Lee

known forWhos Most Likely to - Fun Game

1 app1.0Games

Whos Most Likely to competes for the same party-guessing audience by facilitating voting-based group interaction.

Anil Dhamat

known forExposed Party Game - EPG

1 app0.0Games

Exposed Party Game provides a similar pass-the-phone experience for groups, focusing on varied vibes and social conversation.

Apptorpet HB

known forParty Starter - drinking games

1 app3.7Games

Party Starter provides a legacy library of drinking and trivia games for in-person social interaction.

Artem Tischenko

known forMost likely to, fun party game

1 app5.0Games

Most likely to uses a similar voting-based mechanic to spark conversation and reveal player perceptions in group settings.

Behind The App

known forExposed - Who's Most Likely To

1 app4.6Games

Exposed targets the same social-deduction party demographic but enforces a mandatory-download PIN system that creates a viral acquisition loop.

Buddies Games

known forBuddies Spicy: Friends Exposed

1 app3.9Games

Buddies Extreme targets the same social-guessing party demographic with a focus on voting-based interaction and creative challenges.

Exposed Party Games

known forNever have I ever - Party Quiz

1 app0.0Games

Never have I ever serves as a niche social-quiz alternative for discovering stories among friends.

Frederick Grunst

known forHeadbands: Party & Group Games

1 app4.4Games

Headbands competes for the same party-guessing audience by digitizing charades, though it faces similar technical and monetization friction.

Kamil Demirtas

known forMost Likely To - Friends Game

1 appGames

Most Likely To - Friends Game uses a synchronized digital interface to replace physical card games for social groups.

Michael Rothkegel

known forQuizHead - Games World

1 app4.7Games

QuizHead functions as a classic charades-style alternative for the same party-goer audience, focusing on offline, single-device gameplay.

Mobistack Digital L.L.C-FZ

known forExposed 2 - Guess who never ?

1 app4.7Games

Exposed 2 gamifies the Never Have I Ever format, providing a similar social-deduction experience for friends.

Panja

known forTruth or Dare · by Partybus

1 app4.5Games

Truth or Dare · by Partybus serves as a direct alternative for social icebreakers, offering specialized modes for couples and groups.

Photo Roulette AS

known forPhoto Roulette

1 app4.7Games

Photo Roulette competes for the same social-guessing party audience by using personal photo libraries as the primary content source instead of social media feeds.

Rohitkumar Kansagra

known forParty Games for Group: PartyGo

1 app5.0Games

Party Roulette Group acts as a comprehensive hub for multiple party games, offering a variety of social modes in one app.

Snash UG (haftungsbeschraenkt)

known forExposed Party: Game Reveal Fun

1 app4.7Games

Exposed Party provides a similar library of icebreaker questions and social-roasting prompts for in-person or remote group gatherings.

Sphinx Solutions Pvt

known forParty Fun - Christmas Party, Fun Party, Truth or Dare, Adult Party, Friends Party

1 app4.5Games

Party Fun serves as a low-friction, offline-first alternative for social icebreakers, maintaining a loyal user base through simplicity.

STERK VEKST AS

known forWILD: Party Games for Friends

1 app0.0Games

WILD targets adult friend groups with a pass-and-play format that builds persistent user archetypes to increase social investment.

Sumdora

known forYapper! Party Word Game

1 app0.0Games

Yapper! serves as a team-based word guessing alternative for the same party-goer audience.

Sven Vucak

known forParty Bomb - Pass it or lose

1 app4.6Games

Party Bomb serves as a fast-paced alternative for social groups, using a randomized timer to create suspense during challenges.

The social penguin AB

known forThe Icebreaker Game

1 app4.8Games

Icebreaker provides a structured database of questions for social gatherings, targeting the same icebreaker-focused audience.

New entrants(2)

Albina Iakovleva

known forFor the girls: Party Game

1 app4.8Games

For the girls targets a specific demographic with curated party challenges and questions for social gatherings.

Jessica Liu

known forWho What Where - Guessing Game

1 app5.0Games

Who What Where competes for the guessing-game audience by allowing users to build custom boards from their own content.

The Analyst's Read

The bottom line on IRL Apps

Bottom line

IRL Apps is a high-velocity indie publisher successfully tapping into viral social trends, though their reliance on external social data creates a fragile technical moat. Their ability to maintain a top-tier ranking despite integration issues suggests a very strong product-market fit for the social-discovery category.

Frequently asked questions

How many apps does IRL Apps publish?
IRL Apps has 1 app tracked by Marlvel, primarily in the Games category.
What kind of apps does IRL Apps make?
IRL Apps's portfolio is concentrated in Games, with an average rating of 4.3/5 across rated apps.
What is IRL Apps's top app?
By review volume across the portfolio, WhoLiked? - Guess Who Liked it is IRL Apps's best-known app tracked by Marlvel.

What fed this analysis

Apps analyzed:
1
With full intel:
1
With overview:
1
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by IRL Apps, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “IRL Apps intelligence.” Updated 2026-04-27. https://marlvel.ai/publishers/irl-apps

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Data licensed under CC-BY-NC 4.0