8-Bit Farm icon
Anime Studio Story icon
Basketball Club Story icon
+111

Kairosoft

For simulation enthusiasts and retro-gaming fans who value deep management mechanics and long-term progression over high-fidelity graphics.

114apps4.2(261.5K) Multi-theme

Snapshot

Who is Kairosoft?

Providing deep, pixel-art management simulations that allow players to build and operate their own virtual businesses and communities.

Target audience

Simulation enthusiastsRetro-gaming fans who value deep management mechanicsLong-term progression over high-fidelity graphics

Active nemesis

99Games

Other rivals

Portfolio

Free 16
114
apps
Simulation18
Sports10
Casual9
Arcade3

Last updated

Game Dev Story

v2.6.9

10mo ago

Active

Publisher DNA

What defines Kairosoft?

Publisher DNA

Primary focus

Management and business simulation games with pixel-art aesthetics

Scale

scale-up

Target audience

Simulation enthusiasts and retro-gaming fans who value deep management mechanics and long-term progression over high-fidelity graphics.

Signature Patterns

  • •Consistent use of retro-style pixel art visual language across all titles
  • •Deep management-focused gameplay loops involving staff, facility, and economic optimization
  • •Strict adherence to a premium, one-time-purchase monetization model
  • •High volume of titles within the simulation category
Active

Portfolio momentum

Released 10 updates across 99 apps in the last 6 months, with a focus on maintaining their core library of simulation titles.

Last release 21d agoActive apps 10Abandoned 89

Portfolio

What does Kairosoft ship?

Apps

114 apps analysed

Distributed across 10 markets, strongest in Americas.

Based on 7 of 114 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (3)

  • United States7 / 7
  • Brazil2 / 7
  • Mexico2 / 7

Europe (5)

  • France2 / 7
  • Germany2 / 7
  • Italy2 / 7
  • Portugal2 / 7
  • Spain2 / 7

Asia-Pacific (2)

  • South Korea3 / 7
  • Japan2 / 7

Core markets (7/7 apps)

United States

Rivals

Who does Kairosoft compete with?

The rivals identified

Nemeses(3)

99Games

known forStar Chef™ : Cooking Game

1 app4.4Casual

Both titles target the restaurant management simulation audience, competing for time share within the casual strategy category.

Gaminho

known forIdle Five - Basketball Manager

1 app4.8Sports

Both apps compete for the same basketball management audience, forcing users to choose between a one-time purchase simulation and a freemium idle experience.

PikPok

known forRival Stars Horse Racing

1 app4.4Arcade

Both titles compete for the same horse racing simulation audience by offering ranch management and racing mechanics.

Contenders(18)

Area 2 Games

known forTriple Throne Horse Racing

1 app4.7Arcade

Both titles target the horse racing management simulation niche, competing for the same player base through overlapping core mechanics like horse training and race participation.

Cool Cats Games

known forTrack Star - Team Manager Idle

1 app4.0Sports

Both titles target the sports management simulation category, competing for player time despite differing core mechanics.

Digital Melody

known forRestaurant Simulator 3D Bar

1 app4.1Casual

Both apps target the restaurant management simulation audience, competing for time-management gameplay sessions despite differing visual styles and monetization models.

Elie Lamoureux

known forBasketball Legacy Manager 26

1 app4.4Sports

Both titles target the basketball management simulation market, forcing a choice between Kairosoft's paid, stylized experience and a free, data-heavy simulation.

Fazal Rehman

known forFood Fever Tycoon

1 app3.8Casual

Both titles target the restaurant management simulation audience, competing for player time through distinct approaches to restaurant growth and staff management.

Finalflow

known forIdle Basketball Manager 25

2 apps4.0Sports

Both titles compete for the same basketball management simulation audience, targeting users interested in team recruitment and tactical decision-making.

Gamemiracle Company

known foriHorse Racing: horse race game

1 app4.3Arcade

Both titles target horse racing simulation enthusiasts, creating direct competition for time and engagement within the sports management category.

Gryphon Games UG

known forSport Star - Team Manager Idle

2 apps4.3Sports

This app targets the same management simulation audience but expands the scope to six different sports with idle progression mechanics.

HAYRI ANIL CAGLAYAN

known forMy Bistro: Restaurant Tycoon

1 app5.0Casual

Both titles compete for the restaurant management simulation audience by offering tools to design, staff, and scale a food service business.

Meera Patel

known forRestaurant Tycoon 3D

1 app0.0Casual

Both apps target casual gamers within the restaurant management simulation category, competing for the same user base through shared core management mechanics.

SCEP

known forDerby Quest: Horse Manager

1 app4.5Arcade

Both apps target horse racing management enthusiasts, competing for the same casual simulation audience despite different monetization models.

Storm8 Studios

known forRestaurant Story

1 app4.3Casual

Both titles target the restaurant management simulation audience, competing for player time through core loop mechanics like menu development and restaurant layout design.

Strategic Designs

known forStarters Orders horse racing

1 app4.8Arcade

Both apps target the horse racing management simulation market with a paid pricing model, directly competing for the attention of simulation enthusiasts.

Studio Zero Incorporated

known forAstonishing Basketball Manager

1 app4.7Sports

Both titles target the basketball management simulation niche, forcing users to choose between Kairosoft's pixel-art aesthetic and a stat-heavy, narrative-focused career experience.

Taproom SL

known forBasketball Game Manager 24

1 app4.7Sports

Both titles target the basketball management simulation market, competing for users seeking team building and tactical coaching mechanics.

The Farm Ventures

known forOff and Pacing: Horse Racing

1 app3.8Arcade

Both apps target the horse racing management simulation niche, competing for the same player base through distinct monetization and gameplay focuses.

Third Time

known forPhoto Finish Horse Racing

2 apps4.7Arcade

Both apps target the horse racing simulation market, competing for the same user base interested in ranch management and race competition.

YUNUS EMRE CETINKAYA

known forTasty Tycoon: Food Empire

1 app0.0Casual

Both apps target the restaurant management simulation audience, forcing a choice between the paid, active management model of Cafeteria Nipponica and the free, idle-progression loop of Tasty Tycoon.

Same space(25)

ABI GLOBAL

known forDream Restaurant - Idle Tycoon

1 app3.9Casual

This app competes for the same management simulation audience by utilizing idle mechanics to automate business growth.

Aurimas Sirutavicius

known forBusiness Inc Tycoon Simulator

1 app4.6Casual

It targets the same management simulation audience but focuses on broader business logistics like rent and inventory.

BFG Entertainment

known forCooking Craze: Restaurant Game

1 app4.3Casual

This app competes for the same time-management simulation audience but uses an offline-first architecture to maintain engagement without constant connectivity.

Casual Joy

known forCrazy Chef Cooking Games

1 app4.9Casual

It shares the same cooking simulation genre but uses a combo-multiplier mechanic to drive high-intensity session engagement.

Codigames

known forIdle Supermarket Tycoon - Shop

1 app4.6Casual

This app serves the same management simulation audience but focuses on low-friction idle progression rather than active cooking.

gameone

known forMy Cooking: Restaurant Game

1 app4.7Casual

This app targets the same time-management simulation audience by focusing on a worldwide restaurant chain empire.

Go Play Games

known forFirst Team Manager 2027

2 apps2.9Sports

This app offers a soccer management experience that competes for the same strategy-focused player base as the source app.

Hidden Lake Games

known forRestaurant Tycoon: Simulator

1 app3.8Casual

It competes for the same restaurant management audience by combining idle profit generation with simulation mechanics.

HIROSHI KOBAYASHI

known forTap Jockey - Horse Tap Racing

1 app3.7Arcade

This app provides an arcade-style alternative for users seeking active manual control over horse movement instead of the passive management simulation found in the source app.

Kolibri Games

known forIdle Restaurant Tycoon: Empire

2 apps4.5Casual

It targets the same simulation audience but uses an idle progression system to automate growth across multiple locations.

MagicSeven Co.

known forCooking City: Restaurant Games

1 app4.7Casual

This app competes for the same casual simulation audience by offering offline play to sustain engagement in low-connectivity markets.

MASOMO

known forBasketball Arena - Sports Game

1 app4.7Sports

This app provides a real-time PvP alternative for basketball fans who prefer fast-paced arcade action over the source app's management simulation.

Matryoshka

known forRoyal Cooking - Cooking Game

1 app4.7Casual

It competes for the same casual simulation audience by utilizing a high-frequency interaction loop to maximize daily active usage.

Melsoft

known forMy Cafe — Restaurant Game

1 app4.7Casual

This app targets the same management simulation audience but emphasizes interior design and social interaction with customers.

Nordcurrent UAB

known forCooking Fever: Restaurant Game

2 apps4.5Casual

It shares the same time-management simulation genre but relies on high-pressure kitchen loops to drive long-term retention.

Playsport Games

known forCricket Team Coach

1 app4.1Sports

This app shares the management simulation genre but focuses on cricket, providing a tactical alternative for users interested in pitch-dependent simulation.

Poly Design Workroom

known forCooking Fun®: Food Games

1 app4.9Casual

It serves the same casual simulation audience by emphasizing a global cooking journey and diary-based progression.

SayGames

known forThe Cook - 3D Cooking Game

1 app4.3Casual

This app serves the same casual simulation audience through a food truck theme that prioritizes tactile preparation tasks.

Shenzhen Runqian Technology

known forCrazy Cooking Star Chef

1 app4.4Casual

This app serves the same time-management simulation audience by offering diverse culinary themes across multiple restaurant types.

Supercharge Mobile

known forChef Town

1 app4.7Casual

It serves the same management simulation audience by combining cooking with ingredient production mechanics.

Top Drawer Games

known forBasketball Agent: Manager Sim

1 app4.6Sports

This app shifts the basketball management perspective from club ownership to the role of an agent negotiating player contracts.

Waseem Safder

known forHorse Racing Game: Sports Game

1 app3.5Arcade

This app targets the same interest in stable management but focuses on a broader sports simulation experience rather than the specific ranch-building loop of the source app.

ZenLife Games Pte

known forCooking Madness-Kitchen Frenzy

1 app4.9Casual

It targets the same casual simulation player base but uses social energy-sharing mechanics to create inter-player dependency.

力 杨

known forChef Umami

1 app4.0Casual

This app targets the same food preparation audience but incorporates AR technology for real-world photo sharing.

晓翔 黄

known forRising Super Chef 2 - Cooking

1 appCasual

It competes for the same casual simulation audience by offering a massive content library of over 1,000 levels.

New entrants(3)

FCS Tech

known forFC Education: Tuition Tycoon

1 app0.0Casual

It targets the same business management audience by focusing on the specific operational challenges of a tuition center.

Go Play Games

known forFirst Team Manager 2027

1 app4.1Sports

This app offers a soccer management experience that competes for the same strategy-focused player base as the source app.

Tarik Metin Kaya

known forCity Ambitions: Business Sim

1 app0.0Casual

This app serves the same business management audience but focuses on high-fidelity logistics and demand models.

The Analyst's Read

The bottom line on Kairosoft

Bottom line

Kairosoft is a specialized studio that has successfully commoditized its own simulation engine to build a vast, loyal library of premium titles. Their ability to maintain a high weighted rating across nearly 100 apps demonstrates a disciplined, repeatable product-market fit that remains resilient despite broader industry shifts.

Frequently asked questions

How many apps does Kairosoft publish?
Kairosoft has 114 apps tracked by Marlvel, primarily in the Simulation category.
What kind of apps does Kairosoft make?
Kairosoft's portfolio is concentrated in Simulation and Sports, with an average rating of 4.2/5 across rated apps.
What is Kairosoft's top app?
By review volume across the portfolio, Game Dev Story is Kairosoft's best-known app tracked by Marlvel.
In how many countries are Kairosoft's apps available?
Marlvel has tracked Kairosoft's apps across 10 countries.

What fed this analysis

Apps analyzed:
99
With full intel:
0
With overview:
99
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Kairosoft, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Kairosoft intelligence.” Updated 2026-05-19. https://marlvel.ai/publishers/kairosoft

See methodologyContact support

Data licensed under CC-BY-NC 4.0