Plain and Simple Software
For combat sports athletes, HIIT practitioners, and home-workout enthusiasts seeking structured, equipment-free training and timing solutions.
Snapshot
Who is Plain and Simple Software?
Providing specialized timing and training tools for combat sports athletes and fitness enthusiasts. Enabling precise, interval-based workout management for home and gym environments.
Target audience
Portfolio
Free 4Last updated
Boxing Training & Workout App
v2.6.0
5mo ago
Publisher DNA
What defines Plain and Simple Software?
Publisher DNA
Primary focus
Health & Fitness · Combat sports and interval training tools
Scale
indie
Target audience
Combat sports athletes, HIIT practitioners, and home-workout enthusiasts seeking structured, equipment-free training and timing solutions.
Signature Patterns
- •Strong focus on interval-based training and combat-specific workout timers.
- •Monetization strategy leans heavily on free-to-use models with high accessibility.
- •Product design emphasizes hands-free operation and customizable session segments.
- •Consistent focus on at-home, equipment-free fitness solutions.
Portfolio momentum
Released 11 updates across the portfolio in the last 6 months, with the majority of top titles receiving maintenance or feature updates within the last 30 days.
Portfolio
What does Plain and Simple Software ship?
Apps
6 apps analysed
Kickboxing, Muay Thai, MMA, UFC, and boxing punching bag & shadowboxing workouts
Effective full-body at home HIIT training, boxing-inspired, no equipment needed.
Ab Workout Challenge For Effective Core and Abs Training at Home or Gym
Single-market publisher, every app ships only to United States.
Based on 1 of 6 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
Rivals
Who does Plain and Simple Software compete with?
The rivals identified
Nemeses(1)
Both apps target athletes seeking structured training, though Gymverse focuses on long-term progression while UltraTrainer targets immediate reaction speed through randomized audio cues.
Contenders(10)
Both apps target athletes requiring interval timing, but Tabata Timer and HIIT Timer captures the mass market through a free pricing model and broad exercise support.
Both apps target the interval training market, with Timer Plus capturing the mass-market HIIT and Tabata segment while UltraTrainer focuses on specialized reaction-based drills.
Both apps target athletes requiring interval tracking, but Interval Timer captures the broader HIIT market through its freemium model and high-volume user base.
Both apps target athletes seeking structured training, though UltraTrainer focuses on reaction speed drills while Ladder provides strength programming.
Both apps target athletes managing interval-based training, with UltraTrainer focusing on reaction drills while the rival serves general HIIT and circuit workouts.
Directly overlaps with UltraTrainer's interval timing utility but uses a one-time purchase model instead of paid-only access.
Both apps target the interval training market, with Tabata Pro competing for the same user base through a free, high-volume distribution model.
Both apps target athletes requiring interval timing, but SmartWOD captures the general fitness market while UltraTrainer focuses on reaction-based training.
Both apps target fitness enthusiasts managing timed intervals, creating direct competition for users seeking workout management tools.
Both apps target athletes seeking structured workout routines, though UltraTrainer focuses on reaction-based interval drills while Muscle Booster emphasizes biometric-tracked training plans.
Same space(19)
Serves the same HIIT-focused demographic as UltraTrainer by providing a dedicated interval timer with integrated training plans.
Provides an audio-based striking coach that serves the same martial arts audience as UltraTrainer's randomized action intervals.
Uses computer vision to track boxing performance, offering a more automated alternative to UltraTrainer's manual drill recording.
Provides a minimalist, ad-supported alternative to UltraTrainer's interval timing for users seeking a free, glanceable interface.
Provides an alternative to UltraTrainer's interval-based workouts by offering guided sessions rather than just timing tools.
Offers an AI-driven alternative to UltraTrainer's manual drill recording for boxing-specific training.
Competes for the same martial arts training segment by replacing UltraTrainer's software-only approach with proprietary hardware-linked metrics.
Targets the same fitness-focused audience as UltraTrainer but replaces manual drill recording with AI-driven, cinematic coaching.
Shares the martial arts training focus of UltraTrainer but emphasizes guided shadow boxing sessions over raw interval timing.
Targets the same cardio-focused athlete demographic as UltraTrainer but uses physiological data to guide training intensity.
Targets the same boxing-specific audience as UltraTrainer with a focus on round-based timing and preconfigured schedules.
Focuses on the same reaction-time improvement goal as UltraTrainer but uses cognitive exercises rather than physical interval drills.
Offers a basic interval timing utility that serves the same HIIT-focused audience as UltraTrainer.
Provides a guided combat training experience that complements UltraTrainer's interval-focused approach for martial artists.
Targets the same endurance-focused athlete demographic but shifts the focus from simple interval timing to dynamic, science-backed training plans.
Serves the same strength-training audience as UltraTrainer but replaces randomized audio cues with a manual, distraction-free logging interface.
Targets the same serious boxing audience as UltraTrainer by providing structured programming for combat skills.
Offers a direct alternative to UltraTrainer's core interval timing functionality with a focus on round-based sports.
Shares the audio-cue focus of UltraTrainer but specifically calls out punch combinations for boxing workouts.
The Analyst's Read
The bottom line on Plain and Simple Software
Bottom line
The publisher maintains a disciplined focus on the combat fitness niche, successfully leveraging high-utility tools to drive user engagement. Their ability to maintain a high weighted rating across a small, focused portfolio indicates strong product-market fit within the fitness utility segment.
Frequently asked questions
How many apps does Plain and Simple Software publish?
What kind of apps does Plain and Simple Software make?
What is Plain and Simple Software's top app?
In how many countries are Plain and Simple Software's apps available?
What fed this analysis
- Apps analyzed:
- 6
- With full intel:
- 0
- With overview:
- 6
- Website scraped:
- yes
- Social presence:
- no