SurfScore
For elementary school students, educators, and parents seeking structured, standards-aligned STEM education.
Kodable Basics
Snapshot
Who is SurfScore?
Providing a gamified, standards-aligned coding curriculum for elementary students. Bridging the gap between pre-reader logic and JavaScript.
Target audience
Portfolio
Free 3Last updated
Kodable Basics
v18.6.1
4mo ago
Publisher DNA
What defines SurfScore?
Publisher DNA
Primary focus
Educational coding apps for K-5
Scale
indie
Target audience
Elementary school students, educators, and parents seeking structured, standards-aligned STEM education.
Signature Patterns
- •Focus on K-5 STEM education with a gamified curriculum
- •B2B2C distribution model integrating with school classroom management systems
- •Subscription-based monetization with free trial access
- •Scaffolded learning path from visual logic to JavaScript
Portfolio momentum
Released 1 update in the last 6 months for their single active app, indicating a stable, mature product lifecycle.
Portfolio
What does SurfScore ship?
Apps
3 apps analysed
Visual coding interface maps complex programming logic to game mechanics for K-5 learners
- The core educational gameplay loop provides a fun and engaging experience for younger children
- Infinite loading screens prevent users from accessing the game content after the initial login
Cross-platform availability allows students to continue their school-based learning progress at home
- Educational coding mechanics provide a fun and engaging way for children to learn programming logic
- High subscription costs and restrictive paywalls frustrate users who expect free access to educational content
Proprietary KODE interface for block-to-text transition
- High institutional adoption (50%+ of US elementary schools)
Distributed across 11 markets, strongest in Europe.
Based on 2 of 3 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- United States2 / 2
- Brazil1 / 2
- Mexico1 / 2
Europe (6)
- France1 / 2
- Germany1 / 2
- Italy1 / 2
- Netherlands1 / 2
- Portugal1 / 2
›+1 more europe market
- Spain1 / 2
Asia-Pacific (2)
- Japan1 / 2
- South Korea1 / 2
Core markets (2/2 apps)
User Sentiment
How do users feel about their apps?
1
Positive apps
2
Neutral / mixed
0
Negative apps
65/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does SurfScore compete with?
The rivals identified
Nemeses(1)
Users report: Both applications target children with block-based coding logic, creating direct competition for the attention of young learners.
Same space(21)
Mimo targets the same coding education space as Kodable Basics but focuses on career-oriented paths for older learners.
ABCmouse serves the same early-education market as Kodable Basics with a research-based curriculum for children aged 2 to 8.
ANTON provides a free, ad-free curriculum-aligned platform for the same K-8 age group as Kodable Basics.
Reading Eggs targets the same early-education demographic as Kodable Basics but focuses on literacy rather than coding.
Brilliant serves the same STEM-focused educational market as Kodable Basics but targets a more mature audience through visual problem-solving.
ClassDojo serves the same K-12 school communities as Kodable Basics but focuses on behavioral management rather than academic curriculum.
codeSpark targets the same K-5 coding education market as Kodable Basics with a focus on kid-safe, creative play.
Hooked on Phonics Learning targets the same early-education demographic as Kodable Basics but emphasizes literacy through multi-sensory methods.
Hopscotch serves the same coding education audience as Kodable Basics by prioritizing open-ended creative game development.
KidloLand Coding School targets the same early-coding demographic as Kodable Basics using game-based mechanics.
Users report: Khan Academy Kids offers a non-profit alternative to Kodable Basics, targeting the same early-learner demographic with a broader academic scope.
Kiddopia targets the same preschool demographic as Kodable Basics with a focus on licensed content and research-backed learning.
Coloring Games for Kids 2-6! competes for the same early-childhood screen time as Kodable Basics with creative activities.
Lingokids competes for the same early-learning audience as Kodable Basics, using a subscription model for ad-free educational content.
Buddy.ai competes for the same early-learning time as Kodable Basics by using conversational AI to teach STEM and language.
While math-focused, it shares the B2B2C model and gamified curriculum approach that Kodable uses to dominate the elementary market.
Programming Hub targets the same coding education space as Kodable Basics with a focus on broad language coverage.
Sololearn shares the coding education space with Kodable Basics, providing a community-driven platform for beginner to intermediate coders.
SplashLearn provides supplemental math and reading content for the same K-5 age group as Kodable Basics.
Tynker provides a similar coding curriculum to Kodable Basics but extends the age range to include teens and advanced topics.
Encode serves the same beginner coding demographic as Kodable Basics with a focus on bite-sized mobile lessons.
New entrants(1)
W3Schools serves the same coding education space as Kodable Basics but focuses on practical web development for beginners.
The Analyst's Read
The bottom line on SurfScore
Bottom line
SurfScore is a specialized publisher with a high-moat, institutionally-backed product that dominates its niche in elementary coding education. Their success is built on deep integration with school infrastructure, providing a stable foundation for their subscription-based consumer model.
Frequently asked questions
How many apps does SurfScore publish?
What kind of apps does SurfScore make?
What is SurfScore's top app?
In how many countries are SurfScore's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 1
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- yes
