Listly is a minimalist to-do list app for iOS that enables users to organize and prioritize tasks via a simple drag-and-drop interface.
Product velocity
Maintenance
Daily rank 🇺🇸
—
Productivity
Sentiment
4.3
87 reviews
Nemesis
Google Keep - Notes and lists
The App DNA
What makes this app unique?
The app removes the cognitive load of complex project management by providing a distraction-free, offline-focused space for daily task capture.
For Individuals seeking a minimalist, offline-focused tool for basic task management and list organization.
What does it look like?
Key features
Users can generate an unlimited number of lists and items within the app.
Manual sorting of tasks into high and low priority sections via touch interface.
Direct search functionality for any list item via Google.
How much does it cost?
The app operates as a free utility with no visible monetization gates or subscription tiers in the current store metadata, relying on referral walls for growth.
Velocity
Maintenance developmentperformanceUX improvementsShow more...
The app exhibits a maintenance-level cadence, with only one release in the last four months and significant platform disparity, as the iOS version has remained untouched for over 1,300 days. Development is currently limited to minor usability and bug fixes, with no evidence of new features or live operations. The current release frequency of approximately 0.06 releases per week indicates a focus on basic stability rather than active product evolution.
Who built it?
Zaminiti Pty
5 apps tracked · Productivity
DayCount
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DayNote • Guided JournalingUser Sentiment
What do users think recently?
Recent user voice shows a thrilled sentiment. Users appreciate simple and intuitive task management interface helps users maintain daily schedules without unnecessary complexity and effective reminder and notification system improves personal productivity for students and busy professionals, but report aggressive referral requirements force users to invite friends to unlock basic list functionality.
How are ratings & reviews evolving?
What users say, by theme
- Simple and intuitive task management interface helps users maintain daily schedules without unnecessary complexity
- Effective reminder and notification system improves personal productivity for students and busy professionals
- Data synchronization across devices allows users to restore information seamlessly after phone changes or resets
- Aggressive referral requirements force users to invite friends to unlock basic list functionality
94 of 94 recent reviews analyzed · high confidence · Thrilled overall
Read the full review analysisUnlock 2 more frustration themes and 2 user requests, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Listly • To Do List App
How's the Productivity market?
Listly maintains a 4.26 rating across 87 reviews, positioning it as a niche, minimalist alternative to mass-market productivity tools. The lack of a clear premium tier relative to rivals like Any.do signals an underdeveloped monetization strategy that limits long-term sustainability.
Read the market outlookThe rivals identified
By Google
Dominates the productivity space with massive scale and deep integration into the Google ecosystem, directly competing for the same simple list-making user intent.
- Deep integration with Google Workspace allows seamless cross-platform synchronization across all devices.
- Supports rich media attachments like images, voice memos, and drawings within individual list items.
- Advanced location-based and time-based reminders trigger notifications based on user context or schedule.
Notion: Notes, Tasks, AIContender
Any.do - To do list & CalendarContender
Microsoft To DoContender
TickTick:To-Do List & CalendarContenderUnlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Listly • To Do List App
Where is it heading?
The minimalist productivity market is consolidating around tools that offer seamless cross-platform sync and integrated scheduling. Listly's lack of feature evolution and reliance on referral friction leaves it exposed to churn as users migrate to more comprehensive alternatives like Google Keep.
- Referral-based gating continues to drive negative sentiment, which limits new-user conversion and stunts organic growth potential.
- The app remains in maintenance mode with no significant feature expansion, leaving it vulnerable to rivals with active live-ops.
The SWOT
- Minimalist interface enables rapid task capture
- Google Search integration reduces context switching
- Implement one-time purchase to remove referral walls
- Introduce task archive to improve retention
Next best moves
Deprecate referral-based gating because it is the top-cited user complaint → reduce churn
+ 1 more prioritized moveThe counter-intuitive read
The referral-based growth model is a liability, not an asset…
Read the full takeFeature gaps
Integrated calendar view (available in Any.do but absent here) +1
Since the last report: Listly has entered a period of prolonged maintenance, with development velocity slowing to 120 days between patches and the iOS version remaining static for over 1,300 days. The competitive landscape has widened to include more sophisticated rivals, while user frustration regarding visual customization has emerged as a new complaint theme.
Bottom line
Listly must pivot from referral-based gating to a transparent premium model to remove the friction currently driving negative sentiment. Replacing the referral wall with a one-time unlock would stabilize the user funnel and allow the app to compete on its minimalist UX rather than its distribution barriers.
Unlock 2 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Listly free to use?
How does Listly compare to Google Keep?
Can I see my completed tasks in Listly?
What is a good alternative to Listly?
Sources
- [1] App Store, source
Report last updated