2 Monkeys
For children and families seeking creative, low-friction digital art activities.
Snapshot
Who is 2 Monkeys?
Providing digital coloring and creative tools for families and children. Focused on accessible, theme-based art experiences for all ages.
Target audience
Portfolio
Free 19Last updated
Mandala Coloring Pages Game
v18.5.0
10mo ago
Publisher DNA
What defines 2 Monkeys?
Publisher DNA
Primary focus
Digital coloring and educational art games
Scale
studio
Target audience
Children and families seeking creative, low-friction digital art activities.
Origin
A Dutch casual game developer based in Deventer, The Netherlands.
Signature Patterns
- โขHigh volume of theme-specific coloring and drawing applications.
- โขFreemium and free-to-play monetization models.
- โขFocus on creative tools like sticker integration, custom color palettes, and digital printing.
- โขTargeting a broad, family-friendly demographic.
Portfolio momentum
With only 2 releases in the last 6 months and a significant portion of the portfolio classified as abandoned, development is currently focused on maintaining existing titles.
Company profile
medium confidence- Headquarters
- Deventer, The Netherlands
Portfolio
What does 2 Monkeys ship?
Apps
19 apps analysed
Cars coloring book game. Drawing and painting of cars, trucks, tractors.
Distributed across 20 markets, strongest in Europe.
Based on 1 of 19 apps with localized market data, more coverage rolling in as scans complete ยท last scanned .
Americas (4)
- Brazil1 / 1
- Canada1 / 1
- Mexico1 / 1
- United States1 / 1
Europe (9)
- France1 / 1
- Germany1 / 1
- Italy1 / 1
- Netherlands1 / 1
- Portugal1 / 1
โบ+4 more europe markets
- Spain1 / 1
- Sweden1 / 1
- Turkey1 / 1
- United Kingdom1 / 1
Asia-Pacific (7)
- Australia1 / 1
- India1 / 1
- Indonesia1 / 1
- Japan1 / 1
- Singapore1 / 1
โบ+2 more asia-pacific markets
- South Korea1 / 1
- Vietnam1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
1
Positive apps
0
Neutral / mixed
0
Negative apps
78/100
Avg sentiment score
Rivals
Who does 2 Monkeys compete with?
The rivals identified
Nemeses(1)
With over 2.5 million reviews, this app dominates the coloring niche through massive scale and a highly refined 'color-by-number' mechanic that captures the same casual audience as the target.
Contenders(3)
A long-standing competitor that maintains a broad library of diverse coloring categories beyond just mandalas.
Positions itself as a premium, pro-level coloring experience, appealing to users who want more than just a casual game.
A major industry player with high release velocity that directly competes for the adult coloring audience.
Same space(2)
A stable, long-running app that serves as a baseline for the standard adult coloring book experience.
A direct competitor in the adult coloring space with a focus on high-quality, curated artistic content.
New entrants(1)
A newer entrant in the space with a high rating, indicating strong initial product-market fit for mandala-specific users.
The Analyst's Read
The bottom line on 2 Monkeys
Bottom line
2 Monkeys is a legacy studio that has successfully captured a niche in the digital coloring market through a high-volume, theme-based approach. Their portfolio demonstrates consistent product-market fit, though future growth likely depends on refreshing their aging app library to meet modern UX standards.
Frequently asked questions
How many apps does 2 Monkeys publish?
What kind of apps does 2 Monkeys make?
What is 2 Monkeys's top app?
In how many countries are 2 Monkeys's apps available?
What fed this analysis
- Apps analyzed:
- 19
- With full intel:
- 0
- With overview:
- 19
- Website scraped:
- yes
- Social presence:
- no