AKRURA PTE
For iPhone users seeking immediate digital solutions for health logging, family safety, and daily productivity tasks.
Snapshot
Who is AKRURA PTE?
Providing mobile utility and health tracking tools for everyday personal management, safety, and digital productivity.
Target audience
Portfolio
Free 6Last updated
Blood Pressure App-BP Tracker
v1.1.9
6mo ago
Publisher DNA
What defines AKRURA PTE?
Publisher DNA
Primary focus
Mobile utilities and health-tracking tools
Scale
indie
Target audience
iPhone users seeking immediate digital solutions for health logging, family safety, and daily productivity tasks.
Signature Patterns
- •Heavy reliance on the freemium monetization model across utility and health categories.
- •Focus on hardware-integrated features such as camera-based pulse detection and GPS tracking.
- •Portfolio composition favors single-purpose utility apps over multi-feature platforms.
- •Aggressive update cadence for core health-tracking titles to maintain store relevance.
Portfolio momentum
The publisher maintained an active development cycle with 9 releases across 6 apps in the last 6 months, including a major update within the last week.
Portfolio
What does AKRURA PTE ship?
Apps
6 apps analysed
Camera-based pulse detection drives daily engagement
- Simple vital sign tracking provides basic health data for users who prefer manual entry
- Users report the app falsely advertises blood pressure monitoring capabilities that do not exist
Distributed across 12 markets, strongest in Europe.
Based on 1 of 6 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- Brazil1 / 1
- Mexico1 / 1
- United States1 / 1
Europe (7)
- France1 / 1
- Germany1 / 1
- Italy1 / 1
- Netherlands1 / 1
- Portugal1 / 1
›+2 more europe markets
- Spain1 / 1
- Sweden1 / 1
Asia-Pacific (2)
- Japan1 / 1
- South Korea1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
15/100
Avg sentiment score
Rivals
Who does AKRURA PTE compete with?
The rivals identified
Nemeses(1)
With over 118,000 reviews and a focus on direct heart health monitoring, it dominates the specific niche of pulse and blood pressure tracking.
Contenders(3)
The official companion app for industry-standard medical hardware, providing a high-trust alternative for clinical-grade tracking.
Directly competes in the heart-focused tracking space with a recent release cadence of 6 updates in six months.
A high-velocity competitor with 9 releases in the last six months, focusing on advanced HRV and stress analysis.
Same space(4)
A highly established health app that shares the same category and user base, though focused on activity rather than vitals.
Competes for the same health-conscious demographic by focusing on diet and lifestyle rather than clinical vitals.
Adjacent health tracking app that competes for the same user's daily health-logging attention.
A hardware-tethered health app that serves as a broad alternative for users managing multiple fitness metrics.
New entrants(1)
While not a new app, its massive scale and recent updates make it a disruptive force in the broader health category.
The Analyst's Read
The bottom line on AKRURA PTE
Bottom line
Akrura is a disciplined utility publisher that successfully captures high-intent traffic in the Health and Utility categories. Their recent update velocity indicates a strong commitment to defending their position in the competitive health-logging niche.
Frequently asked questions
How many apps does AKRURA PTE publish?
What kind of apps does AKRURA PTE make?
What is AKRURA PTE's top app?
In how many countries are AKRURA PTE's apps available?
What fed this analysis
- Apps analyzed:
- 6
- With full intel:
- 0
- With overview:
- 6
- Website scraped:
- yes
- Social presence:
- no