AllTrails: Hike, Bike & Run icon

AllTrails

1app4.9(1M)Health & Fitness

Publisher DNA

What defines AllTrails?

AI intelligence is not yet available for AllTrails. The portfolio data below is up to date.

Portfolio

What does AllTrails ship?

Apps

1 app analysed

AllTrails: Hike, Bike & Run icon
AllTrails: Hike, Bike & Run

Explore the outdoors: hiking trail maps, bike trails, camping & backpacking maps

4.9(1M)

Community-verified conditions provide unique utility

  • Offline map downloads with GPS tracking provide essential safety for hikers in remote areas
  • Aggressive upsell modals and subscription prompts interrupt the user experience and frustrate paying customers

Distributed across 18 markets, strongest in Europe.

Based on 1 of 1 app with localized market data · last scanned .

Americas (4)

  • Brazil1 / 1
  • Canada1 / 1
  • Mexico1 / 1
  • United States1 / 1

Europe (9)

  • France1 / 1
  • Germany1 / 1
  • Italy1 / 1
  • Netherlands1 / 1
  • Portugal1 / 1
›+4 more europe markets
  • Spain1 / 1
  • Sweden1 / 1
  • Turkey1 / 1
  • United Kingdom1 / 1

Asia-Pacific (5)

  • Australia1 / 1
  • India1 / 1
  • Indonesia1 / 1
  • Singapore1 / 1
  • Vietnam1 / 1

Core markets (1/1 apps)

AustraliaBrazilCanadaFranceGermanyIndiaIndonesiaItalyMexicoNetherlandsPortugalSingaporeSpainSwedenTurkeyUnited KingdomUnited StatesVietnam

User Sentiment

How do users feel about their apps?

0

Positive apps

1

Neutral / mixed

0

Negative apps

45/100

Avg sentiment score

Rivals

Who does AllTrails compete with?

The rivals identified

Nemeses(1)

Funplex

known forFottur: All Hiking Trails Maps

1 app3.9Health & Fitness

Both apps target outdoor enthusiasts with terrain-based navigation and activity tracking, creating direct competition for the same user base of hikers and cyclists.

Contenders(4)

Daan Koeman

known forHiking Trail Directory & Maps

1 app0.0Health & Fitness

Both apps target outdoor navigation and trail discovery, but the rival offers a zero-friction, free-to-use model that contrasts with the subscription-gated navigation tools in AllTrails.

Hika

known forHika - Hiking trails and maps

1 app4.7Health & Fitness

Hika competes by offering expert-curated trail data and specialized topographic maps in specific international markets, directly challenging the discovery and navigation utility of AllTrails.

Proof by Induction

known forTreeline Maps: Topo & Trails

1 app0.0Health & Fitness

Treeline Maps competes by offering specialized offline topographic navigation for North American hikers, directly challenging the utility of the navigation features AllTrails gates behind its subscription model.

Wikiloc Outdoor

known forWikiloc - Trails of the World

1 app4.6Health & Fitness

Both apps target the same outdoor enthusiast demographic and compete directly for navigation utility through massive, community-verified trail databases.

Same space(19)

adidas

known foradidas Running: Run tracker

1 app4.6Health & Fitness

adidas Running serves as a primary acquisition channel for the adidas e-commerce ecosystem, using gamified rewards to retain users who might otherwise use AllTrails.

Adventure Projects

known forNational Park Trail Guide

1 app4.5Health & Fitness

National Park Trail Guide provides curated hiking data for specific U.S. National Parks, acting as a niche travel utility for park-focused outdoor enthusiasts.

Avenza Systems

known forAvenza Maps: Offline Mapping

1 app4.8Health & Fitness

Avenza Maps competes for the professional and remote-field-work segment by offering specialized offline mapping tools that bypass the social-first focus of AllTrails.

Campus Coach

known forCampus Coach-Running & Trail

2 apps5.0Health & Fitness

Campus Coach targets the endurance market with high-touch professional coaching, providing a premium alternative to the automated discovery features of AllTrails.

David Morneault

known forGPS Tracks

1 app4.7Health & Fitness

GPS Tracks provides a professional-grade navigation tool for remote field work, offering precise waypoint logging that appeals to power users over casual hikers.

FITAPP

known forRunning Tracker App – FITAPP

2 apps4.7Health & Fitness

FITAPP offers a multi-sport tracking engine that captures the casual fitness market, providing a simpler, ad-supported alternative to AllTrails' trail-heavy focus.

Glacier Peak Studios

known forTopo Maps+: Topographic Maps

1 app4.7Health & Fitness

Topo Maps+ offers specialized terrain analysis and land boundary data for backcountry users who require more technical depth than AllTrails provides.

Google

known forGoogle Fit: Activity Tracker

1 app4.3Health & Fitness

Google Fit acts as a neutral data aggregator for the Google ecosystem, providing a passive health-tracking alternative to the active navigation focus of AllTrails.

komoot

known forkomoot - hike, bike & run

1 app3.8Health & Fitness

Komoot focuses on sport-specific route planning and community-driven discovery, providing a specialized navigation experience for cyclists and hikers.

Nike

known forNike Run Club: Running Coach

1 app4.8Health & Fitness

Nike Run Club acts as a free, brand-led coaching tool that captures the beginner runner segment often targeted by AllTrails for trail discovery.

Openrunner

known forOpenRunner : bike & hike maps

1 app4.5Health & Fitness

OpenRunner provides a regional alternative for outdoor route planning in France, targeting users who need localized trail plotting and elevation data.

Peloton Interactive

known forPeloton: Fitness & Workouts

1 app4.9Health & Fitness

Peloton serves as a high-end, studio-based fitness alternative for users who prioritize instructor-led content over the outdoor-focused navigation provided by AllTrails.

Ride with GPS

known forRide with GPS: Bike Navigation

1 app4.7Health & Fitness

Ride with GPS targets the performance-oriented cycling market, providing granular sensor data and hardware integration that exceeds the generalist navigation of AllTrails.

Roadtrippers

known forRoadtrippers - Trip Planner

1 app4.6Health & Fitness

Roadtrippers focuses on long-distance travel and RV planning, serving as a specialized destination-discovery hub for users who need more than just trail navigation.

Seznam.cz a.s.

known forMapy.com: Offline maps & GPS

2 apps4.1Health & Fitness

Mapy.com offers superior terrain detail for Central European markets, providing a specialized navigation alternative to the broader trail database of AllTrails.

Strava

known forRunna: Running Plans & Coach

3 apps4.9Health & Fitness

Runna provides science-backed, dynamic training plans that serve as a premium, performance-oriented alternative to the static trail discovery focus of AllTrails.

Suunto

known forSports Tracker: Run Bike Hike

1 app3.1Health & Fitness

Sports Tracker provides a multi-sport performance analysis tool that appeals to athletes who need detailed metrics beyond the trail-discovery focus of AllTrails.

TrailBehind

known forGaia GPS: Mobile Trail Maps

1 app4.8Health & Fitness

Gaia GPS targets the professional backcountry niche with high-fidelity GIS tools, offering a technical alternative to the community-driven discovery model of AllTrails.

Wikiloc Outdoor SL

known forWikiloc - Trails of the World

1 app4.5Health & Fitness

Wikiloc competes directly with AllTrails by hosting a massive, community-verified trail database that prioritizes technical GPS fidelity over social discovery.

New entrants(2)

Jimmy Lam

known forTrailroam: Hiking & Trail Maps

1 app5.0Health & Fitness

Trailroam provides a free, offline-first hiking app that targets users who prioritize privacy and ad-free access over the social-discovery model of AllTrails.

John Uschold

known forTreadline: Running Tracker

1 app5.0Health & Fitness

Treadline gamifies local walking and running by allowing users to claim landmarks and loops, serving as a social-first alternative to AllTrails.

Frequently asked questions

How many apps does AllTrails publish?
AllTrails has 1 app tracked by Marlvel, primarily in the Health & Fitness category.
What kind of apps does AllTrails make?
AllTrails's portfolio is concentrated in Health & Fitness, with an average rating of 4.9/5 across rated apps.
What is AllTrails's top app?
By review volume across the portfolio, AllTrails: Hike, Bike & Run is AllTrails's best-known app tracked by Marlvel.
In how many countries are AllTrails's apps available?
Marlvel has tracked AllTrails's apps across 18 countries.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by AllTrails, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “AllTrails intelligence.” Updated N/A. https://marlvel.ai/publishers/alltrails-llc

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Data licensed under CC-BY-NC 4.0