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Food Barcode Scanner
For individuals managing specific food allergies or dietary restrictions, and their caregivers, seeking fast, binary ingredient verification while shopping.
Known for
For individuals managing specific food allergies or dietary restrictions, and their caregivers, seeking fast, binary ingredient verification while shopping.
Simplifying dietary management for individuals with food allergies through instant barcode scanning. Providing quick, reliable ingredient verification for millions of users worldwide.
Target audience
Portfolio
Free 7Last updated
Celery Free Scanner
v1.1.0
1.3y ago
Primary focus
Food & Drink utility apps for allergy management
Scale
indie
Target audience
Individuals managing specific food allergies or dietary restrictions, and their caregivers, seeking fast, binary ingredient verification while shopping.
Released 5 updates across 7 apps in the last 6 months, with the top title receiving a major update within the last 30 days.
7 apps analysed
Check in seconds if food products contain celery by simply scanning the barcode
Multi-language support (6 languages)
No-registration requirement reduces user friction
Check in seconds if food products contain ginger by simply scanning the barcode
100% free scanning with no volume limits
Check in seconds if food products contain gluten by simply scanning the barcode
No registration required for immediate use
Distributed across 8 markets, strongest in Europe.
Based on 1 of 7 apps with localized market data — more coverage rolling in as scans complete · last scanned .
User-sentiment analysis coming soon.
The dominant generalist in the scanning space, focusing on overall health scores rather than specific allergen alerts.
Strategic outlook coming soon.
What fed this analysis
A strong alternative for users with medical sensitivities, offering a broader scope of intolerance tracking beyond a single ingredient.
Fig is the most direct functional rival, dominating the personalized ingredient-scanning niche with an aggressive development velocity of 24 releases in the last six months.
The most direct functional rival, mirroring the target's hyper-niche focus on a single dietary restriction with a utility-first interface.
The primary data competitor; as an open-source project, it serves as the baseline for free food scanning utility.
A health-safety peer that prioritizes chemical transparency and ingredient toxicity.
A high-momentum rival with a massive user base and aggressive update cadence (10 releases in 6 months).
A modern, high-engagement scanner that targets the same health-conscious demographic with a focus on ingredient transparency.
A high-velocity peer targeting specific diets like FODMAP and Vegan with a premium UX.
Serves the medical segment of the sugar-free market by connecting food scanning to blood glucose management.
An adjacent high-tech rival focusing on weight management and AI-driven nutrient tracking.
The ecosystem incumbent; its massive database makes its scanner the default tool for general users despite the friction of a full tracker.
Focuses on the 'educational' gap, grading foods to help users understand why a product is or isn't healthy.
A niche-specific scanner for the vegan community that shares the target's 'single-focus' UX philosophy.
The primary destination for the sugar-avoidant 'Keto' audience, integrating scanning into a broader macro-tracking ecosystem.
Represents the technological shift from simple barcode scanning to AI-driven vision and coaching.
