Pelmorex
For general consumers and travelers seeking localized, real-time weather data and severe storm monitoring.
Snapshot
Who is Pelmorex?
Providing localized weather intelligence and real-time alerts to help users plan their daily activities with confidence.
Target audience
Portfolio
Free 8Last updated
The Weather Network
v7.18.1.11405
5mo ago
Publisher DNA
What defines Pelmorex?
Publisher DNA
Primary focus
Weather forecasting and meteorological utility apps
Scale
indie
Target audience
General consumers and travelers seeking localized, real-time weather data and severe storm monitoring.
Signature Patterns
- •Consistent free-to-access pricing model across the entire portfolio
- •Heavy reliance on localized radar and severe weather alert functionality
- •Integration of original video content and expert meteorological analysis
- •Cross-platform strategy spanning mobile, iMessage, and connected TV environments
Portfolio momentum
Released 26 updates across 5 active apps in the last 6 months, indicating a high-frequency development cycle focused on maintaining data accuracy and feature parity.
Portfolio
What does Pelmorex ship?
Apps
8 apps analysed
Streamlined, low-friction UX
- Pelmorex-backed regional data accuracy
Niche filters (nudist, blue flag)
- Integrated 3-day weather/sea data
Analysis in progress
Integrated 'off-mountain' planning (hotels/dining)
- Proprietary weather data from Pelmorex network
Distributed across 20 markets, strongest in Europe.
Based on 1 of 8 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (4)
- Brazil1 / 1
- Canada1 / 1
- Mexico1 / 1
- United States1 / 1
Europe (9)
- France1 / 1
- Germany1 / 1
- Italy1 / 1
- Netherlands1 / 1
- Portugal1 / 1
›+4 more europe markets
- Spain1 / 1
- Sweden1 / 1
- Turkey1 / 1
- United Kingdom1 / 1
Asia-Pacific (7)
- Australia1 / 1
- India1 / 1
- Indonesia1 / 1
- Japan1 / 1
- Singapore1 / 1
›+2 more asia-pacific markets
- South Korea1 / 1
- Vietnam1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
1
Positive apps
0
Neutral / mixed
0
Negative apps
62/100
Avg sentiment score
Rivals
Who does Pelmorex compete with?
The rivals identified
Nemeses(4)
Emerging threat with a very clean, modern UI and a release in the last 30 days.
Directly competes for the 'reliable forecast' positioning with a similar global footprint and high update velocity (4 releases in 6 months).
OnTheSnow is the direct functional incumbent, mirroring SKIO's core value proposition of real-time resort conditions and snow reports with a massive established user base.
The dominant player in coastal spot discovery, offering high-frequency updates and a massive database of coastal locations.
Contenders(14)
High-velocity competitor (9 releases in 6 months) that dominates the visual-first and prosumer weather segment.
A visualization-heavy peer that focuses on 3D atmospheric data mapping.
A feature-dense alternative that targets the 'prosumer' beachgoer with advanced meteorological overlays.
A strong regional rival with 7k+ ratings and a high release cadence (4 in 6 months) focusing on the same Spanish-speaking market segments.
A utility powerhouse for pass-holders with extreme update frequency (26 releases) and direct resort-management integration.
A high-velocity rival (18 releases in 6 months) that dominates the 'tracking' sub-genre with superior social features.
The gold standard for snow forecasting with a high release cadence (14 updates) and specialized meteorological depth.
A direct utility rival with a massive rating base and a focus on high-precision European data sets.
A direct functional competitor for users planning beach visits around water levels and coastal timing.
Strong alternative for users prioritizing real-time severe weather alerts and high-resolution radar imagery.
A broad-market travel rival that captures users through comprehensive topographic mapping and multi-season utility.
Users report: A high-utility rival that captures the 'beach planning' intent through specialized tidal data and high update velocity.
The market leader in scale, offering a massive suite of lifestyle-integrated weather data that dwarfs the target's utility.
Extremely high shipping velocity (13 releases in 6 months) focusing on interactive radar technology.
Same space(11)
A pro-tier peer that monetizes via a high-upfront cost ($14.99+) vs the target's free-to-play model.
Occupies the 'personality' niche, using gamification and humor to drive retention where the target uses utility.
A rising threat for the prosumer segment, leveraging direct NOAA buoy data for hyper-local accuracy.
The gold standard for outdoor location discovery, sharing the target's core 'find a spot' user journey.
A legacy tracking app focused on battery efficiency and data-heavy performance analytics.
A data-centric peer providing specialized multi-elevation weather forecasts.
An adjacent navigation tool that uses AR to differentiate the mountain experience.
The primary discovery peer for travelers, leveraging massive social proof and full-funnel travel planning.
A direct threat to the target's 'Widget' positioning with a highly-rated, ad-free experience.
A specialized utility peer focused on high-resolution local forecasts for coastal spots.
A design-centric peer that uses high-quality photography to compete on aesthetics.
New entrants(4)
Rising threat in the 'entertainment-weather' sub-genre with 13 releases in the last 6 months.
A very recent entrant (Feb 2025) that has quickly gained 10k+ reviews, suggesting a high-growth entertainment or social angle.
Rising threat focusing on extreme simplicity and privacy, with 14 releases in the last 6 months.
Emerging threat with the highest release velocity in the pool (17 releases in 6 months) and a focus on hyper-local rain tracking.
The Analyst's Read
The bottom line on Pelmorex
Bottom line
Pelmorex Corp. is a stable, utility-focused publisher that successfully translates legacy meteorological expertise into modern digital formats. Their ability to maintain high-volume user engagement across both mobile and TV platforms suggests a strong, defensible niche in the weather information market.
Frequently asked questions
How many apps does Pelmorex publish?
What kind of apps does Pelmorex make?
What is Pelmorex's top app?
In how many countries are Pelmorex's apps available?
What fed this analysis
- Apps analyzed:
- 7
- With full intel:
- 4
- With overview:
- 7
- Website scraped:
- yes
- Social presence:
- yes