Taobao - Online Shopping App icon
一淘 icon
千牛 icon
+4

浙江淘宝网络有限公司

For global retail consumers and e-commerce merchants requiring mobile-first tools for storefront management and live-stream content creation.

7apps2.8(203.6K) Multi-theme

Snapshot

Who is 浙江淘宝网络有限公司?

Providing a comprehensive e-commerce ecosystem for global consumers and a mobile-first operational suite for digital merchants.

Target audience

Global retail consumersE-commerce merchants requiring mobile-first tools for storefront managementLive-stream content creation

Active nemesis

AMZN Mobile

Other rivals

Portfolio

Free 7
7
apps
Business2
Lifestyle1
Photo & Video1
Shopping1

Last updated

Taobao - Online Shopping App

v10.59.10.602

5mo ago

Intense

Publisher DNA

What defines 浙江淘宝网络有限公司?

Publisher DNA

Primary focus

E-commerce ecosystem and merchant business tools

Scale

indie

Target audience

Global retail consumers and e-commerce merchants requiring mobile-first tools for storefront management and live-stream content creation.

Signature Patterns

  • Ecosystem-locked utility: apps serve as mandatory extensions of the Taobao/Tmall marketplace for both buyers and sellers.
  • Free-to-use monetization model across the entire mobile portfolio.
  • Focus on real-time operational features including live-streaming, instant messaging, and data analytics.
  • High-frequency release cadence to support evolving e-commerce features and merchant requirements.
Intense

Portfolio momentum

The publisher maintains an intense development pace with 26 updates across 6 apps in the last 6 months, with the most recent major release occurring 3 days ago.

Last release 3d agoActive apps 6

Company profile

low confidence
Headquarters
Zhejiang, China

Portfolio

What does 浙江淘宝网络有限公司 ship?

Apps

7 apps analysed

Taobao - Online Shopping App icon
Taobao - Online Shopping App

Shop Global: Your Spring Shopping Starts on Taobao

2.2(203.4K)
View Intel →

High-frequency retention via 88VIP membership

  • Vast product selection
  • Cross-border logistics friction

Analysis in progress

AI-powered 'Intelligent Matting' for rapid product listing

  • Basic Communication
  • Notification Failures

Distributed across 13 markets, strongest in Europe.

Based on 1 of 7 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (3)

  • Brazil1 / 1
  • Mexico1 / 1
  • United States1 / 1

Europe (7)

  • France1 / 1
  • Germany1 / 1
  • Italy1 / 1
  • Netherlands1 / 1
  • Portugal1 / 1
+2 more europe markets
  • Spain1 / 1
  • Sweden1 / 1

Asia-Pacific (3)

  • Japan1 / 1
  • Singapore1 / 1
  • South Korea1 / 1

Core markets (1/1 apps)

BrazilFranceGermanyItalyJapanMexicoNetherlandsPortugalSingaporeSouth KoreaSpainSwedenUnited States

User Sentiment

How do users feel about their apps?

Unlock the app dragging this portfolio down.

Access the full report for free

Rivals

Who does 浙江淘宝网络有限公司 compete with?

The rivals identified

Nemeses(2)

AMZN Mobile

known forAmazon Shopping

2 apps4.8BusinessShopping

Amazon represents the global standard for reliable, high-speed e-commerce, serving as the primary benchmark for user expectations in delivery and service.

Alibaba

known forAliExpress - Shopping App

1 app4.4Shopping

AliExpress serves as the primary global cross-border extension of the Alibaba ecosystem, directly competing with Taobao's value-driven, high-volume inventory model.

Contenders(2)

Lazada Group

known forLazada 5.5 Sale

1 app4.7Shopping

Lazada dominates the Southeast Asian market, providing a localized shopping experience that mirrors Taobao's operational philosophy in a different region.

Temu

known forTemu: Shop Like a Billionaire

1 app4.5Shopping

Temu has rapidly captured the global value-shopping segment by aggressively subsidizing logistics and gamifying the discovery experience.

Same space(3)

eBay

known foreBay online shopping & selling

1 app4.6Shopping

eBay maintains a unique position in the secondary and collectible market, focusing on auction-based pricing and peer-to-peer commerce.

TikTok

known forTikTok Studio

2 apps4.6Business

Rising threat released in 2024 that bridges the gap between social media engagement and e-commerce transactions with a high update frequency.

TikTok Pte

known forTikTok - Videos, Shop & LIVE

1 app4.0Shopping

TikTok is fundamentally shifting shopping from intent-based search to discovery-based impulse buying through short-form video integration.

New entrants(1)

Carousell Pte

known forCarousell: Snap-Sell, Chat-Buy

1 app4.1Shopping

Carousell shows high velocity with 25 releases in six months, focusing on the C2C marketplace niche with a mobile-first chat interface.

The Analyst's Read

The bottom line on 浙江淘宝网络有限公司

Bottom line

Zhejiang Taobao Network functions as a critical infrastructure provider for the Alibaba ecosystem, leveraging a high-velocity release cycle to maintain its merchant and consumer tools. While user sentiment is low, the portfolio's utility as a mandatory operational workbench for millions of sellers ensures a powerful, captive user base.

Frequently asked questions

How many apps does 浙江淘宝网络有限公司 publish?
浙江淘宝网络有限公司 has 7 apps tracked by Marlvel, primarily in the Business category.
What kind of apps does 浙江淘宝网络有限公司 make?
浙江淘宝网络有限公司's portfolio is concentrated in Business and Lifestyle, with an average rating of 2.8/5 across rated apps.
What is 浙江淘宝网络有限公司's top app?
By review volume across the portfolio, Taobao - Online Shopping App is 浙江淘宝网络有限公司's best-known app tracked by Marlvel.
In how many countries are 浙江淘宝网络有限公司's apps available?
Marlvel has tracked 浙江淘宝网络有限公司's apps across 13 countries.

What fed this analysis

Apps analyzed:
6
With full intel:
1
With overview:
6
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by 浙江淘宝网络有限公司, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “浙江淘宝网络有限公司 intelligence.” Updated 2026-04-24. https://marlvel.ai/publishers/pub--166

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