Hertz 24/7 Mobility icon
Hertz Car Rentals icon
Hertz Events icon
+2

The Hertz

For business and leisure travelers requiring on-the-go vehicle reservations and management.

5apps4.8(559.1K) Multi-theme

Snapshot

Who is The Hertz?

Streamlining vehicle rentals for business and leisure travelers through mobile-first reservation and fleet management.

Target audience

BusinessLeisure travelers requiring on-the-go vehicle reservationsManagement

Active nemesis

AW Rostamani

Other rivals

Portfolio

Free 5
5
apps
Travel1
Travel & Local1
Viajes1

Last updated

Hertz Rental Car, SUV, Van

v4.79.1

3mo ago

Intense

Publisher DNA

What defines The Hertz?

Publisher DNA

Primary focus

Travel utility and vehicle rental management

Scale

indie

Target audience

Business and leisure travelers requiring on-the-go vehicle reservations and management.

Intense

Portfolio momentum

Released 12 updates for its single title in the last 6 months, with the most recent update occurring 8 days ago.

Last release 8d agoActive apps 1

Portfolio

What does The Hertz ship?

Apps

5 apps analysed

Analysis in progress

Hertz Rent-a-Car icon
Hertz Rent-a-Car

Book Airport & Local Car Rental: SUVs, Vans, Sports Cars, EV Rentals & Trucks

4.7(48.6K)
View Intel →

Analysis in progress

Global fleet availability provides a scale advantage over regional rental rivals

  • The booking process is described as fast and easy when the application functions without technical errors
  • Frequent application crashes and login failures prevent users from accessing their reservations or managing existing bookings

Distributed across 11 markets, strongest in Europe.

Based on 1 of 5 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (3)

  • Canada1 / 1
  • Mexico1 / 1
  • United States1 / 1

Europe (7)

  • France1 / 1
  • Germany1 / 1
  • Italy1 / 1
  • Netherlands1 / 1
  • Spain1 / 1
+2 more europe markets
  • Sweden1 / 1
  • United Kingdom1 / 1

Asia-Pacific (1)

  • Australia1 / 1

Core markets (1/1 apps)

AustraliaCanadaFranceGermanyItalyMexicoNetherlandsSpainSwedenUnited KingdomUnited States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

1

Negative apps

15/100

Avg sentiment score

Rivals

Who does The Hertz compete with?

The rivals identified

Nemeses(1)

AW Rostamani

known forSUBSCRIBE ME: Rent Car Monthly

1 app4.0Travel

This app directly challenges Hertz by shifting the value proposition from short-term rentals to a digital-first, all-inclusive monthly subscription model.

Contenders(4)

Arma Digital Medya Anonim Şirketi

known forZeplin Car

1 app3.0Travel

Zeplin competes by targeting the corporate travel segment with a specialized membership system that mirrors Hertz's business-focused offerings.

Caroo targets the urban mobility market with a free-floating car-sharing model that serves as a direct alternative for short-distance city travel.

H AND M LEADING EDGE

known forRhodaa

1 app4.0Travel

Rhodaa disrupts the traditional rental model by utilizing a peer-to-peer marketplace, appealing to users seeking more affordable or unique vehicle options.

Hyre AS

known forHyre

1 app4.9Travel

Hyre competes by offering a highly automated, mobile-first rental experience that emphasizes self-service access over traditional counter interactions.

Same space(4)

Avis Budget

known forAvis - Car Rental

1 app4.7Travel

Avis is a direct peer, offering a nearly identical global rental service with a focus on premium loyalty programs and expedited check-out.

Capital One

known forCapital One Travel

1 app4.9Travel

Capital One competes by bundling car rentals into a broader travel ecosystem, leveraging financial incentives and price protection.

Motoroo

known forMotoroo Go - Car Hire

1 app0.0Travel

Motoroo Go operates in the same rental space but focuses on digital-native features like keyless entry and online finance applications.

Split My Fare

known forSplit My Fare - Train Tickets

1 app4.9Travel

While focused on rail, this app competes for the same 'ground transportation' budget by offering cost-saving ticket splitting for travelers.

New entrants(2)

Aymen Ali

known forAutoventure لتأجير السيارات

1 app0.0Travel

A new entrant focusing on localized rental services with an emphasis on vehicle delivery and advanced search capabilities.

Emcan

known forShariha - شريحة

1 app0.0Travel

While primarily an eSIM provider, it captures the same international traveler audience that Hertz relies on for airport rentals.

Frequently asked questions

How many apps does The Hertz publish?
The Hertz has 5 apps tracked by Marlvel, primarily in the Travel category.
What kind of apps does The Hertz make?
The Hertz's portfolio is concentrated in Travel and Travel & Local, with an average rating of 4.8/5 across rated apps.
What is The Hertz's top app?
By review volume across the portfolio, Hertz Rental Car, SUV, Van is The Hertz's best-known app tracked by Marlvel.
In how many countries are The Hertz's apps available?
Marlvel has tracked The Hertz's apps across 11 countries.

What fed this analysis

Apps analyzed:
1
With full intel:
0
With overview:
1
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by The Hertz, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “The Hertz intelligence.” Updated 2026-04-24. https://marlvel.ai/publishers/the-hertz-corporation

See methodologyContact support

Data licensed under CC-BY-NC 4.0