| Core Identity |
| Developer | VEND MARKETPLACES AS | Haraj | atHomeGroup | mourjan.com | DIGITAL CLASSIFIEDS FRANCE | LoopNet.com | Groupon, Inc. | motors.co.uk | FINN FLARE | Crate and Barrel |
| Category | Shopping | Shopping | Tools | Shopping | Utilities | Business | Shopping | Shopping | Shopping | Shopping |
| Platform | Android, iOS | iOS, Android | Android | Android, iOS | iOS, Android | iOS, Android | Android, iOS | iOS, Android | Android, iOS | iOS, Android |
| Store Metrics |
| Rating | 4.7 / 5 | 4.6 / 5 | 4.3 / 5 | 4.5 / 5 | 4.8 / 5 | 4.8 / 5 | 4.8 / 5 | 4.9 / 5 | 4.9 / 5 | 4.7 / 5 |
| Ratings Count | 161 | 130,304 | 1,425 | 4,089 | 1,544 | 54,888 | 587,850 | 31 | 6,737 | 12,057 |
| Price | Free | Free | Free | Free | Free | Free | Free | Free | Free | Free |
| Release Date | Jun 5, 2012 | Jun 24, 2013 | Nov 8, 2013 | May 14, 2014 | Sep 18, 2009 | Jan 8, 2010 | Feb 27, 2010 | Jul 2, 2024 | Mar 22, 2018 | May 31, 2012 |
| Last Updated | May 11, 2026 | Apr 16, 2026 | May 18, 2026 | Apr 9, 2026 | May 7, 2026 | Apr 30, 2026 | Jun 25, 2026 | May 11, 2026 | May 6, 2026 | Apr 27, 2026 |
| Sentiment & Reviews |
| Sentiment | - | positive | - | mixed | - | mixed | - | positive | - | mixed |
| Score | - | 75/100 | - | 45/100 | - | 35/100 | - | 90/100 | - | 45/100 |
| Praises | - | - Broad utility for buying and selling across diverse categories makes the platform a primary marketplace
| - | - Job seekers find the application helpful for securing employment opportunities easily
- The platform serves as a reliable and effective advertising hub for various services
| - | - Detailed commercial property listings provide high value for investment research and discovery
| - | | - | - User friendly interface design makes account management and credit card payments feel efficient
|
| Complaints | - | - Inconsistent moderation and account management practices lead to frustration regarding deleted content and unaddressed inquiries
| - | - Application crashes or freezes on the main screen following the latest update
- Advertisement rejection occurs without clear justification or actionable feedback for the user
| - | - Persistent map rendering glitches cause property results to disappear during zoom interactions
| - | - | - | - Frequent application crashes during cart access or product viewing break the shopping flow
|
| Requests | - | - Integration of direct communication channels like WhatsApp to facilitate faster and more convenient seller interactions
| - | - Direct communication channels like phone or email support for troubleshooting
| - | - Inclusion of listing dates on property pages to help gauge market freshness
| - | - | - | - Native iPad support is required to provide a functional experience for browsing furniture
|
| Strategic Intel |
| Strengths | - BankID verification creates a high-trust environment that acts as a barrier to entry for international competitors
- Fiks Ferdig logistics integration reduces transaction friction, increasing the likelihood of repeat peer-to-peer usage
| - High-volume daily listing density creates a liquidity moat
- Category-specific filters drive high-intent traffic
- Professional seller storefronts provide a B2B revenue stream
| - | - Call history integration reduces buyer-seller communication friction
- Offline favorite list maintains utility in low-connectivity markets
| - AI-valuation tool drives seller-side lead generation [Market Segment]
- My Owner space creates a post-search retention loop [Retention Metric]
| - Extensive property database functions as a B2B distribution barrier
- Financial data depth reinforces professional switching costs
| - High-volume inventory across beauty and fitness sustains daily active usage
- Apple Pay integration reduces friction in the checkout funnel
| - AI discovery tool maps lifestyle needs to inventory, reducing search friction
- 250,000+ vehicle aggregate creates a high-utility marketplace barrier
| - | - Design Trade Program locks in high-volume professional purchasing
- AR visualization reduces high-ticket return rates
- Registry integration drives high-intent customer acquisition
|
| Weaknesses | - Monetization model relies on ad-inventory, creating a revenue ceiling compared to B2C-focused competitors
- Lack of recent feature updates leaves the platform vulnerable to specialized vertical entrants
| - Opaque moderation practices trigger user churn
- Lack of mandatory pricing in automotive listings undermines trust
- Session timeouts post-update erode daily active habits
| - | - High-frequency launch crashes post-update erode daily active habits
- Opaque ad-rejection policies drive user frustration
| - Generalist search filters lack the precision of niche competitors [User Sentiment]
- No verified-trust mechanism for transactions [Market Position]
| - 1.2-star Android-iOS rating gap indicates poor cross-platform parity
- Map rendering glitches drive high-frequency churn
| - Infinite-scroll discovery creates decision fatigue
- Lack of personalized filters compared to curated competitors
- Android-iOS rating parity is non-existent due to lack of recent Android development
| - Revenue model relies on lead referrals rather than direct transaction margins
- Lack of integrated dealer review system erodes buyer confidence
| - | - Frequent cart crashes during checkout
- Registry inventory logic failures
- Lack of native tablet interface
|
| Pricing | free | freemium | free | freemium | free | free | free | free | free | free |
| Momentum | Intense | Maintenance | - | Intense | Maintenance | Maintenance | Intense | Maintenance | Intense | Maintenance |
| Update Cadence | 2 versions, ~0d avg | 5 versions, 1 majors/6mo, ~24d avg | - | 5 versions | 2 versions, ~3d avg | 2 versions, 1 majors/6mo, ~38d avg | 5 versions, ~7d avg | 2 versions, ~3d avg | 5 versions | 2 versions, ~35d avg |
