Report updated Apr 18, 2026

Salesforce Maps is a challenged business app that is available. With a 2.1/5 rating from 86 reviews, it faces significant user friction. Users particularly appreciate general satisfaction, though app stability and crashes remains a common concern.

What is Salesforce Maps?

Salesforce Maps is a specialized mobile extension of the Salesforce CRM ecosystem, designed to optimize field operations through route planning, location-based prospecting, and real-time activity tracking. It serves field sales and service teams who require a map-centric interface to manage their daily appointments and territory coverage. While the app provides a powerful value proposition by integrating directly with Salesforce data, its market position is currently compromised by significant technical instability. The app acts as a critical productivity tool for existing Salesforce enterprise customers, yet it struggles to maintain user trust due to performance bottlenecks and frequent crashes.

Current Momentum

v1.0

- Alarms & Reminders Permissions updates for Android 14 - Background Tracking crashes - Auto Shut Off Live Crashing on Android 14 - Tracking toggle UX bug when Auto Shut Off is enabled - Security Updates and Bug Fixes

Active Nemesis

Map My Customers Route Planner

Map My Customers Route Planner

By Map My Customers

Other Rivals

Badger Maps: #1 Route Planner
Route4Me Route Planner
OptimoRoute Driver
WorkWave Route Manager
Zoho CRM - Sales & Marketing
monday - Work Platform
Call Tracker for Hubspot CRM
Pipedrive CRM BizCard Scanner

7-Day Rank Pulse 🇺🇸

Business

No ranking data

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

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What Are The Key Features?

Route Planning & OptimizationDifferentiator

Builds and optimizes travel routes for field reps, including the ability to replace cancelled appointments on the fly.

Location-Based ProspectingDifferentiator

Enables teams to discover nearby customers using map-based search functionality.

Field Activity AccountabilityStandard

Allows field reps to check in and out of appointments with one click for real-time activity tracking.

Visual ReportingStandard

Provides a 360-degree view of team activities and performance metrics on an interactive map.

How much does it cost?

Subscription
  • Requires existing Salesforce license
  • Requires additional Salesforce Maps license

The app follows a B2B enterprise model where the mobile tool is an extension of the core Salesforce CRM ecosystem, requiring specific paid licenses for access.

What do users think recently?

High confidence · 20 reviews analyzed

How did the latest release land?

Overall
2.1/ 5
(86)
Current version
1.9/ 5
-0.2 vs overall
(26)
Main signal post-update: app Stability and Crashes.

What is the recent mood?

Frustrated

Recent user voice shows a frustrated sentiment. Users appreciate general satisfaction, but report app stability and crashes and performance and latency.

Limited review volume (20 reviews). Sentiment analysis will deepen as more data lands.

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

Go deeper

What is the competitive landscape for Salesforce Maps?

How's The Business Market?

Market outlook for this category

Available very soon

The rivals identified

The outtake for Salesforce Maps

Strengths to defend, gaps to attack

Core Strengths

  • Deep native integration with Salesforce CRM
  • Enterprise-grade security
  • Comprehensive field lifecycle features

Critical Frictions

  • Severe technical instability and crashes
  • Poor performance and battery usage
  • Low user satisfaction ratings

Growth Levers

  • Improve offline-first capabilities
  • Modernize UI to compete with agile startups
  • Leverage ecosystem dominance to bundle value

Market Threats

  • Specialized competitors winning on mobile performance
  • CRM rivals improving field-service features
  • High churn risk due to poor mobile UX

Key Takeaways

Salesforce Maps is a challenged business app that is available. With a 2.1/5 rating from 86 reviews, it faces significant user friction. Users particularly appreciate general satisfaction, though app stability and crashes remains a common concern.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Salesforce Maps, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Salesforce Maps Intelligence Report.” Updated Apr 18, 2026. https://marlvel.ai/apps/salesforce-maps

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