AF App icon
AF Coach App icon
AF Events icon
+1

Anytime Fitness

For anytime Fitness gym members and franchise staff seeking integrated workout tracking, coaching, and facility management.

Known forAF App
4apps2.2(13.8K)Health & FitnessBusiness

Snapshot

Who is Anytime Fitness?

Providing a digital bridge between physical gym locations and personalized health coaching for global Anytime Fitness members.

Target audience

Anytime Fitness gym membersFranchise staff seeking integrated workout trackingCoaching

Rivals analysis in progress

Portfolio

Free 4
4
apps
Health & Fitness3
Business1

Last updated

AF App

v4.3.7

4mo ago

Intense

Publisher DNA

What defines Anytime Fitness?

Publisher DNA

Primary focus

Health & Fitness · Gym franchise ecosystem

Scale

indie

Target audience

Anytime Fitness gym members and franchise staff seeking integrated workout tracking, coaching, and facility management.

Origin

The digital arm of the Anytime Fitness global gym franchise, designed to support its network of 5,000+ locations.

Signature Patterns

  • Ecosystem-locked utility designed for existing gym members and franchise staff
  • High update frequency to ensure synchronization with physical gym services
  • Monetization via physical membership rather than in-app purchases or ads
  • Focus on 'phygital' integration, combining virtual coaching with 24/7 gym access
Intense

Portfolio momentum

The publisher maintains an intense development pace with 19 updates across 4 apps in the last 6 months, with the most recent release occurring only 7 days ago.

Last release 7d agoActive apps 4

Portfolio

What does Anytime Fitness ship?

Apps

4 apps analysed

AF App icon
AF App

Reach your fitness goals inside and outside the gym

4.8(13.7K)
View Intel →
AF Coach App icon
AF Coach App

AF Coach app allow AF Coaches and clients to connect in and out of the club.

1.6(30)
View Intel →

Direct chat interface increases coach-to-member touchpoints

  • Biometric data aggregation from Evolt and HealthKit centralizes member health profiles
AF Events icon
AF Events

The Webropol Events app is used for scanning tickets of participants.

0.0
View Intel →

Analysis in progress

Distributed across 16 markets, strongest in Asia-Pacific.

Based on 1 of 4 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (3)

  • Canada1 / 1
  • Mexico1 / 1
  • United States1 / 1

Europe (6)

  • France1 / 1
  • Germany1 / 1
  • Italy1 / 1
  • Netherlands1 / 1
  • Spain1 / 1
+1 more europe market
  • United Kingdom1 / 1

Asia-Pacific (7)

  • Australia1 / 1
  • India1 / 1
  • Indonesia1 / 1
  • Japan1 / 1
  • Singapore1 / 1
+2 more asia-pacific markets
  • South Korea1 / 1
  • Vietnam1 / 1

Core markets (1/1 apps)

AustraliaCanadaFranceGermanyIndiaIndonesiaItalyJapanMexicoNetherlandsSingaporeSouth KoreaSpainUnited KingdomUnited StatesVietnam

The Analyst's Read

The bottom line on Anytime Fitness

Bottom line

Anytime Fitness successfully leverages its physical footprint to dominate the hybrid fitness space, using apps as a strategic retention tool rather than a standalone revenue stream. Their high weighted rating indicates strong alignment between digital features and the needs of their brick-and-mortar membership base.

Frequently asked questions

How many apps does Anytime Fitness publish?
Anytime Fitness has 4 apps tracked by Marlvel, primarily in the Health & Fitness category.
What kind of apps does Anytime Fitness make?
Anytime Fitness's portfolio is concentrated in Health & Fitness and Business, with an average rating of 2.2/5 across rated apps.
What is Anytime Fitness's top app?
By review volume across the portfolio, AF App is Anytime Fitness's best-known app tracked by Marlvel.
In how many countries are Anytime Fitness's apps available?
Marlvel has tracked Anytime Fitness's apps across 16 countries.

What fed this analysis

Apps analyzed:
4
With full intel:
0
With overview:
4
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Anytime Fitness, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Anytime Fitness intelligence.” Updated 2026-04-23. https://marlvel.ai/publishers/anytime-fitness-llc

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Data licensed under CC-BY-NC 4.0