Deliciously Ella: Feel Better icon

Deliciously Ella

For individuals seeking a holistic, plant-based approach to nutrition, fitness, and daily wellness management.

1app4.9(7.4K)Health & Fitness

Snapshot

Who is Deliciously Ella?

Simplifying healthy living through a comprehensive digital wellness ecosystem. Providing plant-based nutrition and fitness tools for everyday life.

Target audience

Individuals seeking a holisticPlant-based approach to nutritionFitness

Top rival

EZ Health

Other rivals

Portfolio

Free 1
1
app
Health & Fitness1

Last updated

Deliciously Ella: Feel Better

v7.3.2

8mo ago

Active

Publisher DNA

What defines Deliciously Ella?

Publisher DNA

Primary focus

Health & Fitness · Wellness and nutrition

Scale

indie

Target audience

Individuals seeking a holistic, plant-based approach to nutrition, fitness, and daily wellness management.

Signature Patterns

  • •Subscription-based monetization model
  • •Integration of diverse wellness content including recipes, fitness, and habit tracking
  • •Focus on plant-based nutrition and holistic lifestyle management
  • •High-frequency content updates to maintain user engagement
Active

Portfolio momentum

Released 5 updates in the last 6 months for their single active application, indicating consistent maintenance and content iteration.

Last release 42d agoActive apps 1

Portfolio

What does Deliciously Ella ship?

Apps

1 app analysed

2,000+ recipe library functions as a content-based retention barrier

  • 15% member discount on branded products creates a secondary revenue stream

Tightly focused on 2 markets (Germany, United States).

Based on 1 of 1 app with localized market data · last scanned .

Americas (1)

  • United States1 / 1

Europe (1)

  • Germany1 / 1

Core markets (1/1 apps)

GermanyUnited States

Rivals

Who does Deliciously Ella compete with?

The rivals identified

Same space(20)

EZ Health

known forPilates Workout at Home

1 app4.8Health & Fitness

Pilates Workout at Home offers a specialized, low-impact exercise focus for the same female-leaning wellness audience.

Fitbod

known forFitbod: Gym & Fitness Planner

1 app4.8Health & Fitness

Fitbod offers an AI-driven alternative for users seeking personalized strength training routines.

Headspace

known forHeadspace: Sleep & Meditation

1 app4.8Health & Fitness

Headspace competes for the same wellness-focused user base by offering clinical mental health support.

HelloFresh

known forHelloFresh: Meal Kit Delivery

1 app4.7Health & Fitness

HelloFresh provides the physical meal-kit fulfillment that Deliciously Ella's digital-only recipe library lacks.

Hevy Studios S.L.

known forHevy - Workout Tracker Gym Log

1 app4.9Health & Fitness

Hevy captures the gym-logging market by providing the social accountability layer that Deliciously Ella lacks.

Holland & Barrett Retail

known forHolland & Barrett - Wellbeing

1 app4.8Health & Fitness

Holland & Barrett functions as a retail-integrated wellness hub for the same health-conscious demographic.

Lyfta Gym Workout Tracker

known forLyfta: Gym Log Workout Tracker

1 app4.7Health & Fitness

Lyfta provides a manual gym-logging utility for users who prefer tracking their own lifting progress.

MINDBODY

known forMindbody: Fitness & Wellness

2 apps4.9Health & Fitness

Mindbody provides the physical studio booking layer that complements digital-only wellness apps.

MyFitnessPal

known forMyFitnessPal: Calorie Counter

1 app4.4Health & Fitness

MyFitnessPal serves as a high-volume data tracker that captures the nutrition-logging segment Deliciously Ella lacks.

Next Vision

known forLazyFit: Chair Yoga & Pilates

1 app4.5Health & Fitness

LazyFit targets the same low-impact fitness audience with specialized chair-based routines.

Noom

known forNoom Weight Loss, Food Tracker

1 app4.7Health & Fitness

Noom targets the same weight-conscious demographic but uses behavioral psychology to drive habit formation.

NutraTech

known forCalorie Counter +

1 app4.4Health & Fitness

Calorie Counter + serves the same nutrition-tracking segment with a focus on verified database accuracy.

OMG. I Can Meditate!

known forBreethe: Sleep & Meditation

1 app4.7Health & Fitness

Breethe competes for the same sleep-and-meditation user base with a focus on personalized hypnotherapy.

Peloton Interactive

known forPeloton: Fitness & Workouts

1 app4.9Health & Fitness

Peloton provides the high-production fitness content that complements Deliciously Ella's home-based wellness approach.

Strava

known forRunna: Running Plans & Coach

2 apps4.9Health & Fitness

Runna offers specialized running coaching that complements the generalist fitness content in Deliciously Ella.

Stronger By Science Technologies

known forMacroFactor - Macro Tracker

2 apps4.8Health & Fitness

MacroFactor provides a data-driven alternative for users who want automated metabolic tracking.

The Mind Company

known forBalance: Meditation & Sleep

1 app4.9Health & Fitness

Balance uses a personalized coaching model to build meditation habits, targeting the same wellness-seeking audience.

Viral Development

known forCal AI - Calorie Tracker

1 app4.8Health & Fitness

Cal AI addresses the same nutrition-tracking need but prioritizes speed through automated photo analysis.

WELLTECH APPS

known forMuscle Booster Workout Tracker

1 app4.6Health & Fitness

Muscle Booster targets the same home-fitness segment with structured, biometric-tracked training plans.

YAZIO

known forAI Calorie Tracker by Yazio

1 app4.7Health & Fitness

Yazio provides a comprehensive nutritional tracking tool that integrates fasting and meal planning.

New entrants(2)

Christian Sugianto

known forWeekly Meal Planner - nomi

1 app5.0Health & Fitness

nomi provides a budget-focused meal planning service that complements the recipe-based approach of Deliciously Ella.

Hyein Kwak

known forWellEats: Healthy Meal Planner

1 app5.0Health & Fitness

WellEats provides a recipe-importing tool that helps users organize their own nutritional content.

The Analyst's Read

The bottom line on Deliciously Ella

Bottom line

Deliciously Ella has successfully translated a lifestyle brand into a high-performing, singular wellness app. Their strong user sentiment suggests a deep product-market fit for consumers prioritizing integrated, plant-based health solutions.

Frequently asked questions

How many apps does Deliciously Ella publish?
Deliciously Ella has 1 app tracked by Marlvel, primarily in the Health & Fitness category.
What kind of apps does Deliciously Ella make?
Deliciously Ella's portfolio is concentrated in Health & Fitness, with an average rating of 4.9/5 across rated apps.
What is Deliciously Ella's top app?
By review volume across the portfolio, Deliciously Ella: Feel Better is Deliciously Ella's best-known app tracked by Marlvel.
In how many countries are Deliciously Ella's apps available?
Marlvel has tracked Deliciously Ella's apps across 2 countries.

What fed this analysis

Apps analyzed:
1
With full intel:
0
With overview:
1
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Deliciously Ella, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Deliciously Ella intelligence.” Updated 2026-05-08. https://marlvel.ai/publishers/deliciously-ella-ltd

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Data licensed under CC-BY-NC 4.0