Flo Health
Flo Ovulation & Period Tracker
Snapshot
Publisher DNA
What defines Flo Health?
AI intelligence is not yet available for Flo Health. The portfolio data below is up to date.
Portfolio
What does Flo Health ship?
Apps
1 app analysed
From periods to pregnancy & perimenopause, Flo helps you track it all. Try now.
Anonymous mode enables tracking without personal identifiers
- Long-term users value the cycle tracking accuracy for managing PCOS and perimenopause symptoms over many years
- Aggressive paywalling of core features frustrates long-term users who remember a more accessible free version
Distributed across 15 markets, strongest in Europe.
Based on 1 of 1 app with localized market data · last scanned .
Americas (3)
- Brazil1 / 1
- Mexico1 / 1
- United States1 / 1
Europe (7)
- France1 / 1
- Germany1 / 1
- Italy1 / 1
- Netherlands1 / 1
- Portugal1 / 1
›+2 more europe markets
- Spain1 / 1
- United Kingdom1 / 1
Asia-Pacific (5)
- Australia1 / 1
- India1 / 1
- Indonesia1 / 1
- South Korea1 / 1
- Vietnam1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
0
Negative apps
45/100
Avg sentiment score
Rivals
Who does Flo Health compete with?
The rivals identified
Nemeses(2)
Both apps compete for the same user base by offering science-backed cycle tracking and health content within a freemium model. They are currently locked in a battle for long-term retention as both face user backlash regarding intrusive subscription paywalls.
Both apps target individuals tracking menstrual cycles and fertility, competing directly for the same user base by offering cycle prediction and partner integration features.
Contenders(10)
Both applications target the same reproductive health tracking audience, with Period Tracker Period Calendar providing a fully free alternative to the subscription-gated model used by Flo Cycle & Period Tracker.
My Cycle competes by offering a zero-cost, simplified alternative for users who find the subscription-gated content and billing friction in Flo Ovulation & Period Tracker prohibitive.
Femometer competes directly for the fertility-focused user segment by offering specialized ovulation and conception tracking tools that overlap with core Flo functionality.
Both apps target users tracking fertility and menstrual cycles, competing directly for high-intent users through freemium models and symptom-tracking features.
Glow Eve Period Tracker competes directly for the same menstrual and fertility tracking audience as Flo, utilizing a similar freemium model that forces users to choose between basic tracking and paid insights.
Both apps target the same menstrual and fertility tracking audience, competing directly on core cycle prediction utility and user retention strategies.
Both apps compete for the same menstrual cycle and fertility tracking audience by gating advanced health insights behind subscription models and offering partner-sharing features.
Both apps target users managing fertility and cycle health, competing for the same high-intent audience seeking data-driven cycle insights.
Both apps target users tracking menstrual cycles and fertility, with direct overlap in partner-sharing functionality and freemium monetization models.
Both applications target the menstrual cycle tracking market with freemium models, competing for the same user base seeking cycle and fertility predictions.
Same space(7)
This app offers emotional support for fertility challenges, filling the non-clinical gap in the medical-focused source app.
This app targets the same pregnancy and cycle tracking audience with a focus on manual symptom monitoring.
This app competes for the same health-conscious audience by offering clinical authority through expert-reviewed content that complements Flo's science-backed approach.
This app provides a broad reproductive health suite that overlaps with the core tracking capabilities of the source app.
This app serves as a specialized successor for users transitioning from cycle tracking to prenatal monitoring.
This app serves as a basic, free-to-use alternative for users who want simple cycle logging without the subscription-gated features found in Flo.
This app addresses sleep quality, a health metric frequently impacted by the hormonal shifts tracked in the source app.
New entrants(1)
This app targets high-intent users seeking root-cause analysis, contrasting with the general-purpose tracking of the source app.
