Get Aura
For families and individuals seeking centralized management of identity protection, credit monitoring, and children's digital habits.
Aura: Security & Protection
Snapshot
Who is Get Aura?
Providing families with a unified digital safety platform encompassing identity protection, financial security, and parental oversight.
Target audience
Portfolio
Free 5Last updated
Aura: Security & Protection
v26.14.0
4mo ago
Publisher DNA
What defines Get Aura?
Publisher DNA
Primary focus
Integrated digital safety and parental control platforms
Scale
indie
Target audience
Families and individuals seeking centralized management of identity protection, credit monitoring, and children's digital habits.
Signature Patterns
- •Heavy emphasis on AI-powered proactive threat detection and identity monitoring.
- •Hybrid monetization model utilizing both freemium parental tools and premium security subscriptions.
- •Strategic integration with home networking hardware for network-level content filtering.
- •Unified branding focused on 'digital safety' and 'wellbeing' rather than traditional security terminology.
Portfolio momentum
Maintains an intense development pace with 28 updates across 5 apps in the last 6 months, with the most recent major release occurring 2 days ago.
Portfolio
What does Get Aura ship?
Apps
5 apps analysed
Parental controls for digital wellbeing with screen time limits & app blocking
Secure your digital life and get peace of mind with all-in-one protection.
Dedicated network-level filtering for all connected hardware
- Historical utility of the parental control features provided significant value for household network management
- Persistent application launch failures and infinite loading loops render the service completely unusable post-update
Award-Winning Parental Control App. Block Websites & Apps and Limit Screen Time.
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
15/100
Avg sentiment score
Rivals
Who does Get Aura compete with?
The rivals identified
Nemeses(3)
Users report: Direct competition centers on subscription-based identity theft protection and financial fraud alerts targeting individual consumers.
With over 5 million ratings and a high-velocity release cadence, Google Family Link is the dominant, platform-integrated standard for parental controls.
Both apps target parents managing digital activity with freemium models and overlapping content filtering features.
Contenders(15)
A major ecosystem competitor that bridges the gap between console gaming and mobile device management.
A specialized, cross-platform parental control suite that maintains high feature parity with dedicated hardware solutions.
Bark differentiates through AI-driven content monitoring rather than simple time-based filtering.
Users report: Both apps provide identity theft and credit monitoring services. EverSafe targets older adults, overlapping with Aura's family-oriented financial protection features.
Users report: Both apps target parents managing child safety, but they diverge on the primary mechanism: Circle Parental Controls App manages digital content and screen time, while Family Nest focuses on physical location and driving safety.
Both applications target parents managing digital routines and screen time, competing for the same user base through freemium parental control tools.
Users report: Both apps compete directly in the identity theft protection market by offering continuous personal information monitoring and fraud alert notifications.
Users report: Both apps target families seeking identity theft protection via subscription models, competing directly on credit monitoring and fraud alerts.
Users report: Both apps target parents managing child digital safety, competing for the same user base through free-to-install parental control tools.
ChoreReward extends parental management to household chores, creating a reward-based system for digital access.
Users report: Both apps target parents managing child screen time and device usage, competing for the same household management market share.
Both apps target parents managing digital activity, with overlapping core functionality in screen time management and content filtering.
Users report: Both apps provide identity theft protection and fraud alerts, but the rival distributes its service directly through networked US banks rather than direct-to-consumer subscriptions.
Both applications target parents managing household digital habits, competing directly for the same user base through screen time management and content filtering.
Users report: Both apps target parents managing child safety, but they diverge on core utility: Circle Parental Controls App focuses on digital content filtering and screen time, while Family Tracker by Phone Number centers on physical location monitoring.
Same space(40)
Uses AI to generate dispute letters, providing a targeted credit repair tool that functions alongside Aura's broader monitoring.
Parental Locator supplements digital management with location-based peace of mind for parents.
GPS Tracker extends parental oversight into physical safety through ambient sound monitoring capabilities.
Ascent encourages mindful usage through a pause-before-opening mechanism, differing from hard blocks.
Website Blocker narrows the focus to specific website restrictions, serving as a surgical tool for digital focus.
Control focuses on intentional usage through simple boundary setting, complementing broader management.
PointUp gamifies responsibility for children, acting as a behavioral incentive system alongside digital restrictions.
Serves as a high-volume financial dashboard that overlaps with Aura's credit monitoring features by providing free score tracking and loan offers.
Focuses on credit-rebuilding card management, serving as a specialized utility for users who may also seek Aura's broader identity protection.
Offers a daily credit refresh habit that competes with Aura's financial alerts by providing more frequent score updates.
Offers credit score tracking and product matching, serving as a simplified alternative to Aura's integrated security and financial suite.
Offers a high-speed VPN service for secure browsing, serving as a direct alternative to Aura's built-in VPN functionality.
Screen Time App Limit offers granular control over app launches and usage limits for specific restrictions.
Specializes in automated credit dispute management, addressing a specific pain point within the broader credit health space Aura occupies.
Directly competes with the target app's hardware-based network management model by embedding controls into the router.
Provides a credit-building rewards card that complements Aura's identity protection by automating financial management and credit reporting.
Provides official FICO scores and industry-specific versions, offering a more granular credit data source than Aura's general monitoring.
Eyezy combines location tracking with web filtering to provide a broader safety profile for parents.
Helps users build credit using subscriptions, offering a niche credit-improvement tool that overlaps with Aura's financial health focus.
Find My Friends offers a location-sharing alternative for families using device management for digital safety.
Offers a privacy-first VPN service with advanced security features, acting as a specialized alternative to Aura's built-in VPN.
Provides educational credit simulation, serving as a privacy-focused, non-bureau alternative to Aura's credit monitoring.
Findmykids adds real-time location tracking to the existing device management suite for comprehensive family safety.
Life360 provides high-frequency safety utility that complements device management via crash detection.
Automates credit card rewards and benefit tracking, appealing to the same financially-conscious audience that uses Aura for credit monitoring.
Bundles cloud storage with VPN services, providing a privacy-focused utility that overlaps with Aura's VPN and security offerings.
Family GPS Locator adds geofencing and location history to the parental toolkit for monitoring physical safety.
Users report: Provides virtual payment cards to prevent fraud, serving as a security-focused payment layer that complements Aura's identity protection.
Targets the same financial management audience as Aura by offering subscription cancellation and bill negotiation services.
BePresent introduces a financial accountability model to screen time management, contrasting with passive filtering.
Screen Time Control adds focus-session functionality to the parental toolset for managing specific periods.
No Scroll provides a granular app-blocking mechanism for users who find broad internet filtering insufficient.
Spy Phone targets the parental safety segment by focusing on contact monitoring and location tracking.
Noa integrates faith-based rituals into screen time management, creating a niche behavioral incentive.
Represents the broader smart home ecosystem where parental controls are a feature of the wider device management suite.
Provides direct access to credit reports and VantageScore 3.0, acting as a primary data source for the credit monitoring features Aura offers.
Unrot shifts parental control from external blocking to internal habit formation via a credit-based system.
Website Blocker uses native system APIs to provide strict blocking for parents requiring high-fidelity control.
Competes with Aura's credit monitoring by providing daily data updates and a proprietary score metric to drive user engagement.
Nagomi provides a highly customizable schedule for downtime, contrasting with centralized control.
New entrants(3)
Users report: Focuses on scam prevention and fraud detection, directly aligning with Aura's mission to protect users from digital threats.
Precursor replaces rigid daily limits with hourly resets, providing a flexible alternative to block-heavy approaches.
Provides a VPN with a built-in Web Shield, acting as a security-focused alternative to Aura's browsing protection.
The Analyst's Read
The bottom line on Get Aura
Bottom line
Aura is successfully pivoting from a fragmented utility portfolio to a cohesive family safety ecosystem. Their ability to bundle identity protection with parental controls creates a high-moat platform that is difficult for single-category competitors to disrupt.
Frequently asked questions
How many apps does Get Aura publish?
What kind of apps does Get Aura make?
What is Get Aura's top app?
What fed this analysis
- Apps analyzed:
- 5
- With full intel:
- 0
- With overview:
- 5
- Website scraped:
- yes
- Social presence:
- yes