Gogolook
For mobile users in East and Southeast Asia concerned with voice phishing, spam calls, and SMS-based fraud.
Whoscall: Caller ID & Block
Snapshot
Who is Gogolook?
Securing mobile communications by identifying and blocking spam, scams, and phishing attempts for users in Asia. Providing a critical layer of trust for daily digital interactions.
Target audience
Portfolio
Free 3Last updated
Whoscall: Caller ID & Block
v8.32
13d ago
Publisher DNA
What defines Gogolook?
Publisher DNA
Primary focus
Communication security and anti-scam utilities
Scale
indie
Target audience
Mobile users in East and Southeast Asia concerned with voice phishing, spam calls, and SMS-based fraud.
Signature Patterns
- •Freemium model with ad-supported free tier and subscription-based premium features
- •Core functionality centered on real-time caller identification and automated blocking
- •Integration of smart SMS filtering and database auto-updates
- •Focus on regional market penetration in East and Southeast Asia
Portfolio momentum
Released 12 updates in the last 6 months for their single active utility application, indicating a high-frequency maintenance and feature-iteration cycle.
Portfolio
What does Gogolook ship?
Apps
3 apps analysed
Analysis in progress
Identify & Block spam calls, SMS & links. Report scams to protect your community
Network effects across spam-reporting database driven by 800K+ ratings
- Effective identification of unknown callers provides a sense of security for users managing spam
- Users report: Aggressive full-screen ads with deceptive close buttons frustrate users and degrade the experience
Identify & Block spam calls, SMS & links. Report scams to protect your community
AI-driven link protection provides a distinct security layer
- Effective identification of scam calls helps users avoid unwanted interactions during their daily routine
- Intrusive SMS popups and double notifications disrupt the native messaging experience for mobile users
Tightly focused on 5 markets (Brazil, Japan, Portugal, South Korea, United States).
Based on 2 of 3 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (2)
- Brazil2 / 2
- United States2 / 2
Europe (1)
- Portugal2 / 2
Asia-Pacific (2)
- Japan2 / 2
- South Korea2 / 2
Core markets (2/2 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
2
Negative apps
25/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Gogolook compete with?
The rivals identified
Nemeses(1)
With over 250,000 reviews and a long-standing market presence, this app serves the exact same caller identification and spam-blocking niche as the target.
Contenders(4)
A high-velocity competitor with over 1.7 million ratings, focusing on a comprehensive communication management suite.
This app directly competes in the caller identification space with a massive user base and high update frequency.
A long-standing player in the spam-blocking space with a massive legacy database and enterprise-grade reputation.
This app focuses specifically on the spam-blocking niche with a distinct, aggressive approach to handling unwanted calls.
Same space(4)
Addresses the same core user pain point of managing unwanted calls by providing alternative communication channels.
A direct competitor in the mobile security space that offers specialized web and call protection.
Provides privacy-focused utility tools that compete for the user's attention in the mobile security and protection category.
Operates in the broader mobile security and utility space, offering overlapping protection features.
New entrants(1)
Recent updates and a strong push into the all-in-one security space make this a rising threat.
The Analyst's Read
The bottom line on Gogolook
Bottom line
Gogolook maintains a strong market position as a regional leader in communication security, though their reliance on ad-heavy monetization creates friction for the user experience. Their long-term viability depends on successfully converting the free user base to premium tiers while maintaining the technical reliability of their detection database.
Frequently asked questions
How many apps does Gogolook publish?
What kind of apps does Gogolook make?
What is Gogolook's top app?
In how many countries are Gogolook's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 1
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- yes