Gogolook
For mobile users in East and Southeast Asia concerned with voice phishing, spam calls, and SMS-based fraud.
Snapshot
Who is Gogolook?
Securing mobile communications by identifying and blocking spam, scams, and phishing attempts for users in Asia. Providing a critical layer of trust for daily digital interactions.
Target audience
Portfolio
Free 3Last updated
Whoscall: Caller ID & Block
v8.32
2mo ago
Publisher DNA
What defines Gogolook?
Publisher DNA
Primary focus
Communication security and anti-scam utilities
Scale
indie
Target audience
Mobile users in East and Southeast Asia concerned with voice phishing, spam calls, and SMS-based fraud.
Signature Patterns
- •Freemium model with ad-supported free tier and subscription-based premium features
- •Core functionality centered on real-time caller identification and automated blocking
- •Integration of smart SMS filtering and database auto-updates
- •Focus on regional market penetration in East and Southeast Asia
Portfolio momentum
Released 12 updates in the last 6 months for their single active utility application, indicating a high-frequency maintenance and feature-iteration cycle.
Portfolio
What does Gogolook ship?
Apps
3 apps analysed
Analysis in progress
Identify & Block spam calls, SMS & links. Report scams to protect your community
Network effects across spam-reporting database driven by 800K+ ratings
- Effective identification of unknown callers provides a sense of security for users managing spam
- Users report: Aggressive full-screen ads with deceptive close buttons frustrate users and degrade the experience
Identify & Block spam calls, SMS & links. Report scams to protect your community
AI-driven link protection provides a distinct security layer
- Effective identification of scam calls helps users avoid unwanted interactions during their daily routine
- Intrusive SMS popups and double notifications disrupt the native messaging experience for mobile users
Tightly focused on 5 markets (Brazil, Japan, Portugal, South Korea, United States).
Based on 2 of 3 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (2)
- Brazil2 / 2
- United States2 / 2
Europe (1)
- Portugal2 / 2
Asia-Pacific (2)
- Japan2 / 2
- South Korea2 / 2
Core markets (2/2 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
2
Negative apps
25/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Gogolook compete with?
The rivals identified
Nemeses(1)
Both apps target the same user base seeking spam protection and caller identification, with overlapping functionality in call blocking and number lookup.
Contenders(1)
Both apps target the same user base seeking spam protection and caller identification, competing directly on the utility of call-blocking and SMS management.
Same space(34)
Burner provides a privacy layer by offering disposable phone numbers for users who need to protect their primary identity during online interactions.
Spam Calls Blocker for Android utilizes machine learning to proactively analyze incoming calls before the phone rings.
Call Block provides a focused utility for users seeking to manage their call history and blacklist specific numbers to avoid interruptions.
known forCallApp: Caller ID & Block
CallApp serves as a direct substitute for Whoscall by offering similar caller identification and spam blocking while integrating unique call recording features.
WinCalls offers a privacy-focused, ad-free experience for users seeking a simple background shield against spam.
Caller ID Trusted Call & Block provides a simplified, lightweight alternative for users prioritizing speed and basic contact management over complex features.
Spam Call Blocker for Android focuses on aggressive automated filtering to eliminate robocalls and telemarketers.
TrustDial competes by offering a community-driven blacklist and a built-in dialer to filter unwanted calls in real time.
Contacts - Caller ID & Spam provides an integrated communication experience with smart suggestions and after-call information.
Eyecon enhances the standard calling experience by adding visual contact management and social profile synchronization to caller identification.
Eyecon functions as a visual-first alternative to Whoscall, focusing on social network integration to identify callers through photos and profiles.
Users report: Guardio secures the digital perimeter for families by providing real-time phishing detection and dark web monitoring as a subscription-based service.
Hiya provides a global database for real-time caller identification and call context to help users filter unwanted traffic effectively.
The Phone app serves as the core communication hub for iOS, integrating standard calls with Apple Intelligence features like voicemail summaries.
Contacts - Caller ID & Spam acts as a lightweight, offline-capable utility that replaces the default Android dialer while maintaining core spam protection.
Users report: Malwarebytes protects the same mobile audience by combining web-based security tools like VPN and ad blocking with proactive scam text filtering.
McAfee expands beyond simple call blocking to offer a centralized security hub that includes VPN encryption and personal information removal for broader mobile protection.
This app uses a large database to perform reverse phone number lookups and provide detailed information about unknown callers.
Users report: Scam Shield leverages network-level integration to provide T-Mobile customers with call protection that third-party apps cannot replicate.
Users report: Robokiller targets the same spam-blocking audience by using audio fingerprinting and viral Answer Bots to waste time for telemarketers and scammers.
Robokiller serves as a specialized spam-blocking tool that uses audio fingerprinting to eliminate unwanted calls and SMS messages.
Norton 360 secures mobile devices through AI-driven threat detection and VPN tools, leveraging a decade of brand trust to maintain its security suite.
Orange Phone acts as a comprehensive dialer replacement that includes spam detection and premium rate number checking.
This app functions as a basic caller identification and blocking tool that helps users identify unknown callers and telemarketers.
This app provides automated spam detection and caller identification using community-sourced lists and smart algorithms.
AI Phone addresses the communication needs of global users by offering real-time voice translation and call summaries rather than focusing on spam blocking.
Users report: Clever Dialer offers a privacy-focused alternative that avoids user registration and data harvesting for caller identification.
Call Blocker - Block Numbers provides a manual control mechanism for users who prefer to decide on blocking rather than automated filtering.
Sync.me overlaps with Whoscall by combining caller identification with contact management and SMS filtering to reduce unwanted communication.
Sync.me manages contact information and identifies unknown callers by leveraging a database of 5 billion numbers for real-time screening.
Truecaller competes for the same user base by providing real-time caller identification and automated screening through a massive global database of 450 million users.
Truecaller competes for the same user base by providing a global spam database and AI-driven call analysis that functions as a direct alternative for caller identification.
Verizon Call Filter provides network-level spam detection that bypasses device-side limitations, serving as a primary defense for Verizon wireless subscribers.
YouMail combines robocall blocking with a secondary phone line to serve users seeking both spam protection and private business communication.
New entrants(2)
Users report: Beacon analyzes text messages for scam indicators using a machine learning model to help users identify potential threats.
Users report: Kerberus provides real-time phishing protection for crypto wallets by blocking malicious sites before they load on the device.
The Analyst's Read
The bottom line on Gogolook
Bottom line
Gogolook maintains a strong market position as a regional leader in communication security, though their reliance on ad-heavy monetization creates friction for the user experience. Their long-term viability depends on successfully converting the free user base to premium tiers while maintaining the technical reliability of their detection database.
Frequently asked questions
How many apps does Gogolook publish?
What kind of apps does Gogolook make?
What is Gogolook's top app?
In how many countries are Gogolook's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 1
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- yes