Going Merry
For a broad demographic ranging from expecting parents and business professionals to creative enthusiasts exploring AI-driven media.
Contraction Timer ＆ Tracker
Snapshot
Who is Going Merry?
Delivering a versatile suite of mobile utilities and AI-driven creative tools designed to simplify daily tasks and enhance digital expression.
Target audience
Portfolio
Free 14Last updated
Contraction Timer ＆ Tracker
v2.8.4
5mo ago
Publisher DNA
What defines Going Merry?
Publisher DNA
Primary focus
Multi-category utilities and generative AI applications
Scale
studio
Target audience
A broad demographic ranging from expecting parents and business professionals to creative enthusiasts exploring AI-driven media.
Signature Patterns
- •Aggressive integration of generative AI across music, chat, and lifestyle categories.
- •Consistent use of freemium and subscription-based monetization models.
- •Diversified portfolio strategy targeting high-intent utility and entertainment niches.
- •High-frequency update cadence to sustain app store visibility and performance.
Portfolio momentum
The studio maintains an intense development pace with 29 releases in the last six months and over 80% of the portfolio receiving active updates.
Portfolio
What does Going Merry ship?
Apps
14 apps analysed
Analysis in progress
Apple Watch companion increases switching costs for iOS users
- Simple contraction tracking interface provides immediate utility for users during early labor stages
- Users report: Aggressive paywall implementation during active labor creates significant user frustration and perceived predatory behavior
Analysis in progress
Distributed across 17 markets, strongest in Europe.
Based on 5 of 14 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (4)
- United States5 / 5
- Mexico3 / 5
- Brazil2 / 5
- Canada2 / 5
Europe (6)
- Spain3 / 5
- France2 / 5
- Germany2 / 5
- Portugal2 / 5
- Turkey2 / 5
›+1 more europe market
- United Kingdom2 / 5
Asia-Pacific (7)
- Australia2 / 5
- India2 / 5
- Indonesia2 / 5
- Japan2 / 5
- Singapore2 / 5
›+2 more asia-pacific markets
- Vietnam2 / 5
- South Korea1 / 5
Core markets (5/5 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
15/100
Avg sentiment score
Rivals
Who does Going Merry compete with?
The rivals identified
Nemeses(2)
This app is the direct market leader in the specific contraction-tracking niche, boasting the highest review volume among specialized competitors.
Both applications target photography enthusiasts by providing vintage film aesthetics, competing directly for screen time within the mobile camera category.
Contenders(6)
Both applications target social media creators with vintage film aesthetics and utilize a freemium model to capture the same photography enthusiast audience.
A massive, content-rich ecosystem that captures the user long before the contraction-tracking phase begins.
Dominates the market through high-fidelity visual content and long-term pregnancy tracking features.
known for
Lomograph - Retro Photo Editor
Both apps target social media creators with retro film aesthetics and use a freemium model to capture the same photography enthusiast audience.
A strong alternative that combines tracking with social and educational content for expectant mothers.
Both applications target social media creators by providing film-inspired camera filters and retro aesthetic tools, directly competing for the same photography enthusiast demographic.
Same space(22)
Photoshop Express provides generative AI tools for social creators, competing for the same user base by offering advanced editing capabilities.
A broad-spectrum pregnancy tracker that competes for the same user base during the pre-labor phase.
An adjacent tool that captures the post-labor market segment with a focus on comprehensive baby logging.
Muse uses template-driven workflows to capture social creators, competing for the same time-sensitive editing audience as Radcam.
Blackmagic Camera targets professional filmmakers requiring manual control, contrasting with Radcam's casual, aesthetic-first approach.
Hypic uses digicam filters and avatar generation to capture the same aesthetic-focused audience as Radcam.
PicCollage focuses on template-based layouts and stickers, providing a different creative output than Radcam's film-inspired textures.
AI Photo Video Editor, Enhance competes for the same casual creator audience by offering AI-driven face-transformation and restoration tools.
Retake AI uses custom AI model generation for portrait retouching, providing a more personalized alternative to Radcam's filters.
FaceApp captures the same portrait-focused audience through high-fidelity AI transformations, though it lacks Radcam's broader film-aesthetic toolkit.
Snapseed provides professional-grade precision without ads, serving users who prioritize utility over Radcam's retro-filter focus.
InstaSize provides specialized resizing tools for social media, serving as a utility-focused companion to Radcam's creative editing.
Facetune focuses on generative AI portrait refinement, serving the same social-creator audience but with a narrower focus on facial features.
Retro prioritizes private, low-pressure memory sharing, serving a different social need than Radcam's public-facing aesthetic creation.
Focuses on the post-birth phase, serving as a logical next step for users after they finish labor tracking.
YouCam Makeup offers virtual beauty and fashion try-ons, serving as a specialized portrait-editing alternative to Radcam.
AI Mirror targets viral-ready social creators with AI transformations, competing for the same aesthetic-focused user base as Radcam.
Prequel targets similar aesthetic-focused creators with motion-graphics and D3D effects, acting as a direct competitor for trend-based content.
InShot captures the same social creator audience but focuses on high-speed video workflows rather than Radcam's vintage photo aesthetic.
Video Up! targets casual creators with template-driven video editing, serving as an adjacent tool for social media content.
VSCO shares the focus on film-emulation presets, serving as a direct alternative for users seeking authentic, vintage-style photo edits.
Meitu uses AI beauty and AR stickers to capture the same social creator segment, though with a different focus on portrait retouching.
New entrants(1)
Shows aggressive development velocity with 16 releases in the last six months, indicating rapid feature iteration.
The Analyst's Read
The bottom line on Going Merry
Bottom line
Going Merry LLC is a versatile studio that effectively leverages a stable legacy utility portfolio to fund high-velocity expansion into generative AI. Their strong weighted rating across diverse categories indicates a high level of operational maturity and product quality.
Frequently asked questions
How many apps does Going Merry publish?
What kind of apps does Going Merry make?
What is Going Merry's top app?
In how many countries are Going Merry's apps available?
What fed this analysis
- Apps analyzed:
- 11
- With full intel:
- 0
- With overview:
- 11
- Website scraped:
- yes
- Social presence:
- yes