Healthy Birth Day
For expectant parents in their third trimester seeking research-based, non-commercial tools to monitor pregnancy health and reduce anxiety.
Known forCount the Kicks!
Count the Kicks!For expectant parents in their third trimester seeking research-based, non-commercial tools to monitor pregnancy health and reduce anxiety.
Count the Kicks!Empowering expectant parents to monitor fetal health through evidence-based movement tracking to reduce stillbirth rates.
Target audience
Portfolio
Free 1Last updated
Count the Kicks!
v7.9.18
2mo ago
Primary focus
Medical · Fetal health monitoring
Scale
indie
Target audience
Expectant parents in their third trimester seeking research-based, non-commercial tools to monitor pregnancy health and reduce anxiety.
Origin
A non-profit organization dedicated to the prevention of stillbirth through fetal movement awareness.
Actively maintaining a single flagship title with 2 updates in the last 6 months, ensuring the tool remains compatible with current mobile OS features.
1 app analysed
3rd trimester? Counting Kicks is what moms should do-It’s important & easy too!
Ad-free, non-profit status creates high trust among clinical-focused users
Tightly focused on 3 markets (Mexico, Spain, United States).
Based on 1 of 1 app with localized market data · last scanned .
0
Positive apps
0
Neutral / mixed
1
Negative apps
35/100
Avg sentiment score
Dominates the pregnancy tracking market with a massive, multi-year user base and high-frequency update cadence.
Strategic outlook coming soon.
What fed this analysis
A highly-rated, feature-dense alternative that competes directly for the general pregnancy tracking audience.
A massive, brand-heavy competitor that captures the majority of the pregnancy tracking market share.
Strong competitor focusing on the 'by moms' social proof angle with a high volume of user reviews.
Directly overlaps with our third-trimester utility focus by providing specialized labor-tracking tools.
Adjacent market leader focusing on the post-birth phase, capturing our users as they transition out of the third trimester.
Aggressive release cadence suggests rapid feature iteration and a focus on capturing the post-birth market.
High release frequency indicates a strong commitment to feature expansion and platform optimization.
