Magic Tavern
For casual mobile gamers interested in fashion, interior design, and character-driven drama who seek long-term progression.
Known forModern Community
For casual mobile gamers interested in fashion, interior design, and character-driven drama who seek long-term progression.
Helping casual gamers unwind through narrative-driven puzzles centered on fashion, home renovation, and personal transformation.
Target audience
Portfolio
Free 3Last updated
Modern Community
v1.26002.271730
3mo ago
Primary focus
Mobile games · Narrative-driven match-3 and renovation
Scale
indie
Target audience
Casual mobile gamers interested in fashion, interior design, and character-driven drama who seek long-term progression.
Maintains an intense development cycle with 23 updates across its 3 active titles in the last 6 months, including a major release within the last week.
3 apps analysed
Deep content library (16,000+ levels)
Enliven dramatic clients with chic clothes, hairstyles, makeup and furnitures.
Massive social proof (1.9M+ ratings)
Distributed across 10 markets, strongest in Europe.
Based on 1 of 3 apps with localized market data — more coverage rolling in as scans complete · last scanned .
2
Positive apps
1
Neutral / mixed
0
Negative apps
60/100
Avg sentiment score
A massive Match-3 peer that swaps home renovation for aquarium building.
Strategic outlook coming soon.
What fed this analysis
The current gold standard for Match-3 performance and technical polish, successfully siphoning players who prioritize puzzle quality over narrative.
Differentiators
Known for its 'edgy' and dramatic narrative marketing, it competes directly with Project Makeover's 'Drama is everywhere' hook.
Differentiators
Directly competes on the 'interior design' fantasy with a similar scale of 2.2M ratings.
Captures the same 'renovate the estate' audience but uses a Merge mechanic instead of Match-3.
Targets the 'design' half of the audience without the puzzle requirement.
A high-velocity 'new kid' (15 releases) that closely clones the Matchington/Homescapes formula with modern polish.
Rising threat in the puzzle-meta space with 28 releases in the last 6 months and high momentum.
