Malwarebytes
For privacy-conscious mobile users and individuals seeking protection against identity theft, financial fraud, and online tracking.
Snapshot
Who is Malwarebytes?
Protecting digital identities and mobile devices through integrated security, privacy, and fraud prevention utilities.
Target audience
Rivals analysis in progress
Portfolio
Free 5Last updated
Malwarebytes - Mobile Security
v5.27.0+564
16d ago
Publisher DNA
What defines Malwarebytes?
Publisher DNA
Primary focus
Mobile security and identity protection utilities
Scale
indie
Target audience
Privacy-conscious mobile users and individuals seeking protection against identity theft, financial fraud, and online tracking.
Signature Patterns
- •Heavy concentration in the Utilities category (75% of portfolio)
- •Monetization strategy shifting from freemium security to high-intent identity protection subscriptions
- •Focus on technical privacy infrastructure, such as WireGuard protocols and scam-specific filtering
- •Consistent release cadence with 6 updates across the portfolio in the last 6 months
Portfolio momentum
Maintained an active development cycle with 6 updates across the portfolio in the last 6 months, with the most recent major release occurring 44 days ago.
Portfolio
What does Malwarebytes ship?
Apps
5 apps analysed
Android Malware Protection, Antivirus, Scam blocker, Junk Cleaner & VPN
Analysis in progress
Distributed across 9 markets, strongest in Europe.
Based on 2 of 5 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- United States2 / 2
- Brazil1 / 2
- Mexico1 / 2
Europe (6)
- France1 / 2
- Germany1 / 2
- Italy1 / 2
- Netherlands1 / 2
- Portugal1 / 2
›+1 more europe market
- Spain1 / 2
Core markets (2/2 apps)
The Analyst's Read
The bottom line on Malwarebytes
Bottom line
Users report: Malwarebytes is successfully leveraging its legacy security brand to capture the growing mobile identity protection market. Their shift toward subscription-based identity services positions them as a comprehensive personal security provider rather than a single-utility tool.
Frequently asked questions
How many apps does Malwarebytes publish?
What kind of apps does Malwarebytes make?
What is Malwarebytes's top app?
In how many countries are Malwarebytes's apps available?
What fed this analysis
- Apps analyzed:
- 4
- With full intel:
- 0
- With overview:
- 4
- Website scraped:
- yes
- Social presence:
- no