MIND AND CIE
For individuals seeking stress management and mental clarity, alongside corporate employees participating in employer-sponsored wellness programs.
Snapshot
Who is MIND AND CIE?
Providing guided meditation and mindfulness training to help individuals manage stress and improve daily well-being. Supporting corporate wellness through specialized emotional intelligence programs.
Target audience
Portfolio
Free 3Last updated
Mind - Méditations guidées
v4.6.3
11mo ago
Publisher DNA
What defines MIND AND CIE?
Publisher DNA
Primary focus
Health & Fitness · Mindfulness and meditation
Scale
indie
Target audience
Individuals seeking stress management and mental clarity, alongside corporate employees participating in employer-sponsored wellness programs.
Signature Patterns
- •Focus on expert-led, structured mindfulness and meditation content
- •Hybrid monetization strategy combining consumer subscriptions with B2B corporate offerings
- •Integration of specialized programs for specific use cases like sleep, stress, and professional resilience
- •Utilization of strategic partnerships to distribute wellness content outside of traditional app store channels
Portfolio momentum
With only one release in the last six months and two of three apps currently inactive, the publisher is in a maintenance phase focused on their flagship meditation title.
Portfolio
What does MIND AND CIE ship?
Apps
3 apps analysed
Daily live sessions drive recurring morning habit retention
- High-quality expert-led content
- High subscription cost
Single-market publisher, every app ships only to United States.
Based on 1 of 3 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
1
Positive apps
0
Neutral / mixed
0
Negative apps
85/100
Avg sentiment score
Rivals
Who does MIND AND CIE compete with?
The rivals identified
Nemeses(1)
Evolum directly competes for the same mindfulness-seeking audience by offering a more aggressive, tech-forward approach to daily mental wellness rituals.
Contenders(3)
Relax overlaps with Mind by combining meditation with breathing exercises, directly addressing the same stress and anxiety relief market.
This app targets the same 'quick reset' use case as Mind, specifically catering to busy professionals needing short, effective mental breaks.
Steady competes by focusing on the physiological aspect of stress reduction through structured breathwork, capturing users who prioritize functional relief.
Same space(4)
Samsara serves the same core user base looking for a minimalist, distraction-free environment for their daily practice.
This app targets the spiritual and holistic segment of the meditation market, overlapping with Mind's broader wellness audience.
It competes for the 'relaxation' use case, providing ambient audio that serves as a functional alternative to guided meditation.
It occupies the same ambient relaxation space, focusing on high-fidelity audio to facilitate focus and sleep.
New entrants(2)
A new entrant focusing on the ambient audio market, potentially siphoning users who use Mind for sleep or focus.
This app represents a shift toward hybrid wellness, combining digital content with real-world class booking capabilities.
The Analyst's Read
The bottom line on MIND AND CIE
Bottom line
Mind and Cie is a niche publisher that has successfully extended its core meditation product into corporate and hospitality verticals. Their ability to maintain a consistent brand identity across both B2C and B2B channels provides a stable, if narrow, market position.
Frequently asked questions
How many apps does MIND AND CIE publish?
What kind of apps does MIND AND CIE make?
What is MIND AND CIE's top app?
In how many countries are MIND AND CIE's apps available?
What fed this analysis
- Apps analyzed:
- 3
- With full intel:
- 1
- With overview:
- 3
- Website scraped:
- yes
- Social presence:
- yes