Mytona
For casual mobile gamers interested in time-management challenges, mystery narratives, and creative customization features.
Cooking Diary® Restaurant Game
Snapshot
Who is Mytona?
Providing casual gamers with narrative-driven simulation and puzzle experiences that blend deep character customization with immersive storytelling.
Target audience
Portfolio
Free 4Last updated
Cooking Diary® Restaurant Game
v2.51.0
6mo ago
Publisher DNA
What defines Mytona?
Publisher DNA
Primary focus
Mobile games · Narrative-driven casual simulation
Scale
indie
Target audience
Casual mobile gamers interested in time-management challenges, mystery narratives, and creative customization features.
Origin
Mytona is a mobile game developer and publisher with headquarters in New Zealand.
Signature Patterns
- •Heavy emphasis on narrative-driven progression and episodic storytelling across all titles.
- •Integration of deep customization systems including avatars, pet companions, and room renovations.
- •Hybridization of genres, frequently blending hidden object mechanics with Match-3 or logic puzzles.
- •Monetization strategy centered on freemium IAPs for currency and energy, often marketed as an ad-free experience.
- •Consistent high-polish visual aesthetics tailored to mystery and simulation themes.
Portfolio momentum
Maintains an intense development pace with 13 updates across 4 active titles in the last 6 months, with the most recent major release occurring within the last 11 days.
Company profile
medium confidence- Headquarters
- New Zealand
Portfolio
What does Mytona ship?
Apps
4 apps analysed
PLAY AS A VIRTUOSO CHEF IN THIS COOKING GAME, RENOVATE RESTAURANTS & CAFES!
Ad-free core loop sustains high user satisfaction
- The absence of intrusive advertisements allows players to enjoy the core cooking loop without constant interruptions
- Players report that earned currency does not carry over between restaurants, forcing them to restart their financial progress
Cook tasty food and build a culinary empire in this crazy time-management game!
Extensive avatar and pet meta-progression
- Engaging Gameplay
- Aggressive Monetization
Seek and find hidden objects, play match-3 puzzles, and solve the city mystery
Guild-based tournaments foster community network effects
- Supernatural steampunk aesthetic and high-quality graphics create an immersive atmosphere for hidden object fans
- Aggressive monetization and high energy costs create a pay-to-win barrier that frustrates dedicated players
Journey to the cursed city—find hidden objects and solve secret mysteries
10-year content library sustains long-term LTV for established players
- The hidden object gameplay loop provides a relaxing and intellectually engaging experience for long-term players
- Frequent application crashes and loading screen freezes following the latest update prevent users from playing
Distributed across 10 markets, strongest in Europe.
Based on 3 of 4 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- Brazil3 / 3
- Mexico3 / 3
- United States3 / 3
Europe (5)
- France3 / 3
- Germany3 / 3
- Italy3 / 3
- Portugal3 / 3
- Spain3 / 3
Asia-Pacific (2)
- Japan3 / 3
- South Korea3 / 3
Core markets (3/3 apps)
User Sentiment
How do users feel about their apps?
1
Positive apps
3
Neutral / mixed
0
Negative apps
50/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Mytona compete with?
The rivals identified
Nemeses(2)
Both apps compete for the same casual time-management audience by utilizing restaurant management mechanics as the primary loop for player progression.
With over 1.2 million reviews and a consistent release cadence, this title dominates the narrative-driven hidden object market.
Contenders(11)
This app competes for the same time-management simulation audience by offering a high-pressure kitchen loop that functions as a nostalgic alternative.
Both apps target the restaurant management simulation audience, competing for time-management engagement through kitchen upgrades and level-based progression.
Both apps compete for the same casual time-management audience by offering restaurant simulation gameplay, forcing users to choose between the narrative-heavy progression of Cooking Diary and the collection-based meta-game of Cooking Frenzy.
known for
Kitchen Craze Cooking Games
Both apps target casual gamers in the time-management cooking genre, competing for the same player base through fast-paced kitchen simulation mechanics.
A long-standing competitor that maintains a steady stream of updates and a large, established player base.
Both titles compete for the casual restaurant simulation audience by offering distinct management loops, with Cooking Diary focusing on narrative progression and Cafeland on creative interior design.
This app competes for the same casual time-management audience by offering a 2000+ level loop with offline-play accessibility.
Both apps target the restaurant management simulation market, competing for the same casual player base through time-management mechanics.
Both apps target casual gamers in the time-management cooking simulation genre, competing for the same player base through overlapping kitchen management mechanics.
Both apps target the casual time-management simulation audience with restaurant-themed gameplay and avatar customization. They compete for the same player base seeking progression-based cooking challenges.
It targets the same casual time-management audience by offering a worldwide restaurant chain empire simulation.
Same space(37)
This app occupies the same casual puzzle niche, offering a similar meditative experience for players during short breaks.
This app competes for the same casual puzzle audience by offering a logic-based sorting experience with an ASMR aesthetic.
This app competes for the same casual player attention during short breaks by offering a collection of logic-based brain teasers.
This app targets the same casual demographic with a meditative, low-stakes puzzle loop that competes for daily engagement.
This app targets the same casual simulation audience by allowing players to build a restaurant from the ground up.
Shares the hidden object genre, providing a simple, low-pressure visual search experience for casual players.
This app targets the same casual time-management audience by focusing on a global food truck empire progression loop.
This app serves the same arcade-cooking player base but focuses on high-speed intensity rather than the narrative depth found in Cooking Diary.
Serves the same casual puzzle audience by offering a no-timer, tactile sorting experience that contrasts with high-pressure games.
It targets the same casual cooking audience by prioritizing a fast-paced, tap-to-cook loop that functions offline.
Shares the narrative-driven progression and town-restoration elements found in mystery-themed games, attracting players who enjoy long-term goals.
This app competes for the same casual time-management audience by shifting the core loop from restaurant service to merge-puzzle mechanics.
Attracts casual players who enjoy visually-oriented, color-coded swarm puzzles that offer a relaxing ant-colony simulation.
Competes for casual session time by providing mental stimulation through 3D matching mechanics.
This app captures the same casual audience by providing sensory-focused relaxation loops that compete for daily session time.
This app competes for the same casual audience by blending narrative-driven progression with fast-paced kitchen simulation.
It targets the same casual time-management audience by offering a worldwide restaurant chain empire simulation.
This app serves the same casual audience with a decade-old time-management loop centered on celebrity chef progression.
Focuses on escape-room style puzzles rather than traditional hidden object lists, appealing to a similar demographic.
This app targets the same casual simulation audience by blending food-tour narratives with merge-puzzle mechanics instead of direct time-management service.
Targets the same mystery-loving audience by providing grid-based deduction puzzles that automate manual tasks.
Competes for casual player time by offering high-volume, handcrafted logic levels that require no external narrative guidance.
Targets the same visual-search audience by providing a relaxing, detail-oriented puzzle experience.
It serves the same time-management cooking audience by providing a similar global culinary journey and kitchen upgrade system.
It offers a low-pressure alternative for the same casual audience, emphasizing steady resource management over the high-speed service of Cooking Diary.
It competes for the same casual simulation audience by focusing on cafe management and interior design rather than high-speed cooking.
It targets the same casual demographic as Cooking Diary but replaces high-speed service with a narrative-driven merge-and-renovation loop.
Competes for casual session time by offering a satisfying, addictive collecting loop that contrasts with traditional hidden object scenes.
Overlaps with the core visual-search mechanic of the source app while offering a more meditative, low-pressure experience.
Targets the same casual puzzle demographic by offering logic-based mental stimulation instead of narrative-driven hidden object scenes.
This app directly overlaps with the cooking simulation genre, competing for players interested in food-themed time management.
Shares the 'mystery mansion' theme but utilizes a different core gameplay loop centered on renovation.
It captures the same casual time-management audience by offering a broad selection of restaurant games with a focus on global culinary themes.
While primarily a match-3 game, it competes for the same casual gaming time-share as the target app.
It serves the same casual simulation audience by focusing on creative design and social management rather than high-speed cooking.
Uses a hotel renovation theme to wrap its hidden object gameplay in a familiar casual meta-loop.
It captures the same casual time-management audience by utilizing a massive 3000+ level progression loop and social team mechanics.
New entrants(1)
An emerging threat that has shipped four updates in the last six months, signaling active growth.
The Analyst's Read
The bottom line on Mytona
Bottom line
Mytona is a specialized studio that has successfully built a loyal user base through deep, multi-year player relationships in the narrative-casual space. Their ability to leverage existing IP across new titles provides a strong competitive advantage, though maintaining technical stability across their legacy portfolio remains a critical operational challenge.
Frequently asked questions
How many apps does Mytona publish?
What kind of apps does Mytona make?
What is Mytona's top app?
In how many countries are Mytona's apps available?
What fed this analysis
- Apps analyzed:
- 4
- With full intel:
- 4
- With overview:
- 4
- Website scraped:
- yes
- Social presence:
- no
