Set The Standard
For serious bodybuilding enthusiasts and athletes seeking professional-grade programming and a discipline-oriented community.
STNDRD Workout & Fitness Plans
Snapshot
Who is Set The Standard?
Providing bodybuilding programming and discipline-focused training tools for serious athletes and competitive lifters.
Target audience
Portfolio
Free 1Last updated
STNDRD Workout & Fitness Plans
v4.1.38
3mo ago
Publisher DNA
What defines Set The Standard?
Publisher DNA
Primary focus
Bodybuilding and strength training
Scale
indie
Target audience
Serious bodybuilding enthusiasts and athletes seeking professional-grade programming and a discipline-oriented community.
Origin
Developed as a training platform to distribute the bodybuilding methodologies of 6x Mr. Olympia Chris Bumstead.
Portfolio momentum
Maintained a consistent update cadence with 3 releases for their flagship title in the last 6 months, including a major update within the last 10 days.
Portfolio
What does Set The Standard ship?
Apps
1 app analysed
Train under the expert guidance of 6x Mr. Olympia Champion Chris Bumstead (CBUM)
Integrated macro tracking consolidates fitness and nutrition, increasing user switching costs.
- Structured workout programs provide clear guidance for lifters who want to avoid planning their own routines
- Frequent application crashes on the launch screen prevent users from accessing their paid workout routines
Single-market publisher, every app ships only to United States.
Based on 1 of 1 app with localized market data · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
25/100
Avg sentiment score
Rivals
Who does Set The Standard compete with?
The rivals identified
Nemeses(1)
Alive competes directly for the influencer-led fitness market, targeting users who prioritize structured, aesthetic-focused training programs and community-driven habit tracking.
Contenders(4)
This app targets the technical powerlifting segment, competing for users who want data-driven performance optimization rather than influencer-led lifestyle content.
This app competes for the casual fitness market by focusing on gamified, short-term challenges that require minimal equipment.
SHRED is a direct threat due to its highly adaptive AI engine that dynamically reconfigures workouts based on available equipment.
FORM competes by offering a hybrid approach that blends traditional strength training with Pilates and specialized prenatal/postnatal programming.
Same space(4)
Crunch competes by providing a seamless digital interface for their physical gym locations, focusing on utility and class access.
Liftr competes for the power-user segment that values deep integration with the Apple ecosystem and advanced logging.
This app provides localized gym utility, focusing on mobile access and customer service for a specific physical facility.
This app serves as a digital extension for physical gym members, focusing on facility management and community engagement.
New entrants(2)
A niche newcomer using AI to solve specific biomechanical pain points for cyclists, competing for the technical fitness audience.
A new entrant focusing on the intersection of client management and personal accountability for fitness enthusiasts.
Frequently asked questions
How many apps does Set The Standard publish?
What kind of apps does Set The Standard make?
What is Set The Standard's top app?
In how many countries are Set The Standard's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 1
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- yes