유니클로 UNIQLO - 쇼핑 icon
UNIQLOアプリ - ユニクロアプリ icon
UNIQLOアプリ-ユニクロアプリ icon
+16

UNIQLO CO.

For fashion-conscious consumers seeking functional, everyday apparel with a focus on personalized fit and style inspiration.

19apps3.9(538.1K) Multi-theme

Snapshot

Who is UNIQLO CO.?

Bridging physical retail and mobile commerce through personalized fit tools and style inspiration for global apparel consumers.

Target audience

Fashion-conscious consumers seeking functionalEveryday apparel with a focus on personalized fitStyle inspiration

Active nemesis

Kiabi

Other rivals

Portfolio

Free 19
19
apps
Shopping13
Lifestyle2
ショッピング1
ユーティリティ1

Last updated

UNIQLOアプリ - ユニクロアプリ

v26.8.0

1mo ago

Active

Publisher DNA

What defines UNIQLO CO.?

Publisher DNA

Primary focus

Retail and e-commerce apparel

Scale

indie

Target audience

Fashion-conscious consumers seeking functional, everyday apparel with a focus on personalized fit and style inspiration.

Signature Patterns

  • •Prioritizes utility-driven features like size recommendation engines to mitigate fit-related returns.
  • •Leverages social-style inspiration feeds to encourage product discovery within the app.
  • •Maintains a tight omnichannel loop through real-time inventory notifications and membership integration.
  • •Adheres to a high-frequency update schedule for its flagship title to ensure platform stability.
Active

Portfolio momentum

Maintains a high update frequency for its single flagship title, with 7 releases in the last 6 months and the most recent update occurring 15 days ago.

Last release 15d agoActive apps 1

Portfolio

What does UNIQLO CO. ship?

Apps

19 apps analysed

유니클로 UNIQLO - 쇼핑 icon
유니클로 UNIQLO - 쇼핑

Easy to use and easy! You can enjoy shopping with UNIQLO's membership benefits, latest news, and much more.

4.6(70.7K)

Analysis in progress

UNIQLOアプリ - ユニクロアプリ icon
UNIQLOアプリ - ユニクロアプリ

Be good at shopping with the UNIQLO app. Packed with convenient functions to support shopping!

4.3(136.8K)

Analysis in progress

Analysis in progress

UNIQLO - Clothes Shopping icon
UNIQLO - Clothes Shopping

Discover essential lifewear clothing, style collections & accessories.

4.8(114.3K)

Analysis in progress

Americas-centric footprint across 2 markets.

Based on 3 of 19 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (2)

  • United States3 / 3
  • Canada1 / 3

Core markets (3/3 apps)

United States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

1

Negative apps

35/100

Avg sentiment score

Rivals

Who does UNIQLO CO. compete with?

The rivals identified

Nemeses(1)

Kiabi

known forKIABI Mode, Sport, Déco Maison

1 app4.7Shopping

Both apps compete for the same budget-conscious fashion consumer by offering digital storefronts for family apparel. They overlap directly in the men's, women's, and children's clothing segments.

Contenders(1)

New Look Retailers

known forNew Look Fashion

1 app4.7Shopping

Both apps compete for fashion-conscious mobile shoppers by offering personalized homepages and exclusive access to inventory, targeting the same retail apparel segment.

Same space(20)

ABOUT YOU SE & Co. KG

known forABOUT YOU Online Fashion Shop

1 appShopping

ABOUT YOU competes for the same fashion-conscious audience by offering a massive brand catalog and a flexible return policy.

adidas

known foradidas: Shop Shoes & Clothing

2 apps4.9Shopping

Adidas competes for the same lifestyle-focused apparel audience by using a loyalty-gated digital experience to drive repeat transactions.

Alibaba Mobile

known forAliExpress - Shopping App

1 app4.3Shopping

AliExpress targets the same value-conscious consumer base by providing direct-from-factory pricing and a global logistics network.

Amazon Mobile

known forAmazon Shopping

1 app4.8Shopping

Amazon Shopping acts as a primary mobile gateway for general retail, competing for the same user attention through logistical scale and transactional speed.

ASOS.com

known forASOS - Shop Fashion Online

1 app4.7Shopping

ASOS serves as a direct-to-consumer fashion retail competitor that targets the same trend-focused demographic with specialized sizing and broad brand variety.

Best Buy Co.

known forBest Buy: Shop tech deals

1 app4.7Shopping

Best Buy competes for the same consumer wallet by simplifying tech and appliance shopping through price matching and curbside pickup.

bonprix

known forbonprix - fashion & style

1 app4.7Shopping

bonprix targets the same fashion-conscious audience by offering a wide range of apparel and home goods at affordable prices.

Depop

known forDepop - Buy & Sell Clothes

1 app4.8Shopping

Depop competes for the same fashion-conscious audience by providing a social-first marketplace for secondhand clothing.

eBay Mobile

known foreBay online shopping & selling

1 app4.6Shopping

eBay functions as a global marketplace for secondhand and collectible goods, offering an alternative to new-apparel shopping through specialized verification services.

JD Sports Fashion Plc

known forJD Sports

2 appsShopping

JD Sports targets the same sportswear-focused audience by leveraging exclusive product drops and physical store integration.

Joom

known forJoom. Shopping for every day

1 app4.4Shopping

Joom serves as an international marketplace that competes for budget-conscious shoppers by aggregating goods from diverse global regions.

Kohls

known forKohl's - Shopping & More

1 app4.8Shopping

Kohl's competes for the same retail audience by integrating rewards, coupons, and payments into a single shopping application.

Macy's

known forMacy's: Shopping and Rewards

1 app4.8Shopping

Macy's serves as a department store alternative that captures the same fashion and home-goods audience through rewards and brand variety.

Mercari

known forMercari: Buy and Sell App

1 app4.7Shopping

Mercari targets the same decluttering and thrift-oriented audience by providing a platform for buying and selling secondhand items.

OfferUp

known forOfferUp Buy & Sell Marketplace

1 app4.8Shopping

OfferUp competes for local retail attention by providing a reputation-based marketplace for secondhand goods.

ROADGET BUSINESS PTE

known forSHEIN-Shopping Online

1 app4.8Shopping

SHEIN serves as a direct-to-consumer apparel alternative that captures the same value-conscious fashion audience through aggressive pricing and daily flash sales.

Schwarz Digits IT KG

known forKaufland - Shopping & Offers

1 app4.5Shopping

Kaufland serves as a supermarket shopping aid that captures the same household-needs audience through store-specific offers and shopping lists.

Trendyol

known forTrendyol - Online Alışveriş

1 app4.1Shopping

Trendyol functions as a broad e-commerce marketplace that captures the same everyday-needs audience through a wide range of product categories.

Walmart

known forWalmart: Shopping & Savings

1 app4.8Shopping

Walmart provides an omnichannel retail model that competes for the same household shoppers by integrating physical pickup and delivery with digital shopping.

Zalando SE

known forZalando – online fashion store

1 app4.7Shopping

Zalando competes for the same European fashion-conscious audience by leveraging a massive brand catalog and integrated logistics.

The Analyst's Read

The bottom line on UNIQLO CO.

Bottom line

UNIQLO is a prime example of a traditional retailer successfully executing a single-app strategy by focusing on high-utility features that complement the physical shopping experience. Their high weighted rating signals strong product-market fit within the competitive shopping category.

Frequently asked questions

How many apps does UNIQLO CO. publish?
UNIQLO CO. has 19 apps tracked by Marlvel, primarily in the Shopping category.
What kind of apps does UNIQLO CO. make?
UNIQLO CO.'s portfolio is concentrated in Shopping and Lifestyle, with an average rating of 3.9/5 across rated apps.
What is UNIQLO CO.'s top app?
By review volume across the portfolio, UNIQLOアプリ - ユニクロアプリ is UNIQLO CO.'s best-known app tracked by Marlvel.
In how many countries are UNIQLO CO.'s apps available?
Marlvel has tracked UNIQLO CO.'s apps across 2 countries.

What fed this analysis

Apps analyzed:
1
With full intel:
0
With overview:
1
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by UNIQLO CO., its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “UNIQLO CO. intelligence.” Updated 2026-04-24. https://marlvel.ai/publishers/uniqlo-co-ltd

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Data licensed under CC-BY-NC 4.0