2 Truths and 1 Lie icon
2 Truths and 1 Lie icon
5 Second Battle Rule Game icon
+28

Vanilla b.v.

For adults and social groups looking for icebreakers, drinking games, or high-energy party entertainment.

Known forTruth or Dare
31apps3.8(170.2K) Multi-theme

Snapshot

Who is Vanilla b.v.?

Digitizing classic social party games for groups and adult gatherings through interactive, prompt-based mobile experiences.

Target audience

AdultsSocial groups looking for icebreakersDrinking games

Top rival

DH3 Games

Other rivals

Portfolio

Free 31
31
apps
Games19
Trivia4
Entertainment2
Health & Fitness2

Last updated

Truth or Dare

v4.0.2

3mo ago

Intense

Publisher DNA

What defines Vanilla b.v.?

Publisher DNA

Primary focus

Mobile party and social games

Scale

indie

Target audience

Adults and social groups looking for icebreakers, drinking games, or high-energy party entertainment.

Signature Patterns

  • •Local multiplayer 'pass-the-phone' mechanics across the entire portfolio
  • •Extensive prompt-based content libraries exceeding 2,000 entries per app
  • •Integration of utility features like timers and scoring systems to facilitate physical gameplay
  • •Hybrid monetization using free-to-play models with thematic content expansions
  • •Consistent focus on adult-oriented social icebreakers and drinking game formats
Intense

Portfolio momentum

Released 19 updates across 6 apps in the last 6 months, with the most recent major release occurring within the last 10 days.

Last release 9d agoActive apps 5Abandoned 1

Portfolio

What does Vanilla b.v. ship?

Apps

31 apps analysed

Analysis in progress

5 Second Battle Rule Game icon
5 Second Battle Rule Game

The fiercest time-sensitive battle between friends! 5 Second Rule in full effect

3.5(500)

The game mechanics are easy to learn and manage for new players starting their first session

  • The core gameplay loop provides an engaging and fun experience that keeps players returning for more
  • Lack of clear instructions on how to cash out earnings creates confusion and skepticism among players
Charades - Act it out Kabuki icon
Charades - Act it out Kabuki

Play Charades by acting out words with your friends

3.6(246)

Distributed across 19 markets, strongest in Europe.

Based on 13 of 31 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (4)

  • United States13 / 13
  • Brazil11 / 13
  • Mexico11 / 13
  • Canada1 / 13

Europe (9)

  • Germany12 / 13
  • France11 / 13
  • Italy11 / 13
  • Netherlands11 / 13
  • Portugal11 / 13
›+4 more europe markets
  • Spain11 / 13
  • Sweden11 / 13
  • Turkey1 / 13
  • United Kingdom1 / 13

Asia-Pacific (6)

  • Australia1 / 13
  • India1 / 13
  • Indonesia1 / 13
  • Japan1 / 13
  • Singapore1 / 13
›+1 more asia-pacific market
  • Vietnam1 / 13

Core markets (13/13 apps)

United States

User Sentiment

How do users feel about their apps?

Unlock the app dragging this portfolio down.

Access the full report for free

Rivals

Who does Vanilla b.v. compete with?

The rivals identified

Nemeses(4)

Dynamite Studios

known for5 Second Rule - Party Cards

2 apps4.7Games

Both apps target the same social party demographic by utilizing an identical core mechanic: a five-second timer for naming three items within a specific category.

Yanstar Studio OU

known forUndercover®: Word Party Game

1 app4.8Games

Undercover targets the same party game demographic as Charades but shifts the core mechanic from physical performance to social deduction and bluffing.

App Star Family

known forLie Detector Test - Truth Dare

1 app4.6Trivia

Both applications target the same social party-goer demographic and utilize the core Truth or Dare gameplay loop to facilitate group interaction.

Jose Weaver

known forNeverEver: Reveal the Truth

1 app4.5Games

Both apps target the same social party demographic by digitizing the Never Have I Ever drinking game, competing directly for users seeking spicy prompts for group gatherings.

Contenders(6)

DH3 Games

known for5 Second Guess - Group Game

5 apps4.7Games

This app competes for the same rapid-fire trivia audience while offering higher player capacity and custom content creation.

App Box

known forPartyDay: I Have Never

1 app4.1Games

Both apps compete for the same social drinking game audience by using card-based prompts to facilitate group interaction.

Cosmicode

known forImposter Up - Who is the Spy?

1 app4.6Games

Both apps target social groups for in-person party entertainment, competing for the same limited group-play time through high-energy, interactive mechanics.

Qdan

known forDokopa: All-in-One Party Games

2 apps4.7Games

Both apps compete for the same social entertainment time by offering free multiplayer party games for groups. They overlap directly in the casual party game category, forcing users to choose between localized pass-the-phone play and remote-capable digital game suites.

Sven Vucak

known forImposter Game - Party Edition

1 app4.8Games

Both apps target social groups for in-person party entertainment, creating direct competition for the same group-play time.

TapTrap

known forTapTrap: Party Game

1 app4.0Trivia

Both applications target social groups for party entertainment and share core mechanics centered on randomized prompts and dares.

Same space(26)

Kristian Markovic

known for5 Second Rule: Party Cards

3 apps4.6Games

This app targets the same social trivia demographic with a focus on diverse content decks ranging from family to adult themes.

Boris Mikic

known for5 Second Rule - Group Games

4 apps4.7Games

It targets the same party-game demographic but shifts the core mechanic from confession-based play to high-pressure timed challenges.

Dmytro Cheverda

known forCharades - Family & Party Game

2 apps4.8Games

This app captures the same social icebreaker market but uses accelerometer-based gesture controls instead of a simple timer.

Dzmitry Maiseyenka

known for5 Second Rule: Party Game 18

2 apps5.0Games

This app offers a similar timer-based trivia experience while monetizing through a subscription model.

Nikita Yarosh

known forGroup Games: Soba Party App

1 app5.0Games

This app positions itself as a comprehensive social tool for hangouts, using a pass-the-phone mechanic similar to the source app.

Prodigal Creative

known forHot Potato: Family Party Game

1 app4.5Games

This app expands the core timer mechanic by integrating physical challenges and math tasks for family game nights.

Ankur Gor

known for5 Second Rule AiGen

1 app5.0Games

This app uses AI to generate dynamic trivia content, differentiating from the static decks of the source app.

Anton Dziahel

known for5 Second Rule: Fun Party Games

1 app4.5Games

This app provides a digital adaptation of the classic party game with a focus on customizable content.

AppQ Technology

known forHouse Party: Adult Party Games

1 app4.7Games

It serves the same adult party market by bundling multiple game types into one collection to maintain engagement during social gatherings.

Cleto May

known forTruth Or Dare Generator Pro

1 app0.0Games

This app addresses the same social party-game intent as the source but utilizes a one-time purchase model rather than recurring subscriptions.

Dapps Pte

known forplayus: Daily Group Challenge

1 app5.0Games

This app targets the same social group demographic as Gossip. by shifting the focus from conversation-based social dynamics to competitive, leaderboard-driven mini-game challenges.

Davin App

known for5 Second Rule: Party Games

1 app5.0Games

This app adapts the five-second trivia mechanic specifically for drinking game settings.

Harsh Bhut

known forParty Pirate: Adult Party Game

1 app5.0Games

This app targets the same party-game demographic by providing a simple, fast-paced card experience for groups.

LEAN ASIA CO.

known forTruth or Dare: Spin Bottle

1 app4.0Trivia

This app targets the same social demographic as the source app but captures users in low-connectivity regions via an offline-first architecture.

Linear Lab

known for21 Questions - Card Games

1 app4.5Games

It occupies the same social space by providing thematic decks for conversation starters, though it focuses more on relationship building than the source app.

Marmelapp

known forPicolo · Party game

1 app4.7Games

Operates in the same digital party game space by replacing manual social games with automated rule-driven prompts.

MindShark Games

known forParty Lab: Exposed Game

1 app4.7Games

Focuses on truth and dare challenges for social groups, similar to the challenge-based gameplay of Picoboom.

Nezam Ansari

known for5 Second Rule Hangover

1 app0.0Games

This app focuses on international accessibility with multi-language support while maintaining the core five-second trivia loop.

One4Studio

known forHype Night: Party Games

1 appTrivia

This app functions as a multi-game alternative for the same party-going audience by bundling twelve social mechanics into a single utility.

OnMobi

known for5 Second Rule Dirty Game

1 app4.7Games

This app targets the same high-pressure trivia demographic but focuses on adult-oriented content for mature social settings.

Pawel Gladysz

known forPartyHard - House Party Game

1 app1.0Games

It serves the same party-game audience by offering a large volume of content across multiple categories to prevent repetition.

Rayan Aboul Hosn

known forDo or Drink - Drinking Game

1 app4.6Games

It targets the same social drinking game audience by providing a diverse set of card decks tailored for different party environments.

Sebastien Menozzi

known forExplode 2: Get Exposed

1 app4.8Games

Directly competes for the same social party-game niche by providing a large library of challenges for group gatherings.

Shenzhen Mobiunity Technology Co.

known forFinger Chooser - Party Games

1 app4.5Games

Provides a tool for random selection and group division that complements the party-game experience.

Teo Braun

known forMost Likely To - Exposed Game

1 app4.5Games

This app targets the same social group demographic by using a voting-based mechanic to facilitate interaction among friends.

William Gjeruldsen

known forPartyPal: Party Game

1 app4.9Games

Offers a broad collection of party games that serve as an alternative to Picoboom for social gatherings.

The Analyst's Read

The bottom line on Vanilla b.v.

Bottom line

Vanilla b.v. is a well-positioned indie studio with a clear focus on the social party game niche. Their high update frequency and deep content libraries suggest a robust operational model for maintaining engagement in a category driven by content variety.

Frequently asked questions

How many apps does Vanilla b.v. publish?
Vanilla b.v. has 31 apps tracked by Marlvel, primarily in the Games category.
What kind of apps does Vanilla b.v. make?
Vanilla b.v.'s portfolio is concentrated in Games and Trivia, with an average rating of 3.8/5 across rated apps.
What is Vanilla b.v.'s top app?
By review volume across the portfolio, Truth or Dare is Vanilla b.v.'s best-known app tracked by Marlvel.
In how many countries are Vanilla b.v.'s apps available?
Marlvel has tracked Vanilla b.v.'s apps across 19 countries.

What fed this analysis

Apps analyzed:
6
With full intel:
0
With overview:
6
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Vanilla b.v., its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Vanilla b.v. intelligence.” Updated 2026-04-27. https://marlvel.ai/publishers/vanilla-b-v

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Data licensed under CC-BY-NC 4.0