WATCH IT: Drama,Movies icon

Watch iT

For arabic-speaking audiences and enthusiasts of Egyptian cinema and television content.

1app4.4(161.4K)Entertainment

Snapshot

Who is Watch iT?

Providing exclusive access to a vast library of Arabic and Egyptian entertainment. Serving audiences worldwide through original productions and multi-device streaming.

Target audience

Arabic-speaking audiencesEnthusiasts of Egyptian cinemaTelevision content

Active nemesis

MICROSHOWTIME

Other rivals

Portfolio

Free 1
1
app
Entertainment1

Last updated

WATCH IT: Drama,Movies

v5.23.0

6mo ago

Active

Publisher DNA

What defines Watch iT?

Publisher DNA

Primary focus

Video-on-demand streaming service

Scale

indie

Target audience

Arabic-speaking audiences and enthusiasts of Egyptian cinema and television content.

Signature Patterns

  • •Exclusive focus on Arabic and Egyptian media content
  • •Subscription-based monetization with ad-supported and premium tiers
  • •Multi-device support including Smart TV, mobile, and web integration
  • •Emphasis on original, exclusive production content
Active

Portfolio momentum

Released 5 updates in the last 6 months for their single active title, indicating consistent maintenance and feature iteration.

Last release 19d agoActive apps 1

Portfolio

What does Watch iT ship?

Apps

1 app analysed

WATCH IT: Drama,Movies icon
WATCH IT: Drama,Movies

Watch anytime, anywhere

4.4(161.4K)

Single-market publisher, every app ships only to United States.

Based on 1 of 1 app with localized market data · last scanned .

Americas (1)

  • United States1 / 1

Core markets (1/1 apps)

United States

Rivals

Who does Watch iT compete with?

The rivals identified

Nemeses(1)

MICROSHOWTIME

known forPlaylet: Watch Short Dramas&TV

1 app4.5Entertainment

Playlet competes for the same mobile entertainment time-budget as WATCH IT, targeting casual viewers who prefer quick, episodic content over long-form movies.

Contenders(10)

Al-Manasa

known forAlmanasa

1 app4.4Entertainment

Both platforms compete for the regional Arabic-speaking streaming audience, with Almanasa focusing on Iraqi content and live channels while WATCH IT targets Egyptian and broader Arabic markets.

Anghami

known forOSN+

1 app4.2Entertainment

Both platforms compete for the same Middle East and North Africa streaming audience by offering subscription-based video-on-demand services.

Funtech Loyalty Card Services

known forYango Play-good cinema, drama

1 app4.3Entertainment

Both platforms target Arabic-speaking audiences with regional cinema and television, directly competing for time spent on video-on-demand services.

Image Future Investment (HK)

known forTencent Video

1 app3.5Entertainment

Both platforms compete for viewer time by providing specialized regional entertainment libraries, specifically targeting users seeking localized content.

iQIYI

known foriQIYI - Drama, Anime, Show

1 app4.7Entertainment

Both platforms compete for the same entertainment time-budget by offering exclusive regional content libraries and original productions to their respective audiences.

MBC

known forMBC Shahid

1 app3.2Entertainment

Both platforms compete for the same Arabic-speaking audience by offering exclusive regional drama and cinema content.

MITHAQ MEDIA PRODUCTION

known forNoor Play

1 app3.4Entertainment

Both platforms compete for the same Arabic-speaking VOD audience, with WATCH IT focusing on broad Egyptian entertainment and Noor Play targeting conservative family demographics.

Playco Entertainment FZ

known forSTARZPLAY ستارزبلاي

1 app4.2Entertainment

Both platforms compete for the same MENA entertainment audience, with WATCH IT focusing on Egyptian and Arabic content while STARZPLAY targets a broader demographic through a mix of Hollywood, Turkish, and Arabic media.

SHASHA FZ-

known forSHASHA - شاشا

1 app4.5Entertainment

Both platforms compete for the same regional video-on-demand audience by offering subscription-based access to original drama productions.

STORYMATRIX

known forDramaBox - Stream Drama Shorts

1 app4.6Entertainment

Both apps compete for mobile entertainment time by providing narrative-driven video content to users during short intervals or leisure periods.

Same space(19)

AMZN Mobile

known forAmazon Prime Video

1 app4.2Entertainment

Amazon Prime Video combines subscription streaming with transactional content, offering a broader library than WATCH IT.

Atlas Ventures Culture & Technology

known forBlinkDrama - Short Dramas

1 app4.7Entertainment

BlinkDrama targets mobile users with vertical short-form dramas that compete for daily viewing time.

Brailion Ventures

known forDramaShorts: Watch TV & Shows

1 app4.5Entertainment

DramaShorts targets mobile users with short-form romance content, competing for the same mobile-first engagement as WATCH IT.

Crunchyroll

known forCrunchyroll

1 app4.7Entertainment

Crunchyroll dominates the anime niche, providing a specialized streaming experience that complements WATCH IT's general entertainment.

DIRECTV

known forDIRECTV: TV & Movie Streaming

1 app4.6Entertainment

DIRECTV provides live television and on-demand content, serving as a broader entertainment hub than WATCH IT.

Equinox Enterprises‌ Technology

known forStoryReel: Exclusive Drama

1 app4.6Entertainment

StoryReel targets mobile users with short-form content, though its high-cost subscription model contrasts with WATCH IT.

Google

known forGoogle TV: Watch Movies & TV

1 app3.9Entertainment

Google TV acts as a discovery hub that aggregates content from various services, including potential competitors to WATCH IT.

HALOFUN PTE

known forShortsWave: Watch Drama Series

1 app4.6Entertainment

ShortsWave offers short-form episodic content that serves as a mobile-first alternative to WATCH IT.

NETSTORY PTE

known forNetShort - Popular Dramas & TV

2 apps4.5Entertainment

NetShort targets the same mobile-first audience with short-form drama content that fills gaps between WATCH IT sessions.

NewLeaf Publishing

known forReelShort - Stream Drama & TV

1 app4.2Entertainment

ReelShort captures mobile attention with bite-sized episodes that compete for the same viewing time as WATCH IT.

Paramount Global Streaming International

known forParamount+

1 app3.5Entertainment

Paramount+ offers a wide range of original series and films that compete for the same household viewing time as WATCH IT.

Pluto.tv

known forPlutoTV: Stream Free Movies/TV

1 app4.8Entertainment

PlutoTV offers a linear, ad-supported experience that serves as a passive alternative to WATCH IT's on-demand library.

SHENPENGFEI

known forBibiShort - Reel, Drama Series

1 app4.6Entertainment

BibiShort provides episodic short-form content that serves as a mobile-first alternative to WATCH IT.

SkyShowtime

known forSkyShowtime: Movies & Series

1 app4.6Entertainment

SkyShowtime provides a broad library of Hollywood and local content that serves as a general entertainment alternative.

SKYWORK AI PTE

known forDramaWave - Dramas & Reels

3 apps4.8Entertainment

DramaWave provides a vertical-feed experience for mobile users that complements the long-form content on WATCH IT.

UK RSBC NETWORK TECHNOLOGY CO

known forTikoo: Watch Drama, Earn Cash

1 app4.7Entertainment

Tikoo offers short-form dramas with a rewards-based model that competes for daily mobile attention.

ViKi

known forViki: Asian Dramas, Movies, TV

1 app4.8Entertainment

Viki specializes in Asian content, providing a niche alternative to WATCH IT's Arabic-focused library.

WarnerMedia Global Digital Services

known forHBO Max: Stream Movies & TV

2 apps4.8Entertainment

HBO Max serves as a premium alternative for viewers seeking high-budget original series and films.

Zereli

known forMy Muse: Watch Drama Live

2 apps4.5Entertainment

My Muse offers short-form drama content that serves as a mobile-first alternative to WATCH IT's long-form library.

New entrants(2)

ANAMANA PTE

known forAnamana: Short-Form Series

2 apps4.0Entertainment

Anamana provides vertical micro-serials that compete for the same mobile-first audience as WATCH IT.

kalid hasso

known forCineHD - Movies & TV Shows

1 app4.1Entertainment

CineHD acts as a discovery tool for movies and TV shows, helping users find content across various platforms.

The Analyst's Read

The bottom line on Watch iT

Bottom line

Watch iT is a specialized streaming provider with a clear focus on the Arabic-language market. Their ability to secure exclusive content rights provides a stable foundation for their subscription-based model.

Frequently asked questions

How many apps does Watch iT publish?
Watch iT has 1 app tracked by Marlvel, primarily in the Entertainment category.
What kind of apps does Watch iT make?
Watch iT's portfolio is concentrated in Entertainment, with an average rating of 4.4/5 across rated apps.
What is Watch iT's top app?
By review volume across the portfolio, WATCH IT: Drama,Movies is Watch iT's best-known app tracked by Marlvel.
In how many countries are Watch iT's apps available?
Marlvel has tracked Watch iT's apps across 1 country.

What fed this analysis

Apps analyzed:
1
With full intel:
0
With overview:
1
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Watch iT, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Watch iT intelligence.” Updated 2026-05-09. https://marlvel.ai/publishers/watch-it

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Data licensed under CC-BY-NC 4.0