| Core Identity |
| Developer | Dynamix Software | HP Inc. | Canon Inc. | Brother Industries, LTD. | Seiko Epson Corporation | EuroSmartz Ltd | Readdle Technologies Limited |
| Category | Productivity | Productivity | Photo & Video | Utilities | Photo & Video | Business | Productivity |
| Platform | iOS | iOS, Android | iOS, Android | iOS, Android | iOS, Android | iOS | Android, iOS |
| Store Metrics |
| Rating | 4.8 / 5 | 4.7 / 5 | 4.8 / 5 | 4.6 / 5 | 4.7 / 5 | 4.5 / 5 | 4.8 / 5 |
| Ratings Count | 17 | 4,052,923 | 575,514 | 62,849 | 351,620 | 305 | 614,518 |
| Price | USD9.99 | Free | Free | Free | Free | $4.99 | Free |
| Release Date | May 27, 2010 | Oct 19, 2011 | Jul 22, 2013 | Mar 30, 2021 | Mar 31, 2020 | Apr 14, 2011 | Apr 1, 2010 |
| Last Updated | Mar 24, 2026 | Apr 15, 2026 | Feb 26, 2026 | Apr 28, 2026 | Apr 27, 2026 | Apr 9, 2026 | Apr 14, 2026 |
| Sentiment & Reviews |
| Sentiment | positive | negative | mixed | negative | mixed | positive | positive |
| Score | 75/100 | 23/100 | 65/100 | 35/100 | 65/100 | 72/100 | 78/100 |
| Praises | - Cross-platform printing capability allows users to maintain consistent workflows across mobile devices
- Reliable network printer discovery simplifies the setup process for home and office environments
| | - Simplified mobile printing workflow allows users to print documents and photos directly from their devices
| - Core printing and scanning functionality provides utility when the connection remains stable for users
| - Simplified mobile printing workflow allows users to manage documents and photos with minimal technical friction
| - Broad Printer Compatibility
- Utility and Versatility
| - Ease of Use and Interface
- Cross-Platform/Device Utility
|
| Complaints | - Intermittent printer recognition failures prevent document output despite successful network discovery
- Inaccessible help documentation and broken support links hinder troubleshooting for paid users
| - App Stability and Loading
- Connectivity Failures
- Subscription and Account Barriers
| - Persistent connectivity failures force users to repeatedly reconfigure printer settings after the initial setup
| - Persistent wireless connectivity failures prevent the app from identifying printers on the local network
| - Unreliable wireless connectivity post-update prevents consistent printer discovery and job submission from mobile devices
| - Poor User Interface/Experience
- Technical/Connectivity Issues
| - Aggressive Monetization
- Performance and Stability Issues
|
| Requests | - Expanded file format support for document types like emails and cloud-based attachments
| - | - Advanced document scanning features to capture and save multi-page identification cards as single PDFs
| - In-app document management tools for scanning and rearranging pages before finalizing print jobs
| - Granular control over default print settings to prevent automatic image correction and paper type overrides
| - | - |
| Strategic Intel |
| Strengths | - Brand-agnostic printing utility bridges legacy hardware gaps
- Cross-platform desktop integration reduces churn for non-AirPrint users
| - Massive install base (4.9M+ ratings)
- Unified management of both PC and Print hardware
- Direct hardware-to-app supply monitoring
| - Consumable monitoring drives recurring ink replenishment sales
- Guided setup lowers barrier for new hardware owners
| - Refresh EZ Print Subscription locks users into Brother Genuine supplies via automated replenishment
- Extended warranty rewards incentivize hardware registration and long-term app retention
| - Auto-configuration mechanism tailors interface to specific hardware capabilities
- Action Tiles increase daily interaction frequency
- Guided setup reduces support costs for non-technical users
| - Universal compatibility with non-AirPrint printers
- Comprehensive all-in-one feature set (file management + printing)
- Established brand longevity and high rating
| - Modern and intuitive UI/UX compared to legacy competitors
- Advanced AI integration (transcription, smart eraser)
- Massive social proof with 2.2M+ ratings
|
| Weaknesses | - Premium tier at $9.99 lacks recurring revenue or service-level guarantees
- Inaccessible support channels create friction for paid users
- Intermittent printer recognition failures erode trust in core utility
| - Critical stability regressions (white screen bug)
- High friction due to mandatory account creation
- Poor WiFi/connectivity handshake reliability
| - Persistent connectivity failures erode the daily active habit
- Lack of granular print settings triggers power-user churn
| - Persistent wireless connectivity failures prevent printer discovery on local networks
- Mandatory account registration requirements alienate users seeking simple, frictionless printing access
- Post-update regressions causing print failures drive users toward third-party printing utilities
| - Unreliable wireless connectivity post-update
- Restrictive firmware updates force proprietary ink usage
- Limited document editing and scaling options
| - Outdated and clunky user interface
- Steep learning curve for non-technical users
- Connectivity friction with specific newer printer brands (e.g., Canon)
| - User friction from aggressive subscription paywalls
- Performance regressions (crashing, overheating) in recent updates
- Lack of granular network protocol depth compared to GoodReader
|
| Pricing | freemium | freemium | free | freemium | free | paid | freemium |
| Momentum | Active | Steady | Maintenance | Maintenance | Maintenance | - | Active |
| Update Cadence | 5 versions | 5 versions, 5 majors/6mo, ~46d avg | 5 versions, 2 majors/6mo, ~60d avg | 5 versions, 2 majors/6mo, ~12d avg | 4 versions, ~22d avg | - | 5 versions, 1 majors/6mo, ~7d avg |
