Badoo Software
For global individuals seeking social discovery and dating, prioritizing safety and verified profiles for various relationship goals.
Badoo Dating: Meet New People
Snapshot
Who is Badoo Software?
Fostering authentic global connections through a safety-first dating environment powered by AI-driven security and verification tools.
Target audience
Portfolio
Free 1Last updated
Badoo Dating: Meet New People
v5.458.0
5mo ago
Publisher DNA
What defines Badoo Software?
Publisher DNA
Primary focus
Global dating and social discovery
Scale
indie
Target audience
Global individuals seeking social discovery and dating, prioritizing safety and verified profiles for various relationship goals.
Origin
A core brand under Bumble Inc. with a mission to bring people closer to love.
Portfolio momentum
Released 11 updates across 2 active apps in the last 6 months, maintaining a high-intensity development cycle.
Portfolio
What does Badoo Software ship?
Apps
2 apps analysed
AI-based Private Detector ensures safety compliance
- Social connectivity features allow users to meet new people and explore diverse cultural backgrounds
- Users report: High volume of fake profiles and non-local users disrupts the authentic matching experience
- The core connection and discovery features provide a fast and detailed way to meet new people
- Users report that premium subscriptions fail to unlock advertised features, leading to accusations of deceptive billing practices
Distributed across 12 markets, strongest in Europe.
Based on 1 of 2 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- Brazil1 / 1
- Mexico1 / 1
- United States1 / 1
Europe (7)
- France1 / 1
- Germany1 / 1
- Italy1 / 1
- Netherlands1 / 1
- Portugal1 / 1
›+2 more europe markets
- Spain1 / 1
- Sweden1 / 1
Asia-Pacific (2)
- Japan1 / 1
- South Korea1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
1
Positive apps
0
Neutral / mixed
1
Negative apps
55/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Badoo Software compete with?
The rivals identified
Nemeses(2)
Both platforms target casual dating audiences through freemium models that rely on search-based discovery and global network effects to facilitate connections.
Both apps target the casual dating market with freemium models, competing for users seeking social and romantic connections through personality-based matching and profile discovery.
Contenders(12)
Positions itself as a more serious, intent-driven alternative to casual swipe-based dating apps.
MeetMe shares a focus on local connections but differentiates through a creator-led live-streaming economy that drives high-frequency engagement.
Wink Dating competes for the same casual dating audience by using AI-driven profile tools to reduce the friction of manual profile creation. This directly challenges Badoo's reliance on standard user-input profiles.
Both apps target the casual dating and social discovery market, competing for the same user base through freemium models and similar feature sets.
Users report: Both apps compete for the same casual dating audience, with Duet directly targeting Badoo's primary weakness by marketing its verification system as a solution to the fake profile issues reported by Badoo users.
Feeld competes for the same casual dating demographic by offering specialized identity-first profile architecture that addresses specific relationship needs Badoo ignores.
Hinge competes for the same romantic-intent audience as Badoo by replacing open-ended discovery with a structured, prompt-based profile system that prioritizes long-term relationship matching.
Both apps target users seeking casual connections, with HUD™ capturing the specific segment looking for transparent, pressure-free interactions that Badoo struggles to facilitate due to its broader, less-focused audience.
Strong integration of live-streaming social features creates a sticky, high-engagement environment for users.
Meet5 competes by shifting the focus from individual romantic matching to group-based activity discovery, directly targeting the same social-discovery audience as Badoo. This model provides an alternative to the one-on-one chat friction that defines the Badoo experience.
Both applications target the same casual dating audience and utilize swipe-based discovery mechanics, creating direct competition for user attention and subscription revenue.
Long-standing presence in the market with a focus on behavioral matchmaking algorithms.
Same space(14)
Paired serves the relationship-maintenance segment of the audience by using daily prompts to habituate long-term couples.
Users report: Successfully captures a specific demographic through identity-focused branding and community building.
Solvemate shifts the discovery focus from visual profiles to personality-based quizzes, attempting to solve the superficiality issues found in general dating apps.
Sugarmeet offers a localized dating experience that uses a time-limited visual interaction mechanic to simulate real-world encounters.
Evermatch targets users seeking serious relationships by using complex, personalized profiles to filter candidates.
Uses video-first discovery to differentiate from text-heavy or swipe-heavy dating interfaces.
Aria targets a specific demographic niche within the dating market, focusing on Black singles to provide a more curated community.
Local Dating provides a simplified, high-speed registration flow for local connections, aiming to reduce the friction found in larger platforms.
Combines dating with broader social networking features to maintain high daily active usage.
0cm emphasizes spontaneous, content-driven social interaction through disappearing media, offering a different engagement style than profile-centric models.
Yubo competes for the same Gen Z social discovery audience by using mandatory age verification to create a safer environment than the open-access model of Badoo.
Focuses on location-based discovery and chat, serving as a social-first alternative to dating.
Waiter competes by using AI-driven matchmaking to limit daily options, aiming to reduce the fatigue associated with high-volume swiping.
KS serves a specific kink-oriented niche within the dating space, though it currently faces significant retention issues due to technical neglect.
New entrants(1)
Rapid release cadence and focus on international connections signal an emerging threat in the niche.
Frequently asked questions
How many apps does Badoo Software publish?
What kind of apps does Badoo Software make?
What is Badoo Software's top app?
In how many countries are Badoo Software's apps available?
What fed this analysis
- Apps analyzed:
- 2
- With full intel:
- 2
- With overview:
- 2
- Website scraped:
- yes
- Social presence:
- yes