Sephora
Marketing & Digital Week
Publisher DNA
What defines Sephora?
AI intelligence is not yet available for Sephora. The portfolio data below is up to date.
Portfolio
What does Sephora ship?
Apps
7 apps analysed
Analysis in progress
Access exclusive offers only available on the APP : beauty, make-up and perfume
Extensive 16,000-product catalog creates a one-stop destination
- High quality product selection and helpful in-store staff create a positive shopping experience for customers
- Frequent forced logouts and authentication errors prevent users from accessing accounts or completing online orders
Analysis in progress
Analysis in progress
Analysis in progress
Single-market publisher, every app ships only to United States.
Based on 3 of 7 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States3 / 3
Core markets (3/3 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
2
Negative apps
25/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Sephora compete with?
The rivals identified
Nemeses(1)
Both apps target the same prestige beauty consumer base, competing for loyalty via integrated rewards programs and exclusive brand partnerships in the beauty retail category.
Same space(2)
Perfume.com captures the fragrance-specific segment of the beauty market by focusing on deep price reductions for brand-name inventory.
Perfumerías Primor functions as a direct retail alternative for beauty shoppers by incentivizing mobile usage through exclusive discounts and integrated order management.