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Protein Tracker : ProteinPlan vs its rivals

Side-by-side comparison against Protein Tracker : ProteinPlan's closest competitors: identity, store metrics, ratings & sentiment, and strategic intel.

Protein Tracker : ProteinPlan
This App
Lose It! – Calorie Counter
Nemesis
Lifesum: AI Calorie Counter
Contender
Calorie Counter - MyNetDiary
Contender
Carb Manager—Keto Diet Tracker
Contender
Fitbod: Gym & Fitness Planner
Peer
Noom Weight Loss, Food Tracker
Peer
AI Calorie Counter - Appediet
New Kid
Core Identity
DeveloperTen Labs LtdFitNowLifesum ABMyNetDiary Inc.Wombat Apps LLCFitbod Inc.Noom, Inc.Appediet Information PTE. LTD
CategoryHealth & FitnessHealth & FitnessHealth & FitnessHealth & FitnessHealth & FitnessHealth & FitnessHealth & FitnessHealth & Fitness
PlatformAndroid, iOSAndroid, iOSiOSiOS, AndroidiOSiOSiOSAndroid, iOS
Store Metrics
Rating4.0 / 54.8 / 54.6 / 54.8 / 54.8 / 54.8 / 54.7 / 54.8 / 5
Ratings Count1750,859149,155146,559725,975267,881863,35143,377
PriceFreeFreeFreeFreeFreeFreeFreeFree
Release DateAug 22, 2025Nov 21, 2008Feb 5, 2019Feb 3, 2019Dec 30, 2010Sep 26, 2015May 9, 2013Aug 21, 2023
Last UpdatedApr 3, 2026Apr 29, 2026May 5, 2026Apr 15, 2026Apr 8, 2026Apr 13, 2026Apr 22, 2026May 19, 2026
Sentiment & Reviews
Sentiment-mixednegative-mixed-negative-
Score-35/10025/100-55/100-35/100-
Praises-
  • Extensive food database and barcode scanning functionality support consistent long-term weight loss tracking
  • Long-term users value the core calorie and macro tracking utility provided by the application
  • Barcode scanning functionality remains a reliable tool for quick food entry in the free version
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  • Macro and net carb tracking features provide essential support for users managing keto diet goals
-
  • Educational daily lessons provide practical strategies for long-term weight management and healthy lifestyle changes
-
Complaints-
  • Aggressive paywalling of previously free features creates significant friction for long-time loyal users
  • Forced AI integration post-update creates significant usability friction and inaccurate nutritional data logging
  • Persistent technical instability including frequent crashes and forced logouts degrades the daily tracking habit
-
  • Technical instability and blank screens following the latest update disrupt daily food logging habits
-
  • Forced gamification features like virtual seeds distract from the core utility of food tracking
-
Requests-
  • Toggle option to disable automatic calorie bonuses when syncing with external fitness wearables
  • Users request the ability to set custom water vessel sizes for more accurate hydration tracking
-
  • Expanded non-keto recipe database to support users transitioning to broader healthy eating plans
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  • Customizable interface options to hide unnecessary gamification and focus on core tracking tools
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Strategic Intel
Strengths
  • Specialized protein-first logging reduces cognitive load for muscle-building users
  • Massive 56M-item food database creates high user switching costs
  • Editors' Choice badge across five markets sustains organic install velocity
  • AI-first logging interface reduces manual entry friction
  • Life Score provides a unique, personalized health feedback loop
-
  • Specialized metabolic tracking creates high switching costs
  • Community challenges drive DAU/MAU via peer-to-peer accountability
-
  • Psychology-based curriculum creates high switching costs
  • Clinical integration provides high-ARPU revenue stream
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Weaknesses
  • Manual entry friction limits session frequency compared to automated rivals
  • Premium tier gating of legacy features drives negative sentiment
  • 0.2★ Android-iOS rating gap indicates platform-specific performance regressions
  • Persistent authentication bugs and app crashes
  • Forced AI features lack an opt-out mechanism
  • Aggressive subscription pop-ups degrade user experience
-
  • Technical instability in the latest version erodes trust
  • Subscription cancellation friction drives negative sentiment
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  • Forced gamification elements drive negative sentiment
  • Technical regressions cause data sync failures
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Pricingfreemiumfreemiumsubscriptionfreemiumfreemiumfreemiumsubscriptionfreemium
MomentumIntenseActiveMaintenanceIntenseMaintenanceIntenseActiveIntense
Update Cadence3 versions5 versions, 1 majors/6mo, ~5d avg3 versions, ~31d avg5 versions2 versions, ~44d avg5 versions5 versions, ~12d avg5 versions

Compare Protein Tracker : ProteinPlan head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Protein Tracker : ProteinPlan, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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