| Core Identity |
| Developer | SCEP LLC | Google | Noom, Inc. | FitNow | MyFitnessPal, Inc. | Oura Health Oy | Strava, Inc. | Finch Care Public Benefit Corporation |
| Category | Health & Fitness | Health & Fitness | Health & Fitness | Health & Fitness | Health & Fitness | Health & Fitness | Health & Fitness | Health & Fitness |
| Platform | Android, iOS | iOS, Android | iOS | Android, iOS | iOS, Android | iOS, Android | iOS, Android | iOS, Android |
| Store Metrics |
| Rating | 3.5 / 5 | 4.5 / 5 | 4.7 / 5 | 4.8 / 5 | 4.7 / 5 | 4.9 / 5 | 4.8 / 5 | 4.9 / 5 |
| Ratings Count | 706 | 656,251 | 863,351 | 750,859 | 2,316,370 | 226,808 | 362,607 | 681,086 |
| Price | USD4.99 | Free | Free | Free | Free | Free | Free | Free |
| Release Date | Apr 9, 2015 | Oct 18, 2011 | May 9, 2013 | Nov 21, 2008 | Dec 8, 2009 | Jan 14, 2016 | Mar 24, 2011 | May 12, 2021 |
| Last Updated | Nov 4, 2021 | Apr 24, 2026 | Apr 22, 2026 | Apr 29, 2026 | Apr 14, 2026 | Apr 7, 2026 | Jul 1, 2026 | Apr 16, 2026 |
| Sentiment & Reviews |
| Sentiment | terrible | terrible | negative | mixed | mixed | mixed | positive | positive |
| Score | 15/100 | 20/100 | 35/100 | 35/100 | 45/100 | 48/100 | 85/100 | 78/100 |
| Praises | - Core activity tracking for steps and sleep remains a functional habit for long-term users
| - Core activity tracking features provide essential health insights for long-term users
| - Educational daily lessons provide practical strategies for long-term weight management and healthy lifestyle changes
| - Extensive food database and barcode scanning functionality support consistent long-term weight loss tracking
| - Weight Loss Effectiveness
- Extensive Food Database
| - Health Insights & Awareness
- Device Comfort & Design
| - Community engagement through segments and club challenges
| - Mental Health & Habit Support
- App Design & Gamification
|
| Complaints | - Post-update technical regressions cause frequent app crashes and persistent blank screen errors during launch
- Data synchronization failures between wearable devices and the mobile application break the user experience
| - Post-update instability causes frequent app crashes and blank screen errors
| - Forced gamification features like virtual seeds distract from the core utility of food tracking
| - Aggressive paywalling of previously free features creates significant friction for long-time loyal users
| - Aggressive Monetization
- Syncing and Data Integration Issues
| - Hardware Battery Degradation
- Poor Customer Support
- App Bugs & Syncing Issues
| - Subscription pricing for advanced analytics
| - Technical Stability & Data Loss
- Subscription & Billing Issues
|
| Requests | - Restoration of previous data visualization layouts to improve readability and reduce navigation effort
| - Restoration of compact and efficient design patterns for daily metric navigation
| - Customizable interface options to hide unnecessary gamification and focus on core tracking tools
| - Toggle option to disable automatic calorie bonuses when syncing with external fitness wearables
| - | - | - Offline mapping and improved GPS reliability
| - |
| Strategic Intel |
| Strengths | - Apple Health sync provides a low-friction entry point for iPhone users
- Focused utility avoids the bloat of larger social health platforms
| - Hardware-software integration increases switching costs
- Editors' Choice badge sustains organic install velocity
| - Psychology-based curriculum creates high switching costs
- Clinical integration provides high-ARPU revenue stream
| - Massive 56M-item food database creates high user switching costs
- Editors' Choice badge across five markets sustains organic install velocity
| - Massive food database (20.5M+ entries)
- Deep integration with 40+ third-party apps and devices
- Dominant market position (#1 Grossing in category)
| - Superior form factor for 24/7 wear and sleep tracking
- High-accuracy finger-based biometric sensors
- Advanced cycle tracking and reproductive health insights
| - Social network effects driven by segment leaderboards
- Multi-sport versatility across 40+ activity types
- High organic install velocity via Editors' Choice badges
| - High emotional engagement via pet companion
- Massive social proof (1.2M+ ratings)
- Strong free-tier value with no ads
|
| Weaknesses | - 0.6★ rating gap between iOS and Android platforms
- Critical sync failures post-update
- Removal of detailed summary analysis in the latest interface
| - Premium tier price exceeds category median
- High-frequency synchronization failure complaints post-update
| - Forced gamification elements drive negative sentiment
- Technical regressions cause data sync failures
| - Premium tier gating of legacy features drives negative sentiment
- 0.2★ Android-iOS rating gap indicates platform-specific performance regressions
| - Paywalled barcode scanner causing significant user backlash
- Unreliable syncing with wearables (Garmin, steps)
- Technical instability (frequent logouts, UI bugs)
| - Hardware battery degradation after 12-18 months
- Friction-heavy AI-only customer support
- Subscription requirement for basic data access
| - Subscription pricing above category median
- GPS recording failures on legacy Android devices
- Limited offline mapping compared to specialized watch apps
| - Critical data loss bugs
- Billing transparency issues
- Lack of in-app social features
|
| Pricing | freemium | subscription | subscription | freemium | freemium | subscription | freemium | freemium |
| Momentum | Zombie | Intense | Active | Active | Maintenance | Active | Intense | - |
| Update Cadence | 5 versions, ~570d avg | 5 versions, ~6d avg | 5 versions, ~12d avg | 5 versions, 1 majors/6mo, ~5d avg | 4 versions, ~12d avg | 5 versions, 3 majors/6mo, ~3d avg | 5 versions, 5 majors/6mo, ~6d avg | - |
