108 Bows Counter icon
BookTree: bookshelf & note icon
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Youngwan Choi

For individual users seeking specialized tools for library organization, automated fitness counting, and geographic contact management.

11apps3.9(18.3K) Multi-theme

Snapshot

Who is Youngwan Choi?

Providing specialized utility and fitness tools to help users organize personal libraries, track workouts, and manage professional data.

Target audience

Individual users seeking specialized tools for library organizationAutomated fitness countingGeographic contact management

Top rival

Next Vision

Other rivals

Portfolio

Free 6
11
apps
Health & Fitness6
Books1
Business1
Finance1

Last updated

BookTree: bookshelf & note

v11.3.1

7mo ago

Intense

Publisher DNA

What defines Youngwan Choi?

Publisher DNA

Primary focus

Personal utility and fitness tracking tools

Scale

studio

Target audience

Individual users seeking specialized tools for library organization, automated fitness counting, and geographic contact management.

Origin

Operates under the Waneelab brand, developing mobile utilities since at least 2011.

Signature Patterns

  • •Focus on automated tracking mechanics using proximity sensors and HealthKit integration
  • •Utility-first design targeting narrow, specific use cases like full-page web capture or stock calculation
  • •Hybrid monetization strategy utilizing both free-to-use models and upfront paid tiers
  • •Disciplined maintenance of legacy applications with consistent updates across the entire catalog
Intense

Portfolio momentum

The publisher is in an intense development cycle with 13 updates across 11 apps in the last 6 months, maintaining a 100% active portfolio.

Last release 23d agoActive apps 11

Portfolio

What does Youngwan Choi ship?

Apps

11 apps analysed

Distributed across 6 markets, strongest in Europe.

Based on 2 of 11 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (1)

  • United States2 / 2

Europe (3)

  • France1 / 2
  • Germany1 / 2
  • Italy1 / 2

Asia-Pacific (2)

  • South Korea2 / 2
  • Japan1 / 2

Core markets (2/2 apps)

South KoreaUnited States

Rivals

Who does Youngwan Choi compete with?

The rivals identified

Nemeses(4)

FullContact

known forContacts+ | Address Book

1 app4.3Business

Both apps target professionals managing contact networks, with Contacts+ competing for the same user base by offering automated organization features that overlap with the contact management utility of Contacts Map.

StepsApp

known forStepsApp Pedometer

1 app4.8Health & Fitness

Both applications compete for the same health-conscious user base by providing automated activity tracking that integrates with Apple Health to monitor performance.

Sungeun Park

known forBook Towers - Reading Tracker

1 app4.8Books

Both apps target the reading management market by offering free status-based tracking and note-taking capabilities for personal libraries.

URECY WORKS

known forPedometer - Step Counter Maipo

1 app4.5Health & Fitness

Pedometer - Step Counter Maipo competes for the same health-conscious user base by offering automated activity tracking, creating a direct conflict for users seeking digital fitness management tools.

Contenders(22)

Appwise

known forGymBook ・ Strength Training

1 app4.8Health & Fitness

Both applications target fitness enthusiasts, but they serve distinct tracking needs: Pushupstar automates push-up counting via device sensors, while GymBook provides a manual logging interface for general strength training.

Clever Thinking Software

known forMaps Address Book

1 appBusiness

Both applications target users needing to visualize and manage address book data on a map, creating direct competition for territory management and location organization.

Contact Mapping

known forContact Mapping

1 app4.7Business

Both apps target the intersection of contact management and professional networking, though they prioritize different outcomes: geographic visualization versus relationship follow-up tracking.

entwicklungsschmiede UG & Co KG

known forContaqs - The Contact Manager

1 app4.2Business

Both apps target users managing address books, with Contaqs offering automated organization tools that overlap with the contact management utility provided by Contacts Map.

FITNESS22

known forGymverse: AI Gym Workout Plans

1 app4.8Health & Fitness

Both applications target fitness enthusiasts seeking automated workout tracking and performance analytics, though Pushupstar focuses on a single exercise while Gymverse provides broader training plans.

Foxyfitness

known forPush Up Counter - 100 Pushups

1 app4.8Health & Fitness

Both applications target the same user base by utilizing proximity sensors and camera input to automate push-up counting. They compete directly for users seeking automated workout tracking and performance measurement.

Gravity Labs Co.

known forMoneywalk Step Counter&Rewards

1 app4.6Health & Fitness

Both apps compete for the same daily fitness-tracking habit, targeting users who monitor physical activity through mobile sensors.

Leap Health

known forHome Workout - No Equipments

1 app4.8Health & Fitness

Both apps target fitness enthusiasts, but Home Workout captures the broader no-equipment audience while Pushupstar focuses on the specific niche of automated push-up tracking.

mecking.net

known forAB Contact Map

1 app2.8Business

Both applications target users needing to visualize address book entries on a map, competing directly for the same utility-focused audience.

Nicolas Schotten

known forContact Map - The Map Tool

2 apps3.7Business

Both applications target sales professionals and individuals requiring address book visualization on maps, creating direct competition through overlapping contact-to-map integration features.

PENG TANG

known forReading Log: Parents & School

1 app5.0Books

Both applications target reading management, but they diverge between BookTree's focus on individual library organization and the rival's specific workflow for multi-child household logging.

Pratik Stephen

known forStepUp Pedometer Step Counter

1 app4.8Health & Fitness

Both applications compete for the same fitness-focused user base by offering automated activity tracking and health data integration.

PushPress

known forPushPress Workout Timer

1 app4.8Health & Fitness

Both applications target fitness enthusiasts using Apple Health for workout logging, creating a direct overlap in the health-tracking utility space.

shrtlist.com

known forSidewalk - Contact Mapping

1 app4.6Business

Both apps target sales professionals and field workers by visualizing address book data on a map, directly competing for the same user base seeking territory management tools.

Starship Coder

known forContact Map - Address Mapping

2 apps3.8Business

Both applications target sales professionals and individuals by visualizing address book entries on a map interface. They compete directly for users seeking to manage contact locations and proximity.

SunHyeob Kim

known forbbitbbitbook

1 app0.0Books

Both applications target readers seeking to organize personal libraries and track reading progress, competing for the same user base through free reading management utilities.

Tirin

known forBook Tracker: Bookfy

1 app3.6Books

Both apps target avid readers with free tools for library organization and reading progress tracking, creating direct competition for user attention in the reading management category.

Vikas Choudhary

known forAddress Book: Contacts & Notes

1 app4.8Business

Both apps target contact management, but Address Book competes by offering a free, privacy-focused alternative that avoids the cloud-syncing dependencies found in standard contact managers.

WELLTECH APPS

known forHome Fitness Coach: FitCoach

3 apps4.7Health & Fitness

FitCoach generates tailored home workout routines, serving as a broader training solution for users who also track specific push-up metrics.

WOO MIN PARK

known forBookbear: Book Tracker

1 app4.5Books

Both applications target bibliophiles seeking to manage personal libraries and track reading progress, competing directly for the same user base through free, feature-focused reading management tools.

WSFU

known forPush Up Counter & Tracker

1 app4.8Health & Fitness

Both applications target fitness enthusiasts by automating push-up counting via device hardware, creating direct competition for users seeking hands-free workout tracking.

良斌 赵

known forMappamory - Map-Based Contacts

1 app3.0Business

Both applications utilize map interfaces to visualize address book data, competing for users who need to organize contacts by geographic location.

Same space(64)

Next Vision

known forCalo: AI Food Calorie Counter

2 apps4.7Health & Fitness

Calo complements the bow routine by managing the dietary side of the user's health goals.

80UGame

known forPulseSense – Health Tracker

1 app4.6Health & Fitness

PulseSense offers granular tracking for chronic health conditions that may influence the user's ability to perform bow routines.

Alexander Gerrese

known forBookshelf: Book Tracker & List

1 app4.6Books

Bookshelf: Book Tracker & List competes with BookTree by integrating AI-driven discovery tools into the standard library management workflow.

Alpha Progression

known forAlpha Progression Gym Tracker

1 app4.8Health & Fitness

Alpha Progression provides science-based strength training plans that complement the bow routine's focus on form and repetition.

Andrew Bennet

known forReading List: Book Tracker

1 app4.8Books

Reading List competes with BookTree by offering a privacy-centric, offline-first approach that removes account registration barriers.

Aurora utility studio

known forDailyStep - Step Counter

2 apps4.6Health & Fitness

DailyStep encourages consistency in daily movement through challenges and goal tracking.

Badger Maps

known forBadger Maps: #1 Route Planner

1 app4.5Business

This app targets the same field sales demographic while adding route planning and expense tracking for professional workflows.

BG.Studio

known forGym Workout Tracker & Fitness

1 app4.3Health & Fitness

Gym Workout Tracker offers a broad exercise database for users who incorporate gym work with their bow practice.

BookBeat AB

known forBookBeat: Audiobooks & E-books

1 app4.5Books

BookBeat serves as a content-delivery platform that complements BookTree's tracking by providing the actual audio and ebook files.

Byte Journey

known forWalk Master - Step Counter

1 app4.7Health & Fitness

Walk Master provides a simple, sensor-based daily activity log that complements the specific bow-counting utility.

C2

known forNightWell:Smart Sleep Tracker

1 app4.2Health & Fitness

NightWell monitors sleep patterns to ensure recovery after physical bow sessions.

CHANGDU (HK) TECHNOLOGY

known forManobook: My Good Story Reader

1 app4.1Books

Manobook focuses on serialized fiction, serving as an adjacent content platform rather than a general library manager.

CLZ

known forCLZ Books - library organizer

1 app4.7Books

CLZ Books provides a professional cataloging service that mirrors BookTree's metadata retrieval but targets serious collectors.

Cronometer Software

known forCronometer: Calorie Counter

1 app4.8Health & Fitness

Cronometer provides precision-nutrition data for power users who track micronutrients alongside their physical training.

Daily Workout Apps

known forDaily Workouts - Home Fitness

1 app4.7Health & Fitness

Daily Workouts provides quick home workout routines, serving as a general fitness companion for users who also track push-ups.

Department of Health and Social Care (Digital)

known forNHS Active 10 Walking Tracker

1 app4.7Health & Fitness

NHS Active 10 encourages brisk walking as a supplementary activity for users focused on health goals.

DevMaker Mobile Apps

known forDecathlon Coach - fitness, run

1 app4.2Health & Fitness

Decathlon Coach provides guided coaching for various sports, acting as a secondary fitness resource for bow practitioners.

Empty Studio

known forBookology: Book Tracker

1 app4.8Books

Bookology provides a visual-first alternative to BookTree, emphasizing skeuomorphic design and physical-style bookshelf organization.

Final Expense Pro

known forKnock It Pro - Route Planner

1 app4.7Business

This app expands on basic mapping by adding a dedicated sales dialer and mileage tracking for door-to-door professionals.

FITAPP

known forRunning Tracker App – FITAPP

2 apps4.7Health & Fitness

FITAPP offers outdoor activity tracking for users who balance bow routines with cardio.

Fitbod

known forFitbod: Gym & Fitness Planner

1 app4.8Health & Fitness

Fitbod generates AI-driven workout plans, serving as a broader training tool for users who use Pushupstar for specific push-up sets.

FitNow

known forCalorie Counter by Lose It!

1 app4.8Health & Fitness

Lose It! provides a massive database for users who need to track nutrition alongside their physical exercise routines.

Foodvisor

known forFoodvisor - AI Calorie Counter

1 app4.6Health & Fitness

Foodvisor provides a digital nutritionist experience for users managing diet alongside their physical training.

Goodreads

known forGoodreads: Book Tracker & More

1 app4.8Books

Goodreads serves as the primary discovery layer for the broader book market, acting as a social incumbent that BookTree users likely cross-reference for metadata.

HealthTracker Apps

known forHealth Tracker: BP Monitor App

1 app4.4Health & Fitness

Health Tracker provides clinical-style tracking for users who monitor heart rate and blood pressure alongside their bow practice.

Hevy Gym Workout Tracker

known forHevy - Gym Log Workout Tracker

1 app4.9Health & Fitness

Hevy provides a broader workout log for users who track specific bow routines alongside general weightlifting.

Hevy Studios S.L.

known forHevy - Workout Tracker Gym Log

1 app4.9Health & Fitness

Hevy provides a social-first gym logging experience for users who prioritize broad strength training data over specific push-up automation.

Hybrid Calisthenics

known forHybrid Calisthenics - Fitness

1 app4.8Health & Fitness

Hybrid Calisthenics offers bodyweight progressions that align with the focus on form found in bow routines.

iCollect Everything

known foriCollect Books: Library List

1 app4.6Books

iCollect Books provides a cross-platform inventory tool that serves as a robust alternative for users managing large physical libraries.

Kimico

known forBookBuddy: Book Tracker

1 app4.8Books

BookBuddy offers a professional-grade alternative to BookTree, focusing on high-speed cataloging for collectors and classroom teachers.

Luni

known forFitness Coach - Workout Plan

1 app4.5Health & Fitness

Fitness Coach offers structured, goal-oriented training sessions that integrate with HealthKit for users who also track push-up performance.

Map My Customers

known forMap My Customers Route Planner

1 app4.1Business

This app provides similar geographic visualization for sales reps but adds CRM logging and AI email assistance.

Minima Software

known forMap Memos - Location Notes

1 app5.0Business

This app offers a lighter location-based note-taking utility that complements the mapping focus of the source app.

Municorn

known forCalorie Counter & Food Tracker

1 app4.7Health & Fitness

Calorie Counter by Numify offers automated nutritional logging, serving as a companion tool for users tracking body composition alongside push-up performance.

MyFitCoach

known forMyFitCoach - Workout Planner

1 app4.6Health & Fitness

MyFitCoach applies science-based strength training to personalized plans, serving as a broader training tool for users who also track push-ups.

Noom

known forNoom Weight Loss, Food Tracker

1 app4.7Health & Fitness

Noom combines behavioral psychology with weight loss, serving as a comprehensive health platform for users who also track physical performance.

Nutracheck

known forCalorie Counter +

1 app4.4Health & Fitness

Calorie Counter + serves users who require high-accuracy nutritional data to support their fitness goals.

Pagebound

known forPagebound: Social Book Tracker

1 app4.6Books

Pagebound offers a community-focused alternative to BookTree, prioritizing forum-based discussion over algorithmic discovery.

Paratext

known forMargins: Book Tracker

1 appBooks

Margins appeals to the same audience as BookTree but adds specialized focus tools and semantic search to the tracking experience.

Perigee

known forSeven: 7 Minute Workout

1 app4.8Health & Fitness

Seven provides time-efficient workout intervals, serving as a complementary tool for users who prioritize quick, high-intensity sessions.

PRODUKT BCN INTERACTIVE SL

known forMacadam, The Step Counter.

1 app4.7Health & Fitness

Macadam gamifies physical activity through financial rewards, serving as a motivational tool for users who also track push-ups.

READO

known forREADO - All About Books

1 app4.3Books

READO functions as a social-centric alternative to BookTree, emphasizing community discovery and shared reading experiences.

RefaceLithuania

known forBitePal: AI Calorie Counter

1 appHealth & Fitness

BitePal uses a gamified companion to reduce the cognitive load of nutrition tracking for users who also monitor physical performance.

RepMove

known forSales Route Planner - RepMove

1 app4.9Business

This app focuses on the same field sales segment by adding AI-powered note-taking to route optimization.

Shotsy

known forShotsy GLP-1 Tracker

1 app4.8Health & Fitness

Shotsy manages clinical medication schedules, serving as a specialized utility for users who also track physical fitness.

Simone Montalto

known forBook Tracker: Bookshelf & TBR

1 app4.7Books

Book Tracker serves the same core utility as BookTree, focusing on Apple Watch integration and reading timer functionality.

Siper Apps AB

known forRepCount - Gym Workout Tracker

1 app4.9Health & Fitness

RepCount provides a minimalist logging interface for strength athletes, serving as a direct alternative for users who prefer manual logging.

SquidBit d.o.o.

known forBookshelf-Your virtual library

1 app4.8Books

Bookshelf offers a direct alternative to BookTree with a focus on ease of use and batch processing for large collections.

StepsApp

known forStepsApp – Step Counter

1 app4.7Health & Fitness

StepsApp tracks general daily movement alongside the focused bow exercise sessions.

Stompers

known forStompers: Step Counter Friends

1 app4.7Health & Fitness

Stompers aggregates daily activity data via Health Connect, serving as a passive activity tracker for users who also track push-ups.

Storytel Sweden AB

known forStorytel - Audiobooks Library

1 app4.7Books

Storytel competes for the same user attention by offering a hybrid library that combines text and audio formats.

Strava

known forStrava: Run, Bike, Walk

1 app4.6Health & Fitness

Strava serves as a centralized social network for endurance athletes, acting as a secondary hub for users who also track push-up performance.

Strong Fitness PTE

known forStrong Workout Tracker Gym Log

1 app4.9Health & Fitness

Strong provides a minimalist logging interface for strength training, serving as a direct alternative for users who prefer manual logging.

Symmetry Dev

known forSymmetry: AI Gym Workout Log

1 app4.8Health & Fitness

Symmetry provides AI-driven body scanning to identify muscle imbalances that bow exercises might target.

TBR - Bookshelf

known forTBR - Bookshelf

1 app4.4Books

TBR - Bookshelf provides a specialized rating system that allows for genre-specific metrics, appealing to readers who want more detail than BookTree.

The Casey

known forMapview Sales Route Planner

1 app4.7Business

This tool addresses the same field sales audience by adding route planning to existing contact and calendar data.

The StoryGraph

known forStoryGraph: Reading Tracker

1 app4.5Books

StoryGraph serves as a data-driven alternative to BookTree, focusing on statistical analysis and mood-based discovery rather than simple library management.

Tony soft

known forBookmory - reading tracker

1 app4.8Books

Bookmory competes with BookTree by gamifying the reading habit, though it uses a subscription model to gate data portability.

TwoDoor Games

known forBookly: Book Tracker

1 app4.6Books

Bookly targets the same habit-tracking audience as BookTree but focuses on real-time session timers and predictive completion analytics.

Wachanga

known forCalz - Calorie Counter AI

2 apps4.6Health & Fitness

Calz serves the nutritional tracking needs of users who use bow routines for weight management.

Zeopoxa

known forRunning & Jogging, Run tracker

1 app4.5Health & Fitness

Zeopoxa tracks outdoor cardio for users who supplement their bow routines with running.

Zoobean

known forBeanstack Tracker

1 app4.8Books

Beanstack Tracker targets the institutional market, providing a B2B-backed alternative to BookTree for schools and libraries.

짐워크

known forGymwork: Workout Tracker Log

1 app0.0Health & Fitness

Gymwork provides a platform for users to log gym routines alongside their bow practice.

兴恺 王

known forClientMaps Sales Route Planner

1 app5.0Business

This app targets the same field sales professional audience with additional check-in and color-tagging features for territory management.

New entrants(3)

Adrian Martinez Moreno

known forSlowRead: Book Tracker & TBR

1 app4.0Books

SlowRead focuses on the aesthetic and intentional side of reading, offering a 2.5D bookshelf that contrasts with BookTree's utility-first design.

Blackauthored

known forBlackauthored: Book Tracker

1 app4.8Books

Blackauthored provides a niche discovery space, focusing on specific author demographics that BookTree does not explicitly address.

Kidslox

known forWorkout Locker: Better Habits

1 app3.9Health & Fitness

Workout Locker uses physical movement to unlock apps, providing a gamified incentive for users to complete their bow routines.

The Analyst's Read

The bottom line on Youngwan Choi

Bottom line

Youngwan Choi is a disciplined publisher that has successfully carved out a niche in the book management and fitness utility sectors. Their strategic value lies in a high-velocity maintenance cadence that preserves the utility of a decade-old portfolio while leveraging a single high-performing flagship.

Frequently asked questions

How many apps does Youngwan Choi publish?
Youngwan Choi has 11 apps tracked by Marlvel, primarily in the Health & Fitness category.
What kind of apps does Youngwan Choi make?
Youngwan Choi's portfolio is concentrated in Health & Fitness and Books, with an average rating of 3.9/5 across rated apps.
What is Youngwan Choi's top app?
By review volume across the portfolio, BookTree: bookshelf & note is Youngwan Choi's best-known app tracked by Marlvel.
In how many countries are Youngwan Choi's apps available?
Marlvel has tracked Youngwan Choi's apps across 6 countries.

What fed this analysis

Apps analyzed:
11
With full intel:
0
With overview:
11
Website scraped:
no
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Youngwan Choi, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Youngwan Choi intelligence.” Updated 2026-04-24. https://marlvel.ai/publishers/youngwan-choi

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Data licensed under CC-BY-NC 4.0